Sports

The first is a cricket-focused line - one of the biggest cricket ranges ever in Indian Cricket history. The brand also debuted its very first athleisure product line with a collection called ?Future League.?

An exclusive Interview with Mr Pravin Kalnawat- Head business and operations-Topps India on how they beat the odds during the pandemic.

With resilience, patience and strategic partnerships, Hyderabad Football Club turned the tables this season and is at fourth position at the ISL. In conversation with Varun Tripuraneni, Co-Founder, HFC, about the recent developments at the club.

In our conversation with Harsh Agarwal, CMO at Suditi Industries Ltd we understood their journey into sports licensing, future plans and more.

IPL has acted as a saviour for various companies during these tough times as more & more companies try to associate with various teams of IPL.

Bodycare will be the official sponsor for the Delhi Capitals team with branding rights and promotional activities throughout the IPL 2020 cricketing season.

Alpha Fit Games is a championship organized by FitZup, one of the biggest fitness leagues in India.

Discussing the contribution of Sports IPs in transforming L&M industry

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The PGA of America has entered into a partnership with Bradford Licensing for representation in the retail space in select international markets. Now Bradford License India will extend licensing the b...