Westington looks South

Westinghouse has set foot in the South Indian market with an entry into Kochi where it launched its products. Recent introductions from the brand are its small domestic appliances, personal care products, heaters, baby care & fans, garment care products, etc. 

R Venkat, CEO & Director, W-Lifestyle India says, "The company hopes to achieve a turnover of Rs 200 crore in theIndian market in the third year of its operation." 

The company is looking at going pan India by 2013 primarily with the help of the traditional distribution channel, modern retail channel, institutional channel and online sales.