When the monsoon rolls in, your makeup routine should lighten up, just like the skies. Think dewy skin, breathable textures, and that barely-there…
The global cosmetics market, valued at $374.18 billion in 2023, is projected to nearly double, reaching $758.05 billion by 2032. As the market…
Bollywood has always been hugely popular in India and has a significant impact on the lives of young people. Celebrities hold a lot of sway in the…
Category extension is not something new to apparel focused brands. India and even globally, apparel brands have been launching their beauty range and…
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Travel and television, the two incredibly influential mediums today, are making people aware and conscious of the trends prevalent the world over.…
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