What is Jet Lag in Retail? Explained

Jet lag, prevalent in the travel and hospitality industries, is the temporary disturbance of the body's internal biological clock, or circadian rhythm, resulting from rapid travel across multiple time zones. For retail professionals involved in international business or attending industry events, jet lag can affect energy levels, sleep patterns, and overall well-being. Mitigating strategies may involve adjusting sleep schedules before travel, staying hydrated, and gradually acclimating to the new time zone. These measures help retail professionals maintain optimal performance and adapt more swiftly to the local time at their destination.