India’s sporting culture is evolving at an unprecedented pace. While cricket continues to dominate the national conversation, football, badminton,…
A few years ago, Indian sportswear meant compromise. You bought it because it was affordable, not because you expected performance. That story has…
Until few years back, classifying ‘sportswear’ as ‘fashionable’ was an unfathomable concept. Today, however, there is a drastic shift in consumer…
The sportswear business has picked up the pace recently, which earlier was limited to sportsperson, have reached out to the mass and is more as a…
Event & Sessions
Explore Upcoming Events And New Age Agendas
5 December 2026, Welcome Hotel by ITC, Delhi-Gurugram Highway, DelhiIREC x LABELS Delhi 2026 brings together global brands, retailers, investors and industry leaders for an event focused on new commerce, strategic partnerships, brand collaborations, capital and investments. The event features an Exhibition, Conference and Awards and will take place on 5 December 2026 at Welcome Hotel by ITC, Delhi-Gurugram Highway, Delhi.
Adidas, German sportswear is reported to have jumped third-quarter profits.
The lift happened by a surge in sales of its own-brand trainers and…
No doubt, India is getting fitness conscious with every passing day; it has surely spilled the beans for sports apparel brands in the country. With…
In the high streets of South Extension, Part- 1 Market, New Delhi along with company’s MD Abhishek Ganguly and one of Bollywood’s renowned faces and…
German sportswear giant, Adidas, has given 'ownership' of one franchisee retail store to each of its 75 employees in India in a rare retail…
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