Thermocool Home Appliances Targets Rs 300 Cr Turnover in 3 Yrs; Eyes Tier II & III Expansion
The Indian home appliances market is flooded with premium offerings by legacy brands. While these high-end products fulfil the requirements of well-…
Raj Cooling Targets Rs 1,500 Cr Turnover By FY30; Eyes Global Expansion In Middle East
India’s home appliances market has long been dominated by legacy players offering premium-priced products. While these brands have successfully…
Blue Star Expands Reach: Aims to Boost AC Market Share Beyond 15 pc
Blue Star Limited, one of India's leading air conditioning and commercial refrigeration companies, has announced the launch of its latest…
From Philips to Versuni, What Changed and How the Consumer Is Adapting?
A simple yet groundbreaking innovation encapsulates Versuni’s vision — creating products that make life easier, smarter, and more efficient. While…
Explore Upcoming Events And New Age Agendas
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Beyond Appliances Paving the Way for a Rs 100 Cr Smart Kitchen Future
Beyond Appliances, a smart kitchen appliance brand Co-founded by Eshwar K Vikas and Rakesh Patil has been launched with a mission to redefine how…
How Summercool Achieved 90 pc of Sales Through 10,000+ Retail Touch Points Across India
Summercool's journey began with a small setup and limited resources. Over the years, the company has become a major home appliance industry player. "…
Plying in the domestic end
The German brand, Bosch has been serving the global household market for a long time. Dirk C. Dedekind, Head of Marketing India, Bosch Home…
The new chip on the block
One of the leading electronic brands, based in Hong Kong, has marked its entry into the Indian market. With a vision of the long-term plan for the…