MARS Cosmetics Partners with TVF's Girliyapa for New Web Series "Sisters"
The show has already attracted considerable attention, with each episode surpassing 1 million views.
Shaya Reveals Latest Rani Udaymati Collection
Originally conceived to preserve the traditional elements of this historic monument, the latest collection pays homage to Queen Udaymati's enduring legacy with a meticulous focus on intricate details.
Maximiliano Modesti Introduces Artistic Wallcoverings for Asian Paints
The new collection, part of Asian Paints' INK Jaipur series, represents a fusion of traditional craftsmanship and contemporary glamour, redefining wallcoverings with exquisite detail.
Metro Brands Partners with Foot Locker & Nykaa Fashion for Expansion
These stores, ranging from 3,000 to 5,000 square feet, will introduce the innovative ‘store of the future’ concept, unveiled in April.
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Pepperfry Unveils Artistic "Zellige" Collection by Woodsworth
Drawing inspiration from the captivating Moroccan architectural art of Zellige, this collection showcases intricate beauty and a vibrant color palette synonymous with traditional Moroccan mosaic designs.
Pride Marches to Merch: Brands Unveil Coolest Collaborations
According to activists closely working with the queer community, 10 percent of the Indian population is LGBTQIA+.
Beyond the Game: NBA India's Sports and Style Fusion
Since 2011, the NBA has played a crucial role in nurturing Indian talent. The brand has enhanced its retail portfolio through multiple licensing deals in collaboration with retail giants like Decathlon and Reliance Retail.
Beauty Creations Cosmetics and Hasbro Introduce the My Little Pony Collection
The collection offers multi-functional products for the face, eyes, lips, as well as body and hair.
Campus Activewear Unveils 'The Dark Knight Collection' with DC Comics & Warner Bros
Discovery Global Consumer Products to introduce their latest collection inspired by 'The Dark Knight'.
Skechers Collaborates with John Deere for Lifestyle Collection
The footwear line is tailored for agricultural professionals, construction workers, outdoor enthusiasts, and trendsetters.
IPL Fever: PlayR Scores Big in Sports Merch Sales
PlayR, a sports and lifestyle brand, grew by 100 percent and sold over 100,000 Indian Premier League (IPL) fan merchandise items during the ongoing season. PlayR has partnered with multiple IPL franchises in India as their official merchandise partner.
PUMA Collaborates with AFI as Official Kit Partner
PUMA will provide exclusive, top-quality performance kits, speed suits, and travel gear to every athlete affiliated with AFI.
UNIQLO Launches Latest Roger Federer Collection by JW Anderson
UNIQLO Debuts Latest “Roger Federer Collection by JW ANDERSON”
Hoegaarden & Rahul Mishra Join Hands for ‘Summer in a Glass’ Edition
The collaboration between Rahul Mishra and Hoegaarden represents the epitome of sophistication and excellence.
The Good Glamm Group X Blinkit Bringing Karan Johar’s POUT Lipstick Range in 10 Mins!
This collaboration aims to provide lightning-fast 10-minute delivery service to customers nationwide.
Kriti Sanon & Varun Dhawan Reveal Fossil’s Spring 2024 Collection
he latest edition offers a wide range of classic timepieces, timeless accessories, and leather goods.
Sternhagen and Sussanne Khan Unveil Artistic Bathroom Collection
The collaboration also saw the launch of Sternhagen's Smart WC, featuring smart controls and over 15 functions, enhancing the bathroom experience with technological innovation.
Barcelona Inspired Summer Collection 2024 by Mango Launches on Myntra
To authentically infuse the essence of Barcelona into the 'From Barcelona with Love' collection, Juhi, ShivShakti, and Vagmita closely collaborated with Mango's design and product teams in Barcelona.
Agilitas Sports Dives into Global Markets with Lotto Brand License
Under this long-term agreement, Agilitas gains exclusive rights to design, manufacture, promote, and distribute the Lotto brand in India, Australia, and soon in South Africa.
Chip 'n' Slip: Crocs and Pringles Collab Hits Shelves
In addition to the innovative Crush Boot, Crocs and Pringles have also worked together on the Classic Slide and the Classic Clog, as part of this collaborative project. Furthermore, they have introduced a limited-edition "Croc-tail Party" chip flavor.
Actors Richa Chadha and Ali Fazal Enter Fashion Scene with Ehaab Couture
The brand's name, "Ehaab," derived from the word 'ehb,' signifying 'spiritual favor,' epitomizes its commitment to bestowing upon the world the unparalleled beauty of Chikankari.
From Sixes to Six-Packs: Mumbai Indians and Boldfit Team Up for IPL Merchandise
As part of this partnership, Boldfit will introduce an exclusive line of Mumbai Indians-branded merchandise, including cutting-edge fitness tools.
Sonam Kapoor Joins Forces with Zoya to Champion Self-Love Through Jewelry
The campaign shines a spotlight on the "My Embrace" collection, an iconic range that pays homage to the timeless muse of the brand - the Zoya woman.