Nykaa Appoints Vikas Gupta as CEO of B2B Business

Nykaa has appointed Flipkart’s Head of Customer, Marketing and Digital Business, Vikas Gupta as CEO of its B2B Business.

Announcing the development on its LinkedIn page, Nykaa said, “We are delighted to welcome on board, Vikas Gupta, the new CEO of our B2B business at Nykaa. Having held leadership roles for over two decades, Vikas is an expert at building business for digital-first enterprises that are data-driven and fast-evolving. We are excited to have him on the team to drive a new wave of growth at Nykaa.”

In his new role, Gupta will set up the e-distribution arm that aims to become the one-stop shop for retailers across India to source beauty and personal care products.

Gupta also shared the news of his appointment on LinkedIn stating, “Incredibly excited to start this new journey at Nykaa. Big Thank you to the wonderful people at #Flipkart for the lasting learnings and friendships and everlasting gratitude to my family at #Unilever #hindustanunilever as I begin this new chapter of my life.”

Gupta has over 23 years of experience in leadership roles. His work over the years has won him significant recognitions like 4 effectiveness awards (Effies and AMEs), 27 innovation and creative awards (16 Cannes Lions), and 10 top Unilever awards.