Why it is so important to have a consistent brand design
A horde of modern day brands are reaching out to their target audience through multiple mediums. But how do businesses ensure brand recall?…
Loyalty programs earn dividends
In a bid to foster loyalty and maintain customer trust we see most names in retail taking the path of loyalty/reward programs for their customers.…
Brand loyalty - Does it exist?
I asked the owner of a Benetton store if he thought ‘Brand loyalty’ existed or not? To my surprise he said that most of the youth coming to his…
Explore Upcoming Events And New Age Agendas
02 Dec to 03 Dec - BOMBAY CONVENTION & EXHIBITION CENTRE, MUMBAI
India`s premier and most trusted Business & Tradeshow is back in Mumbai to provide a platform for highly evolved prospects, qualified investors, entrepreneurs from across India, neighbouring countries and delegations from other parts of the world.
Stay on top – Get the daily news from Indian Retailer in your inbox