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Hasbro Expands Product Portfolio, Unveils 'Learn with Peppa'
To support the brand extension, Hasbro has launched a dedicated ?Learn with Peppa? website where consumers can find out more about the extension and help support children's learning journeys.
Just Play Drafts Deal as Master Toy Licensee for Hasbro's Iconic Easy-Bake Brand
Just Play's product line of EASY-BAKE ovens, baking sets, and accessories is expected to launch at retail in select markets in 2024.
Hasbro Relaunches Sports Collectibles Brand Starting Lineup
The Starting Lineup collectible will also include an exclusive, officially licensed Panini NBA trading card.
Franklin Sports, Hasbro Launch NERF Sports Collection
The new NERF Sports Collection consists of a power-blast baseball bat and ball set; a flex play hockey?set; and trick shot golf.
Hasbro & Urban Outfitters Launch Exclusive Peppa Pig Collection
The exclusive line includes a bi-colored pink and red vinyl variant of Peppa?s top-selling album ?My First Album,? and essential tech accessories like PopSockets, phone cases and mouse pads.
Disguise renews its licensing deal with Hasbro
Disguise?s Hasbro line of Halloween costumes and accessories hits stores Fall of 2021.
Hasbro renews licensing with Disney for Star Wars, Marvel
The agreements cover entertainment released during their terms for the respective franchises, including all film and television properties as well as properties from Disney+.
Scopely brings 'Scrabble Go' mobile game with Hasbro, Mattel
?Scrabble???GO??is now available for pre-registration on Google Play. It will be introduced worldwide on Android and iOS later this year.
Hasbro completes acquisition of Entertainment One
Darren Throop, President and Chief Executive Officer of eOne, will report to Brian Goldner, Hasbro?s Chairman and Chief Executive Officer.
My Little Pony Gets An Update
Hasbro revealed new additions to its ?My Little Pony? franchise with a series and product line set to debut next year.The animated series ?My Little Pony: Pony Life? will be produced by Hasb...