Indian Consumer’s Financial Confidence Rises, Brings a New Wave of Luxury Spends This Festive Season
With the festive season nearing, Indian consumer confidence is increasing, with 56 percent indicating their readiness to spend on celebratory items.…
Social Pressure Drives Indian Consumers' Hygiene Habits
Maintaining good hygiene has been heavily promoted as the best measure consumers can take to combat the spread of Covid-19. As a result, many…
Five Insights from accessory brand Baggit for 2018
Indian accessory brand Baggit that started its journey back in 1990, today has presence in 90 cities across India with 47 exclusive outlets and…
Is the New Age Marketing focusing more on Millennials than the Baby Boomers?
In this age of endless options, customer retention is a tough game. While brands are looking at innovative ways at winning customer loyalty, it…
Explore Upcoming Events And New Age Agendas
  • Franchise Expo Patna
    25 Feb, Lemon Tree Premiere Hotel, Patna

    Franchise Expo is a new initiative from Franchise India Holdings Limited, giving a platform to investors.

  • Startup Awards 2024
    8 March, Hotel Sheraton Grand, Bengaluru

    Poised to be India's hottest start-up carnival, Startup 2024 is conceived as the microcosm of elements that promote the startup zeal.

  • W3 Summit
    8-9 March, Hotel Sheraton Grand, Bengaluru

    There is a new web/internet which is radically changing how we invest, interact, live and work. Besides upending the way people manage their finances, Web 3.0 is also stimulating brands and entrepreneurs to innovate for both the physical and virtual worlds.

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Indian Consumers Look Beyond Traditional Loyalty Programmes
According to the research, 83 percent expect high quality, consistent customer service however they interact with a brand, and 81 percent expect…