Tata Starbucks strengthens footprint in Gujarat with its new Vadodara outlet

Tata Starbucks Private Limited has expanded its presence in Gujarat with the launch of an outlet in Vadodara market. The new outlet is located at Centre Square Mall.

Vadodara outlet is Tata Starbucks’ seventh store in Gujarat and the 170th in India. This is the eleventh city for the coffee chain’s footprint in the country.

Navin Gurnaney, Chief Executive Officer of Tata Starbucks Pvt Ltd, said, “We have had an incredible journey in India so far; this year we have reached the 170th store milestone and set foot in three new cities in the same year, all in Gujarat. After having successfully opened our doors to customers across Ahmedabad and Surat, we are delighted and honoured to bring Starbucks to Vadodara and endeavour to continue to expand our footprint in India.”

New store offerings

The newly launched outlet will provide a wide range of Starbucks offerings. These include the Starbucks signature espresso-based beverages such as Cappuccinos, Americanos, Lattes and all-time favourites like Cafe Mocha, Java Chip Frappuccino, Signature Hot Chocolate and Caramel Macchiato.

The Vadodara outlet will be serving Starbucks Nitro Cold Brew, the latest in a series of coffee innovations highlighting the barista craft and high-quality coffee. It will further offer a range of Teavana teas, including the Starbucks signature tea innovation, India Spice Majesty Blend, available for those who seek a modern and reimagined tea experience.

Delighting customers in Vadodara

In order to enhance customer experience, Starbucks is serving food items that cater to all customer needs such as breakfast, lunch and everything in between with an extensive food menu comprising Indian and international favourites.

The new outlet will provide customers with more vegetarian food options as well. Starbucks’ extensive dessert range is sure to delight customers in Vadodara, celebrating the culinary expertise of the brand.

The company is also bringing to customers in Vadodara its loyalty programme, My Starbucks Rewards. This program offers members the opportunity to earn rewards and personalised benefits, ranging from a free beverage in the birthday month to free-size upgrades and special offers on food, beverages and merchandise.

The Vadodara outlet will also provide the unique Starbucks range of merchandise and Starbucks gift cards that customers across India love.

“Our aspiration is to delight our customers in Vadodara with the Starbucks Third Place experience that is built on three core fundamentals, the connection our partners (employees) have with our customers, our stores and our coffee,” Gurnaney further added.