Why Brands Must Have a Clear Purpose
Brands are no longer just about making a profit. We live in an age where consumers want transparency, social responsibility, and kindness. Brands…
Marketing Strategies to Scale D2C Retail Brands
The pre-internet life of small retail brands was quite challenging. For them, imagining a profitable business was out of the question until they were…
4 Steps Retailers Can Take to Retain Customers and Maximize Growth
Consumers in India are increasingly relying on digital platforms to fulfill their purchasing needs, especially with continued lockdowns in many…
India's Youth Pushing Alcoholic Beverages Market Towards a New Niche ? Craft Liquor
The Indian alcoholic beverage market represents one of the most compelling spirits opportunities in the world. Being the third largest, after China…
Explore Upcoming Events And New Age Agendas
  • Franchise India 2024 Delhi
    18-19 May, (IICC) India International Convention and Expo Centre, Delhi, India

    Meet 500+ franchisors across diverse industries, network with 40,000+ verified buyers, and gain insights from the startup community.

  • EdTech x Indian Education Summit & Awards
    10 June, JW MARRIOTT Chandigarh

    The EdTech x Indian Education Awards, presented by Franchise India, a pioneer in educational B2B events for over 13 years, presents the Regional edition for 2024.

  • Restaurant Awards
    11 JUNE 2024, JW Marriott, Chandigarh

    Restaurant Awards 2024 is the top honour bestowed upon the greatest in the industry who have tirelessly dedicated their lives walking an extra mile to raise the bar of the Food & Beverage Sector.

  • India EV Show
    29-30 June, Hall No. 3, Chennai Trade Centre, Chennai

    The INDIA EV SHOW's 4th edition is a Premier Show & Exhibition, sparking innovation and forging connections between emerging Startups and established heavyweights in the electric mobility arena.

  • FROEXPO Chennai
    29-30 June, Hall No. 2, Chennai Trade Centre, Chennai

    India’s premier and most trusted Business & Tradeshow is back in Chennai to provide a platform for highly evolved prospects, qualified investors, entrepreneurs from across India, neighbouring countries and delegations from other parts of the world.

  • FROEXPO Ahmedabad
    27-28 JULY 2024 , Mahatma Mandir Convention AND Exhibition Centre, Gujarat

    India's premier and most trusted Business & Tradeshow is back in Ahmedabad to provide a platform for highly evolved prospects, qualified investors, entrepreneurs from across India, neighbouring countries and delegations from other parts of the world.

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New Age Marketing and Selling
It is becoming more and more challenging for manufacturers, distributors, and retailers to launch new products and better services that react…
Decoding Micro-Influencers: Gamechangers of D2C 2020's Marketing Trends
A veritable buzzword in the world of content marketing, influencers have become instrumental for brand success in 2019. A 2019 report by US-based…