foodservice

The partnership, led by Singh, Founder and Managing Director of the Olive Group of Restaurants, is aimed at strengthening the positioning of The Flagship Beyond as a lifestyle-led destination.

The new outlet focuses on showcasing India’s diverse culinary traditions through a menu inspired by regional flavours and personal experiences gathered across the country.

The menu includes a mix of existing favourites and new additions. Signature dishes such as Korean Bibimbap, Egg-wrapped Fried Rice, and the Scotch-kissed Mousse continue to be offered.

The brand is known for its wok-based cooking techniques and Asian-inspired menu.

The new restaurant, located at Amanora Mall, began operations on March 27, marking a key step in the brand’s growth strategy within the market.

The range includes products designed for seasonal demand and customisation, aligned with the growing gifting segment in urban markets.

The Express Lunch is designed as a four-course format, combining multiple menu elements into a single offering.

In his new role, Arvind will lead the company’s expansion strategy, focusing on scaling its brands, improving operations, and building a stronger organisational structure.

The concept continues to follow Watson’s established model, centred on music, social interaction, and accessible offerings.

AnnYatra is targeting a niche segment within the organised dining market, where vegetarian offerings are often limited to conventional formats or trend-led menus.