Embodying a commitment to minimalism and timeless design, Etchcraft has established itself as India's pioneer in providing instant customization and engraving services within just 15 minutes since its inception in 2019.
Seamlessly blending with the spirit of the Indian festive season, these versatile yet traditional designs go beyond fashion, constituting a movement that empowers women to boldly articulate their identity and grace through delicate designs.
The collection pays homage to individuals who value unbridled style, positioning itself as a potential game-changer in contemporary fashion and reaffirming Cover Story's pioneering status in the industry.
Under this agreement, Kidz Concepts will undertake the design, manufacturing, and distribution of sportswear, activewear, swimwear, and performance outerwear tailored for both boys and girls within the United States.
This new release draws inspiration from the Western universe, representing a unique reinterpretation influenced by Bad Bunny's distinctive style, with the vast desert serving as a wellspring of creativity.