The collaboration, in partnership with Sony YAY!, the master licensee in India, is set to captivate young fashion enthusiasts with its unique blend of creativity and entertainment.

With the introduction of 95 percent recycled plastic frames*, the N2 collection radically redefines the remit of resourceful creativity.

Embodying a commitment to minimalism and timeless design, Etchcraft has established itself as India's pioneer in providing instant customization and engraving services within just 15 minutes since its inception in 2019.

Seamlessly blending with the spirit of the Indian festive season, these versatile yet traditional designs go beyond fashion, constituting a movement that empowers women to boldly articulate their identity and grace through delicate designs.