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David Beckham Stars in New BOSS Underwear Campaign as Brand Launches BOSS ONE Bodywear Collection
The campaign, conceptualized by the Team Laird agency, brings Mert and Marcus’ distinct aesthetic to life through stunning visuals.
Raj Air Cooler Group Ventures into Modular Furniture with The Great Khali as Brand Ambassador
The product line emphasizes ergonomic design, sustainability, and longevity, ensuring both style and comfort.
Tim Hortons India Reunites with Biscoff for an Indulgent 2025 Collaboration
This year’s collaboration introduces a range of exciting limited-time menu items that combine Tim Hortons' signature flavors with the distinct caramelized taste of Biscoff.
Wellbeing Nutrition Announces Bollywood Actor Sharvari as Brand Ambassador
As part of the collaboration, Sharvari will actively promote Wellbeing Nutrition’s sports performance products alongside its daily wellness essentials.
ASICS Reveals Official Apparel & Footwear for Apollo Tyres New Delhi Marathon 2025
Marking the 10th edition of the prestigious marathon, the merchandise was launched digitally, offering a first look at the official race day apparel and footwear for the event scheduled on February 23, 2025.
Rakul Preet Singh & Jackky Bhagnani Join Hyderabad Superstars as Co-Owners in the World Pickleball League
The Hyderabad Superstars will be led by experienced coach Jonny Andrews, who has been associated with Pickleball since 2016.
Gautier Re-enters the Indian Market with Iconic Showroom at Creaticity Pune
The iconic brand has re-entered the Indian market with the opening of an exclusive 3000 sq ft showroom within Creaticity’s ecosystem.
Aishwarya Sharma Joins eSkootr Championship as Team Principal, Leading Net Zero Racers Towards a Sustainable Future
Bringing a fresh perspective as a leading voice from the Global South, Aishwarya sees her role in the eSC as an opportunity to merge sustainability with high-performance racing. 
Swarovski and Ariana Grande Collaborate on Dazzling Capsule Jewelry Collection
Showcasing the brilliance of clear crystals and delicate crystal pearls, the collection includes bracelets, earrings, a whimsical tiara, and a statement heart pendant.
Jimmy Shergill and Human Mobile Devices Renew Successful Partnership
As part of this extended partnership, Jimmy Shergill will feature in upcoming campaigns for HMD’s feature phone range across multiple platforms.