Enterprise

As part of its commitment to a healthier planet, Mars is actively exploring novel ingredients to offer consumers more sustainable choices while reducing its environmental impact.

The second edition of the accelerator will see continued support from key partners AAK and Bühler, along with the newly joined Givaudan.

Through this association, HMIL aims to broaden its brand narrative, emphasizing shared values such as authenticity, simplicity, and trust.

This partnership marks a new chapter for Moomin’s journey in India, backed by Bradford’s proven expertise in market strategy, brand development, and category expansion.

Launched initially in high-footfall areas of Delhi and Kanpur, the campaign is already generating positive responses from both retailers and shoppers.

The Tab Lab in Panaji is part of a growing network of over 70 similar labs established across India.

Since debuting on the platform in late 2024, the franchise has seen a rapid rise in visibility and user engagement, fueled by Zigazoo’s interactive, challenge-based format.

As the official makeup partner, PAC’s involvement signals a broader brand strategy—leveraging international platforms to amplify Indian identity in the global beauty market.

As Le Creuset prepares to mark its 100th year in 2025, the French cookware company is launching a global series of culinary events and commemorative products.

Designed to promote balance and positivity, the Harmony Tree serves as both a decor element and a wellness tool, tying into Astroyogi’s broader push to make astrology part of modern urban lifestyles.