expansion

With these additions, the brand continues to focus on expanding beyond metros and tapping into high-potential Tier II markets through a mix of full-format stores and kiosks.

The store presents Garmin’s full ecosystem across categories such as smartwatches, cycling, golf, and marine solutions.

The new Hettich Exclusive format is designed as an experiential retail space, enabling customers to engage with a range of furniture fittings, architectural door hardware, furniture lighting, and built-in kitchen appliances.

The expansion reflects a strategy to strengthen presence across leisure, pilgrimage, and urban markets while increasing visibility in high-demand locations.

The café was founded by Ayushi Sharma and Amogh Sharma, with an emphasis on consistent quality through controlled sourcing and preparation.

The launch comes alongside a funding commitment of one million dollars from 35North Ventures, indicating investor interest in the category.

The brand is positioning itself as a grab-and-go Pan Asian kitchen, focusing on speed, portability, and consistency.

Trimex is the exclusive franchise partner in the country for brands such as Chili's Grill and Bar, PAUL, and Cinnabon.

The store began operations on February 26, 2026, offering a full range of products across categories for both men and women.

The brand is currently operational across multiple locations in Bengaluru, marking a step forward in the company’s B2C strategy alongside its B2B kitchen infrastructure business.