How URturms Bagged a Rs1.2 Cr Deal on Shark Tank India: A Sustainable Fashion Success Story
In an era where sustainability and innovation are becoming paramount in every industry, URturms stands out as a beacon of change in the fashion world…
Shark Tank India Backs Koparo with Rs 70 Lakh Investment Deal, Fuels Eco-Friendly Cleaning Movement
Koparo, the digital-first, sustainable home care brand, has made headlines once again, securing a significant investment from 4P Capital Partners and…
The Cinnamon Kitchen Secures Rs 60 Lakh Shark Tank Investment for Guilt-Free Delights
'The Cinnamon Kitchen' isn't your ordinary bakery; it's a haven where passion for wholesome indulgence meets a commitment to organic, plant-based,…
How Adil Qadri's Fragrant Vision Landed a Rs 1 Cr Deal on Shark Tank India
Marking its solid footing in the Indian market, Shark Tank India's third season is currently live and features a compelling blend of entrepreneurial…
Explore Upcoming Events And New Age Agendas
  • Restaurant Awards
    18 JUNE 2024, JW Marriott, Chandigarh

    Restaurant Awards 2024 is the top honour bestowed upon the greatest in the industry who have tirelessly dedicated their lives walking an extra mile to raise the bar of the Food & Beverage Sector.

  • EdTech x Indian Education Summit & Awards
    19 June, JW MARRIOTT Chandigarh

    The EdTech x Indian Education Awards, presented by Franchise India, a pioneer in educational B2B events for over 13 years, presents the Regional edition for 2024.

  • FROEXPO Chennai
    29-30 June, Hall No. 2, Chennai Trade Centre, Chennai

    India’s premier and most trusted Business & Tradeshow is back in Chennai to provide a platform for highly evolved prospects, qualified investors, entrepreneurs from across India, neighbouring countries and delegations from other parts of the world.

  • India EV Show
    29-30 June, Hall No. 3, Chennai Trade Centre, Chennai

    The INDIA EV SHOW's 4th edition is a Premier Show & Exhibition, sparking innovation and forging connections between emerging Startups and established heavyweights in the electric mobility arena.

  • FROEXPO Bengaluru
    31 Aug-1 Sep 2024, BIEC, Bengaluru, Karnataka
    India’s premier and most trusted Business & Tradeshow is back in Bengaluru to provide a platform for highly evolved prospects, qualified investors, entrepreneurs from across India, neighbouring countries and delegations from other parts of the world.
  • FROEXPO Ahmedabad
    21-22 Sept 2024 , Mahatma Mandir Convention AND Exhibition Centre, Gujarat

    India's premier and most trusted Business & Tradeshow is back in Ahmedabad to provide a platform for highly evolved prospects, qualified investors, entrepreneurs from across India, neighbouring countries and delegations from other parts of the world.

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The New Right to Repair Act and Its Implications for Multi-brand Automotive Services in India
Consumers often find themselves disadvantaged in a world where manufacturers have a firm grip on repair services. With substantial authority, these…
{D2C 100} How Beyoung went from Startup to Rs100 Crore Fashion Empire
Beyoung, a fashion brand that entered the market in 2018, has quickly established itself as a game-changer in the industry. With a focus on…
{D2C 100} How T.A.C is Bridging Ayurveda and the Aspirational Middle Class
T.A.C (The Ayurveda Company) was incorporated in 2021 with a clear vision to tap into the immense opportunity presented by the Ayurvedic market in…
{D2C 100} How Nestasia's QR Code Revolution is Elevating Shopping Experience Beyond Shelves
Nestasia, a rapidly growing brand in the retail home décor industry, is making waves with its omnichannel approach. Since its inception in late 2019…
{D2C 100} How Mamaearth Went from a Baby Care Brand to Building Beauty Empire in 6 Years
Founded by husband-wife duo Ghazal Alagh and Varun Alagh, Mamaearth is Asia’s first brand with Made safe certified products that offer toxin-free;…
{D2C 100} How SUGAR Cosmetics is Empowering Women Through Makeup
"Innovation, inclusivity, and empowering Indian women through makeup have been at the heart of SUGAR Cosmetics since its inception. Our mission is…
{D2C 100} How The Sleep Company Unlocked the Power of Quality Sleep with SmartGRID
Founded in 2019 by Priyanka Salot and Harshil Salot, with their visionary approach and commitment to providing exceptional sleep experiences, The…
[Funding Alert] Blue Tea Bags $7.5 mn at Shark Tank India, Despite Being Reprimanded by Sharks
BlueTea is a company envisioned to bring back ancient Indian Ayurveda-based flower teas to the world by showcasing convenience to consumers. The…
New Paradigms D2C Brands should be Looking at in 2023
In 2022, direct-to-consumer brands showed how to recover successfully. The D2C sector in the Indian market has now left the disruption of the…
[Funding Alert] Spice Story Gets Funded By a Shark, Raises Rs 70 lakh for 5 pc Equity
Spice story is a Mumbai-based Indian Chutney brand that offers a wide range of authentic and absolutely local chutneys in modern sauce form. These…
[Funding Alert] Home-Grown Coffee Brand VS Mani & Co Raises Rs 19 Lakh for 1 pc Equity on Shark Tank
With numerous up-and-coming coffee brands taking over the market, it came as no surprise how VS Mani and Co, a Home-Grown Coffee brand from South…
Why Jaipur Watch Company is on a Success Path Even After Not Securing a Deal on Shark Tank India
Jaipur Watch Company, India’s first micro-luxury watch brand, was started in 2013 by Gaurav Mehta. The brand sells its products through online…
[Funding Alert] Size Inclusive Brand Angrakhaa Raise Rs 40 lakh for 20 pc Equity on Shark Tank India
Angrakhaa, a retail clothing brand founded by Vishakha Bhaskkar and Asana Riamei has been operational since 2018. The brand offers women's apparel in…
Semi-Permanent Hair Color Brand Paradyes Impress the Sharks, Raise Rs 65 Lakh for 2 pc Equity
Founded in 2021 by Yushika Jolly, Paradyes is a semi-permanent hair color brand. She introduced the brand by identifying a gap in the market. Banking…
How this Mother-Daughter Duo Aims to Empower Indian Artisans with the Help of Sharks
House of Chikankari was founded by the mother-daughter duo Poonam and Aakriti Rawal in 2020 with the aim to create a deeper impact on India's…
Fresh Puja Flower Startup Hoovu Fresh Raises Rs 10 Mn from Sharks Aman and Peyush
Hoovu Fresh, a traditional flower delivery business that deals in fresh flowers and incense sticks on subscription recently raised Rs 10 million from…
How TeaFit Raised a Collective Investment From All 4 Sharks, Startup Valued at Rs 6.25 cr
TeaFit a brand that produces zero-calorie healthy drinks made with natural herbs and ingredients, without sugar or a sweetener recently made an…
How Recode’s Rejection in Shark Tank Worked in Favor of its Growth
Recode is a brand that sells makeup products and cosmetics and has a pan-India presence across more than 250 shops in India. The brand sells its…
Down, But Not Out: Flatheads Founder
Direct-to-Customer online casual sneakers brand Flatheads recently made an appearance on Shark Tank India Season 2 wherein, Founder Ganesh…
Why Mamaearth’s Rumored IPO Valuation Evoked Intense Digital Debate 
Mamaearth’s IPO valuation has become a topic of intense debate today. The proposed, super-premium initial public offering of Rs 2.900 crore has…
How to Build D2C Brands Via User Retention Strategy Powered by Engagement
A brand must establish a relationship with its audience to stand out in today's crowded direct-to-customer (D2C) market. The most effective approach…
How is HealthFab Providing Comfortable and Hassle-Free Solutions to Menstruating Women
Menstrual health is still a taboo in today’s world. More so in India, where women’s health issues are barely acknowledged, let alone discussed, in…
D2C: How the Role of Influencers is Changing 
Large consumer brands have historically used business scale to get efficiencies in manufacturing, distribution, and media. This has made it harder…
How D2C Beauty Brands are Planning their Marketing Strategy to Promote their Products in a Competitive Market
Evolution in technology and the onset of the pandemic have shifted commerce from brick-and-mortar to online. As a result, consumers are now driving…
The Growth of D2C: Retail and the Role of Quality Engineering
Intermediaries and resellers are being phased out! Direct-to-consumer (D2C) and retail channels are leading the change in retail. The pandemic…
How are D2C Brands Growing with Their Innovative Strategies in a Competitive World?
Direct-to-consumer (D2C) as a business model has gained much traction in the last few years. It has become a challenging player from a niche segment…
{D2C 100} mCaffeine: Ruling with Caffeine-Infused Beauty Products
Started in 2015, mCaffeine is the first homegrown start-up to create caffeine-infused personal care products for a premium millennial audience.…
{D2C 100} Zlade: Manscaping Masters
Founded by Suraj Chaudhari, Mihir Vaidya, and Harish Amritkar, Zlade aims to make premium quality razors and blades affordable and accessible across…
{D2C 100} The Pant Project: Personalizing the Perfect Fit
Incepted in 2019, The Pant Project is a brand known for its custom-made bottom-wear. Owing to the market size for premium bottomwear the brand is…
{D2C 100} DaMENSCH: Effortless Fashion
DaMENSCH was launched with the vision of redefining the standards of quality, aspiration, and comfort for modern men. With innovation at its core,…
{D2C 100} GoodDot: The Vegan Meat Provider
GoodDot provides alternatives to animal meat, without sacrificing taste, promoting a more sustainable food system for the world. Having sold hundreds…
{D2C 100} Joker & Witch: New-Age Style
Joker & Witch is a new-age watch and jewelry brand for millennials and Gen-Z, offering minimal, unique, and trend-setting global styles at…
{D2C 100} Pescafresh: Fresh Seafood & Meat Delivered
Pescafresh adopts the concept of ‘Shore to Door’ and ‘Farm to Fork', which ensures qualitative fresh products. In the D2C seafood and meat business,…
{D2C 100} Epigamia: All Things Greek
Epigamia, a brand renowned for premium Greek yogurt, has revolutionized the health industry in India. With no trace of preservatives, artificial…
{D2C 100} Truly Desi: Alternative to Adulterated Dairy Products
Co-founded by Rupali Kakade and Mohit Rathod, Truly Desi’s main objective is to find an alternative to adulterated dairy products in the market. It…
From “Add to Cart” to “Proceed to Checkout”: How D2C Brands are Diversifying Consumer Experience
With the country recovering from the pandemic, the retail industry has resumed its growth trajectory. According to a BCG-RAI report titled “Racing…
{D2C 100} Pee Safe: Stay Fresh on the Go
Pee Safe started with one product to tackle the inconveniences associated with using public toilets - Pee Safe Toilet Seat Sanitizer Spray. It is a…
{D2C 100} Organic Harvest: Green Beauty at its Best
Organic Harvest was brought into existence in June 2013 to promote the concept of safe skin. It specializes in hair care, body care, and skincare…
{D2C 100} Rage Coffee: All Things Coffee
Rage Coffee started in early 2019, is a digitally native FMCG company that manufactures markets, and distributes innovative coffee products. It’s the…
{D2C 100} LetsShave: Grooming Products for All
Established in 2016, LetsShave is a women's hygiene brand present in 3 major categories; razors, trimmers, and related grooming products. With its…
{D2C 100} Earth Rhythm: Environmentally Conscious
Launched in 2019, Earth Rhythm is an environmentally conscious and sustainable home-grown brand. The first product Earth Rhythm built was shampoo…
{D2C 100} Slurrp Farm: A Healthier Snack
Wholsum Foods’ flagship brand Slurrp Farm aims to provide healthy, yummy, and natural snack and mealtime options for young children and their parents…
{D2C 100} Ed-a-Mamma: Clothing For Kids
Conscious clothing apparel brand Ed-a-Mamma, launched by Alia Bhatt, caters to children in the age group of 2-14 years. The brand was launched in…
{D2C 100} Vedix: A Natural, Customized Approach
Starting in 2018, Vedix offers customized Ayurvedic hair and skin care products. Over a short span of time, the brand has connected with more than 10…
{D2C 100} iTokri: Indian Crafts for Everyday Life
iTokri is an online artisanal marketplace providing a range of art and craft products from across India. Following an inventory-based business model…
{D2C 100} Power Gummies: Gummies for Health, Backed by Science
D2C brand Power Gummies is known for introducing chewable vitamin gummies for good health. Within 3 years of its inception, the brand witnessed a…
{D2C 100} The Ayurveda Company: Discover the Natural Beauty
Incepted in May 2022, The Ayurveda Company (T.A.C) is one of the fastest-growing D2C brands in the natural beauty and wellness segment. The brand is …
{D2C 100} Solethreads: Environmentally Conscious Unisex Footwear
With the Indian flip-flop and casual footwear market reaching $4 billion with a CAGR of 6 percent, Solethreads, a brand incepted in 2019, is an…
{D2C 100} Bombay Shaving Company: Men's Grooming Made Easy
Bombay Shaving Company was started in 2018 by launching shaving products like razors and shaving cream. It works on an omnichannel business model,…
{D2C 100} Upakarma Ayurveda: Ayurveda for Millennials
Upakarma Ayurveda was set up in 2017, with a vision to bring Ayurvedic disruption to the wellness preferences of millennials in India. The brand…
{D2C 100} Swtantra: Sarees with a Twist
Swtantra, a fashion brand that focuses on a niche product category of sarees, was incepted in the year 2019.  Over the years, the brand has witnessed…
{D2C 100} Zigly: Pet care Professional Brand
Zigly, a pet care brand with a core management team of seasoned pet parents and with the leadership of more than 15 years of experience in the…
{D2C 100} Snitch: Fast-Fashion Millennial Brand
Founded in 2019, Snitch a men’s apparel brand envisions being one of the fastest growing fast-fashion brands, with its target group as the…
{D2C 100} Sirona: Breaking Period Taboos
With an increase in demand for safe and hygienic products that answer the problems associated with feminine hygiene, Sirona, has created innovative…
{D2C 100} Plum: Go Vegan
Born in 2013, Plum is India’s first 100 percent vegan beauty brand. The brand comprises a strong portfolio of cruelty-free and non-toxic products in…
{D2C 100} DailyObjects: Functional Accessories
DailyObjects is a functionality and design-driven brand that creates aspirational products for every day. The brand caters to a wide range of…
{D2C 100} Zouk: Going Cruelty-Free
Zouk, a 100 percent PETA-approved cruelty-free bags and accessories brand entered the billion-dollar-plus industry in 2016. It offers products in the…
{D2C 100} Amrutam: Betting Big on Commerce
Amrutam is a preventive and therapeutic brand, offering both application-based and consumable products focusing on holistic healing and addressing…
{D2C 100} TagZ Food: Healthy Snacking
A Gen-Z F&B brand TagZ, with its innovative popped potato chips gives its customers an opportunity to give in to their cravings without…
{D2C 100} Kapiva: Making Ayurveda Modern and Accessible
On a mission to make Ayurveda a part of people’s daily life, Kapiva a homegrown D2C brand is making Ayurveda simple, modern, and accessible for…
How D2C Brands are Planning to Drive Sales This Festive Season
The longest festive season in India, which begins from mid-September and stretches till mid-November, is currently underway. The brands are seeing a…
{D2C 100} Fausto: Fashionable Foot Forward
Fausto is a footwear brand that brings in a product portfolio created around many themes and styles to bring cult classic fashion to its customers.…
{D2C 100} San Frissco: Not Mere Shoes, But Statement Pieces
San Frissco manufactures all kinds of men’s footwear for the domestic market as well as some parts of the Middle East and some selected parts of…
Why Pure Sense is Betting Big on Food Like Skincare
Pure Sense, a personal care brand that offers a range of Skincare, Mood Elevating Fragrances, and Bath & Body products, believes beauty is deeply…
{D2C 100} Estele: A Legacy of Fashion Jewelry
Estele has been an established fashion jewelry brand since its inception in 1989. In an attempt to create an impact enterprise that would be a women…
{D2C 100} The Bear House: Effortless Men’s Apparel
Men’s apparel brand The Bear House began its operations in 2017 and bases its core sensibilities on mastering elements of design in…
{D2C 100} WickedGud: Eat Healthily
WickedGud started its journey with pasta and instant noodles in 2021. It is India’s first pasta brand to have manufactured pasta with the following…
{D2C 100} Burger Bae: Faster than Fast Fashion
Established in 2019, Burger Bae is a sustainable streetwear clothing brand. The brand was incepted with a vision to diminish the line between high-…
{D2C 100} CloudTailor: One-Stop Shop for Tailoring Needs
CloudTailor is a D2C platform that provides end-to-end fashion and tailoring solutions at the consumers’ fingertips with access to fashion designers…
{D2C 100} VAHDAM India: A Taste of India
VAHDAM India is a vertically integrated brand that is taking India’s finest teas, superfoods, herbs, and spices to consumers across the world, under…
{D2C 100} Licious: Revolutionizing the Meat Game
Since its inception in 2015, Licious has not just worked towards building India’s largest tech-first, full-stacked, D2C animal protein brand, but…
{D2C 100} Mamaearth: Building ‘House of Brands’
Started in 2016, Honasa Consumer Pvt. Ltd. (HCPL), the parent company of Mamaearth, The Derma Co., Ayuga, and Aqualogica, is a house of brands…
How Earth Essence is Innovating to Create Clean and Vegan Personal Care Products
Imagine a world where our beauty and personal care routine is directed and governed by synthetic products cleverly camouflaged as the need of the…
{D2C 100} SUGAR: Redefining Beauty
SUGAR Cosmetics, one of India's fastest-growing beauty brands, was founded by Vineeta Singh in 2015, with a single-point agenda of creating world-…
{D2C 100} boAt Lifestyle: Revolutionizing the Consumer Electronics Industry
boAt has established leading market positions in volume and value terms in India across multiple, high-growth consumer categories such as audio and…
5 D2C Brands Transforming the Furniture Industry
A number of interesting, new direct-to-customer firms have entered the furniture industry in recent years. These brands are able to compete with…
Why D2C Brands Prefer Collaboration over Competitive Prices
A Direct-to-Customer (D2C) business model is a recent development, which is often confused with conventional supply chains. In a conventional supply…
D2C Brands Continue to Shine with Brand Websites Order Volume Up by 80 pc
Unicommerce, India’s integrated SaaS platform for post-purchase experience management, and Wazir Advisors have launched the first edition of "India’s…
D2C Marketing Premium Global Kitchenware Brands in India
Recent global research by IBM/ National Retail Federation indicated that one in ten consumers categorize ‘brand’ as a major factor in their…
How D2C Brands can Reduce their RTOs
D2C brands are trying to provide an individualized experience by creating a story and understanding the essential needs of customers. The key to…
How Baby Apparel Brands Discovered the Formula to Success with D2C
Baby apparel is one of the fastest-growing segments in India.  According to Statista, the kidswear market accounted for 20 percent of the total…
Why D2C is a Mindset, Not a Channel ?
The new generation of consumers want to be known, heard, and engaged with rich content rather than just being made to ‘shop now’ and ‘add to cart’.…
How F&B Brands Can Leverage Tech to Ensure Consumer Retention
The food and beverages industry accounts for ~3 percent of India’s GDP and is the single largest employer in the country, with more than 7.3 million…
How can the E-Commerce Industry Use Analytics and AI to be Omnipresent
The retail industry has undergone monumental changes over the past few years. Today's e-commerce sites, supermarket stores, and other retail brands…
How Changing Consumer Behavior Impacts D2C Brands
Almost overnight, the pandemic changed consumer behavior globally. Suddenly, safety, security, health, hygiene, and convenience emerged as major…
How Technology is Critical for D2C Ecosystem
More than 800 D2C startups are operating in India, with over 100 million users. These figures do sound exciting. However, what is D2C? It stands for…
How To Grow D2C Brands On E-Commerce Platforms
As we incorporated a global pandemic into our lives, dramatically shifting global shopping trends and consumer behaviors, a cluster of brands, even a…
Why Women are Leading the D2C Revolution
In recent years, the D2C ecosystem has seen tremendous growth with more than 800 brands now following this retail approach in India. The D2C method…
Funding Galore in the D2C Sector
Consumer searches for a brand’s official online store have seen a growth up to 80 percent as consumers in the new normal are on the lookout for the…
This All-in-one Order Lookup Page to Reduce the Customer Queries by 3X
E-commerce is one of the most challenging industries to operate in when it comes to customer satisfaction and to walk on the footprints every D2C…
How The Fashion Industry has Changed in Recent Times
In the last two years, the fashion industry has gone through major transformations owing to multiple factors like rapid adoption of e-commerce,…
Why Old Playbook of Growing D2C Channel is Dead in the New Normal?
With e-commerce adoption rates at an all-time high, consumers have moved to a digital-first shopping mindset. These savvy buyers demand better from…
How Beauty Marketplace Vanity Wagon is Turning Risks into Opportunity?
In the last couple of years, a lot of B2C buyers and sellers have gone digital colossally. It started out as a desperate necessity and has now become…
D2C Industry Expectations from Budget 2022: Invest in Homegrown Start-ups and Reduce Import Duties
The D2C sector has been one of the most happening sectors for the year 2021. From the sector seeing its first unicorn, Licious, to several brands…
How Offline to Online Channel Shift by Consumers Fueling D2C Growth
Consumer goods maker Hindustan Unilever shared that a significant part of direct-to-consumer brands' growth is driven by existing shoppers shifting…
Trailblazing D2C: How the Full-Stack D2C Enabling Pioneer, GreenHonchos, Helped Brands Generate over Rs 10,000 mn+ in Revenue
Setting benchmarks and new records seems to be how GreenHonchos gets things done. This appears clearly in the demeanor of the Founder & Director…
Budget 2022: What Do Start-ups Expect from The Government??
India’s start-up ecosystem has boomed in 2021 like never before. Record $36 billion funds in 2021 were channeled to the start-up sector last year…
  • By - Navneel
  • / 11 MIN READ
Technologies to Impact Customer Engagement for D2C Brands
It was a necessity that brought more customers online post the outbreak of Covid-19, for the lockdowns while halting the supply chain also appeared…
5 D2C Trends that are Redefining Consumer and Brand Relationship
The Direct-to-Consumer (D2C) segment is disrupting how brands engage, interact with and market to customers. With the proliferation of digital…
How This D2C brand has been Able to Increase its Sales by 40 pc MoM in Last Two Years
For any new business, retaining a consumer base and making consistent revenue is always a challenge. This has particularly been true in the last two…
  • By - Navneel
  • / 6 MIN READ
How Innovation Can Help D2C Brands Grow Further
The Indian retail market is huge and the offering for the supply side is affordable but inspiring. The huge opportunity in India is how you serve the…
Fashion Industry Is Expected To Up the Sustainability Game In 2022
The last 12 months has clearly laid down the importance of sustainability in front of us given the change in consumer awareness towards environment-…
  • By - Navneel
  • / 7 MIN READ
Why The Demand For B2B E-commerce Is Only Going To Grow In 2022?
The year 2021 has showed that the importance of B2B e-commerce has increased more than ever. This is directly entailed from the fact that India has…
  • By - Navneel
  • / 7 MIN READ
How Logistics Sector will Further Integrate Tech in 2022
Logistics sector, despite the obvious growth in the last two years, has a lot to catch up to the growing demands from sectors heavily dependent on…
  • By - Navneel
  • / 10 MIN READ
What Propelled the Manufacturing Sector Forward This Year and What Lies Ahead
The manufacturing sector’s trajectory for 2021 has been decided by two main factors: pent-up demand and increase in manufacturing costs. The growth…
  • By - Navneel
  • / 9 MIN READ
What Can We Expect From The E-commerce Sector In The Next Year 2022?
Riding on the boom in e-commerce since last year, this year too has been a successful year for the sector with several new trends coming to the fore…
  • By - Navneel
  • / 10 MIN READ
How Soch Apparels Is Planning to Have a Strong Offline Presence Next Year
For fashion retailers, the last two years have been pretty challenging. Brands have adopted different strategies like strong e-commerce adoption to…
How Mattress Brands Have Changed Consumer Perception Towards the Segment?
2021 has been a successful year for the mattress brands due to the increased demand for their products through e-commerce channels. Not just metro…
  • By - Navneel
  • / 7 MIN READ
What Has Fuelled The Growth In D2C And Where Is the Sector Heading in 2022
The D2C sector is one of the most happening sectors for the year 2021. From the sector seeing its first unicorn, Licious, to several brands like boAt…
  • By - Navneel
  • / 15 MIN READ