The one-for-one model in the retail context involves a business commitment to donate or provide a specific item or service to a person in need for each unit sold. This philanthropic approach aims to address social or environmental issues while conducting commercial activities. Commonly associated with certain brands or products, the one-for-one model emphasizes the positive impact of consumer purchases, contributing to charitable causes or assisting communities in need. This approach not only aligns with corporate social responsibility but also resonates with socially conscious consumers who seek to make a positive difference through their purchasing decisions.