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Fashion & Lifestyle

Superhero Toy Store: Tapping the needs of ‘man child’
- By - Licence India Bureau
- Mar, 24 2017 / 5 MIN READ
Entertainment

India central to our global expansion plans: Nicolas Loufrani, Smiley
- By - gargi
- Mar, 30 2017 / 9 MIN READ
Enterprise

Swiss brand growing in India through brand licensing
- By - gargi
- Mar, 31 2017 / 1 MIN READ
Entertainment

Taking the Bahubali legacy to lifestyle through licensing
- By - Licence India Bureau
- Apr, 17 2017 / 6 MIN READ
Fashion & Lifestyle

Licensing becomes essential in kidswear segment: Vasanth Kumar, Max Fashion
- By - gargi
- Mar, 09 2017 / 4 MIN READ
Entertainment

Licensing was the 'logical' step for Oggy in India
- By - gargi
- Feb, 14 2017 / 6 MIN READ
Sports

How brand licensing helped Goalsquad enter offline retail
- By - Licence India Bureau
- Feb, 27 2017 / 6 MIN READ
Entertainment

Tapping organised retail through licensing of Bobbleheads
- By - Licence India Bureau
- Apr, 14 2017 / 5 MIN READ
Fashion & Lifestyle

This is how Bombay Merch is driving long term gains through licensing
- By - Licence India Bureau
- Feb, 10 2017 / 7 MIN READ
Fashion & Lifestyle

Ishanya positioning Ashley around American lifestyle
- By - gargi
- Jan, 31 2017 / 6 MIN READ
Fashion & Lifestyle

Multiplying the brand growth through licensing
- By - gargi
- Dec, 27 2016 / 4 MIN READ
Entertainment

This is how Shemaroo aims to tapping the movie buffs through licensing
- By - Licence India Bureau
- Dec, 14 2016 / 7 MIN READ

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