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Entertainment

Lights, Camera, Merchandise: Will Bollywood Pick up the Merchandising Trend?
- By - Imran Fazal
- Mar, 18 2024 / 9 MIN READ
Entertainment

Crossover Craze: How Anime and Gaming Collide to Build Brand Love
- By - Imran Fazal
- Mar, 14 2024 / 8 MIN READ
Fashion & Lifestyle

From Starry Visions, K-Beauty Dreams, to Everything in Between
- By - Nandini Banerjee
- Mar, 08 2024 / 11 MIN READ
Entertainment

The Shifting Landscape of Entertainment Licensing and Merchandise
- By - Nandini Banerjee
- Mar, 07 2024 / 8 MIN READ
Fashion & Lifestyle

Sole Connections: Footwear Brands Drive 'Sneakerhead' Culture
- By - Imran Fazal
- Feb, 26 2024 / 11 MIN READ
Entertainment

From Chikoo & Bunty to TMKOC, Gaming Industry Sees Surge in Licensing Deals
- By - Imran Fazal
- Feb, 16 2024 / 7 MIN READ
Entertainment

Bagzone Lifestyles Partners with Warner Bros. Discovery
- By - Imran Fazal
- Feb, 15 2024 / 3 MIN READ
Entertainment

Confectionary Giants Sweeten Licensing Initiatives in India
- By - Imran Fazal
- Feb, 09 2024 / 7 MIN READ
Fashion & Lifestyle

Growing Trend of Licensed Eyewear Products in India
- By - Imran Fazal
- Jan, 23 2024 / 8 MIN READ
Sports

Will Merchandising Save Sinking Esports Economy in India?
- By - Imran Fazal
- Jan, 18 2024 / 14 MIN READ
Fashion & Lifestyle

Brand Licensing is a Growing Trend in India: Prashant Awasthi, AVP Siyaram’s
- By - Imran Fazal
- Jan, 08 2024 / 3 MIN READ
Enterprise

How to Grow Business Through Brand Licensing
- By - Shipra Dubey
- Aug, 05 2022 / 12 MIN READ

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