How D2C Activewear Brands are Redefining Fitness Fashion for Gen Z and Millennials
The fitness fashion landscape has undergone a radical transformation in recent years, driven primarily by the direct-to-consumer (D2C) model.…
Top 7 Green Tea Brands in India—Sip Your Way to Health
Green tea is slowly but steadily becoming popular in India because of the great benefits that comes along with it. Categorized under products that…
Top 7 Whey Protein Brands in India: Maximize Your Gains
When food consumption is insufficient, whey protein supplements can help satisfy daily protein needs. Whey protein and exercise together have been…
The Role of D2C in Educating Consumers About Supplements
In today's health-conscious world, the demand for dietary supplements is on the rise. As consumers seek ways to enhance their well-being, the dietary…
Explore Upcoming Events And New Age Agendas
  • Startup Awards 2025
    27 Feb 2025, Hotel Sheraton Grand, Bengaluru

    Poised to be India's hottest start-up carnival, Startup 2025 is conceived as the microcosm of elements that promote the startup zeal. Here, one can find inspiration, indulge in competition amongst peers, and get recognition for their efforts.

  • IDEA Awards
    28 February 2025, Hotel Sheraton Grand, Bengaluru
    Welcome to the IDEA Awards - a spectacular celebration of the brilliant minds and organizations all across India that are making digital magic happen! We're here to honor the game-changers who are turning digital tech into real-world benefits and opportunities for everyone.
  • Tech & Innovation Summit 2025
    27-28 February 2025, Hotel Sheraton Grand, Bengaluru

    Driving Digital India: Innovations and Strategies for a Technologically Advanced Future. India's Roadmap to the Semiconductor Manufacturing Hub. How the digital transformation wave is driving the demand for high-performance data centres.

  • W3 Summit
    27-28 February 2025 , Hotel Sheraton Grand, Bengaluru

    There is a new web/internet which is radically changing how we invest, interact, live and work. Besides upending the way people manage their finances, Web 3.0 is also stimulating brands and entrepreneurs to innovate for both the physical and virtual worlds.

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How Fitness Brand OneFitPlus is Clocking 3X Growth Relying on 'Vocal For Local'
The last two years have seen several major changes in consumer behavior. One of the major changes is an emphasis on health awareness across all…
How Bright is the Future of Healthy Product Brands in India
The COVID-19 pandemic has altered lifestyles across the globe more than ever. With frequent lockdowns and increasing health issues, more people have…
How the Indian fitness industry is poised for massive growth in the future?
When we look back on the evolution of the fitness industry in India, it is fascinating to see how the demand for fitness products and services has…
Sustainability, not size is the new mantra for investors
Last month, I was at the eCommerce Summit organised by CMO Asia and Asia Retail Congress, as an awardee and a speaker. As a speaker, I was asked to…
Bengaluru stands out as the most health conscious city: Amazon Study
In a recent study organised by one of country’s biggest eRetailer Amazon India, Bangaluru has emerged as one of the most health conscious city. The…
Mukesh Bansal and Ankit Nagori teams up for a new venture
It has been scarcely a month after Mukesh Bansal along with Ankit Nagori decided to call it a day from eCommerce major Flipkart have now joined hands…
Fitness First re-brands company with change in logo
NEW DELHI: Health club chain Fitness First India today announced re-branding of the company with change in the logo and use of advanced…
  • By - PTI
  • / 2 MIN READ