Maintaining Product Quality and Standardization amidst Competition
In these hypercompetitive times, product quality is the defining factor that makes or breaks brands. In essence, product quality denotes the…
This is how retail brands collaborating with restaurants
Bengaluru: It’s not every day you walk into a restaurant or a café and find yourself shopping for a premium dinnerware or a high-end bicycle. Going…
Success secrets for sellers on Flipkart, Snapdeal and Amazon
E-commerce marketplaces in India have seen tremendous growth in the past three years. This has been fueled by 50,000 to 1 Lakh sellers that have been…
Flipkart gets back desktop: credit to new CEO and strategy
With co-founder Binny Bansal taking over as CEO from Sachin Bansal and due to Amazon gaining mind share because of its advances on the web in India,…
Explore Upcoming Events And New Age Agendas
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Product life cycle
There are basically three categories of products: Basic, Fashion, and Fad Basic products such as T-shirts and blue jeans are sold for years…