How seasonal collections are changing!
It is been usual exercise for retailers to come-up with new collection every season. Though, now the whole exercise starts months before due to the…
Sustainable fashion: A new rage among fashion retailers!
With H&M launching their new sustainable fashion collection in India, is India too taking up the sustainable fashion route. Recently, Aditya…
International vs local : It is about the ‘Survival’ of the fittest
International brands such as Zara, H&M, and Forever21 etc. have started taking sizable share in Indian fashion market. Indian consumers have…
BIBA partners with Ministry of Textiles
BIBA, the ethnic apparel brand has joined hands with the Ministry of Textiles, Government of India and announced the launch of India Handloom Brand…
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