Non-Profit Retail involves retail operations conducted by organizations not primarily focused on generating profit for shareholders but rather on serving a specific mission or charitable cause. Non-profit retail entities may include thrift stores, charity shops, or outlets run by non-profit organizations. The revenue generated from sales in non-profit retail is typically reinvested to support the organization's charitable activities, community services, or social missions. These retail operations often rely on donated goods, and the funds raised contribute to supporting various social, environmental, or community initiatives rather than maximizing shareholder returns.