Monrow Shoes Expands Offline Presence, Opens 50th Store
Monrow Shoes Expands Offline Presence, Opens 50th Store

Monrow, a premium homegrown conscious women’s footwear brand hits a new milestone by inaugurating its 50th outlet at the multi-brand retail store, Shoppers Stop. Monrow will now be available in 16 new locations. Along with its website, Monrow is present on all major marketplaces like Myntra, Flipkart, Amazon, Nykaa, Ajio, Tata CLiQ, etc. Monrow has its physical presence in Shoppers Stop, Centro, Reliance Trends, and with establishments in cities such as Delhi, Noida, Mumbai, Bangalore, Lucknow, Jaipur, Aurangabad, and Siliguri.

According to Blue Weave Consulting, the Indian footwear market is valued at $11.7 billion in 2021 and is expected to reach $25.5 billion by 2028, growing at a CAGR of 11.70 percent from 2022 to 2028. Monrow aims at opening 150 stores and is expected to grow three times in the next financial year. According to Invest India's report 'India's non-leather shoe industry', this sector in India is projected to grow eightfold by 2030. India's non-leather shoe industry is expected to exceed $6 billion by 2024.

Monrow as a brand promotes conscious fashion, as it produces vegan and cruelty-free products that use fewer chemicals. The use of cruelty-free products in relation to the fashion industry, and the use of vegan and cruelty-free products help to reduce carbon footprint.

Veena Ashiya, Founder and CEO, Monrow Shoes and Accessories said, “Monrow offers the best of fashion and comfort. Over the past five years, we have seen tremendous growth and refinancing that serves as jet fuel. Tier Two is one of the most important markets for us. With Shoppers stop we expect to reach Genz and Millennial audiences delighted with Vegan Comfortable shoes. We envision a strong presence in metropolitan cities as well as emerging tier-ll cities like Lucknow, Guwahati, Bhubaneswar, and Jaipur.

"Monrow fits in well as a brand for our premium consumers. We are excited to see our partnership with Monrow strengthen and see them enter more doors at Shoppers Stop," said Venu Nair, CCA, MD, and CEO - Shoppers Stop.

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