Retail India News: Kinwani House Expands Presence with Opening in Rishikesh
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Retail India News: Kinwani House Expands Presence with Opening in Rishikesh

Kinwani House, a luxurious boutique property nestled in the foothills of the Himalayas, celebrated its grand opening in Rishikesh. This architectural masterpiece, now part of the esteemed Aalia Collection by JPL Group under the guidance of Aditya Lakhanpal, opened its doors to guests seeking a blend of historical charm and modern comfort.

Originally built in 1954, Kinwani House has been restored to showcase a fusion of Art Deco elegance and contemporary sophistication. Located in Narendra Nagar, a town steeped in cultural significance named after King Narendra Shah of Tehri-Garhwal, the estate offers panoramic views of lush gardens and majestic mountains, embodying the region's rich heritage.

The grand opening of Kinwani House marks a significant milestone in Rishikesh's hospitality landscape, featuring six suites adorned with luxurious amenities and showcasing breathtaking valley views.

“We have curated every detail of Kinwani House to reflect the essence of its iconic address and surroundings, yet equipped it with modern-day comforts for today’s traveller. Respecting the building's history is paramount to us. We're thrilled to unveil a genuinely unique property with an authentic narrative,” said Aditya Lakhanpal, Chairman, JPL Group.

The first floor features an enchanting conservatory for evening gatherings under the stars and bespoke culinary experiences with chef-curated degustation menus.

Kavinder Besoya, COO of Aalia Collections commented, Kinwani House is a promise of an exceptional experience, especially for those seeking solace, adventure, and rejuvenation. We aim to offer the highest standard of modern luxury whilst paying homage to the origins, seamlessly blending old with the new.”

Guests can indulge in bespoke culinary experiences with chef-curated degustation menus in the enchanting conservatory, while the temperature-controlled swimming pool and rejuvenating spa treatments provide opportunities for relaxation and wellness. Kinwani House also offers tranquil yoga sessions overlooking the serene valley, inviting guests to immerse themselves in the spiritual essence of Rishikesh.

Kinwani House stands as a secluded sanctuary amidst natural beauty and cultural richness, offering discerning travelers a celebration of heritage and a haven for peace and rejuvenation.

 
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Retail India News: Lavie Luxe Launches New Perfume Line, Expanding Its Premium Offerings
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Retail India News: Lavie Luxe Launches New Perfume Line, Expanding Its Premium Offerings
 

Lavie Luxe, known for its high-end, premium-quality products, has announced the launch of its new category of perfumes. This expansion marks a significant milestone for the brand, extending its luxurious offerings beyond bags and accessories into the world of fragrances. The new perfume line features four enchanting Eau de Parfum (EDP) fragrances: LUSH, LILY, LAGOON, and LOVE. Each scent caters to a sophisticated audience that appreciates refined and long-lasting aromas.

These perfumes, boasting an 18 percent fragrance concentration, promise longevity, lasting from 6 to 8 hours. They also include a moisturizer component, ensuring the scents are gentle and skin-friendly. Lavie Luxe's commitment to premium quality is evident, with the new perfumes undergoing rigorous dermatological and allergen testing to ensure safety for all skin types. This dedication to excellence aligns with the brand's reputation for delivering high-end, elegant products that set industry standards.

"We are thrilled to introduce our new line of perfumes, which embodies the elegance and sophistication that Lavie Luxe is known for. This launch is a natural extension of our brand, and we are excited to offer our customers a new way to experience luxury. Our commitment to quality and craftsmanship remains unwavering, and we believe our fragrances will set a new standard in the market," said Ayush Tainwala, CEO, Lavie Luxe.

This strategic move aligns with parent company Bagzone Lifestyle Pvt. Ltd.'s growth plans. Earlier this year, the parent company ventured into the premium watch category under the Lavie brand, receiving critical acclaim for its stylish design and superior craftsmanship. Furthermore, the parent company will continue to explore new avenues and expand its luxurious offerings.

Lavie Luxe perfumes can be found on Lavieworld.com, Lavie retail outlets nationwide, and e-commerce portals like Amazon, Flipkart, Myntra, Nykaa, and Tira. Each Lavie Luxe perfume has an expiry date of 3 years from the date of packaging.

 

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Panasonic Life Solutions India’s D2C Platform Sees Rapid Growth in Consumer Electronics
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Panasonic Life Solutions India’s D2C Platform Sees Rapid Growth in Consumer Electronics
 

Panasonic Life Solutions India, a major player in the technology sector, has marked a significant achievement with its authorized Direct-to-Consumer (D2C) platform, which is rapidly growing within the consumer electronics and appliances retail sector in India. Since its debut in September 2022, the platform has experienced a substantial increase in online traffic, with visits rising by 160 percent to over 4 million in the past year. The platform has seen a four-fold growth quarter-on-quarter in the current high-demand season.

Sushil Grover, Business Chief and Director of e-commerce, D2C Business, Brand and Marketing Communication at Panasonic Life Solutions India noted, “The rapid expansion of our authorized D2C platform demonstrates customers' trust in the brand and Panasonic's strong commitment to digital transformation. The platform is intuitive and easy to navigate, aligning with our brand identity and meeting customers’ aspirations. We are continuously expanding our product offerings to provide a wide selection supported by the reliability of Japanese technology. The recent launch of Lumix cameras, which sold at an average price of 2.5 lakhs, highlights the shift towards premium products. We are now focusing on improving product availability and service coverage across more cities with efficient supply chain support.

The platform offers a range of products including LEDs, audio equipment, large and small appliances, cameras, lenses, and lifestyle items. It has attracted a 13 percent repeat customer rate, with the highest user engagement and conversion rates from the 25-34 age group and Gen Z. Panasonic is expanding its range to include high-end products such as bottom-mounted refrigerators, front-load washing machines, and air conditioners. Notably, the platform recently introduced India’s first Matter-enabled air conditioners, powered by Miraie, advancing smart home technology.

The D2C online e-store also provides consumer financing options and product exchange programs to make high-value purchases more accessible. Additional features include a 'service-on-a-click' option for service requests and a 'Call-Me-Back' initiative, both designed to enhance customer experience by offering convenient support for purchases and services.

 

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Retail India News: Sanktum Redefines Luxury Fashion with Innovative Handbag Subscription Service
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Retail India News: Sanktum Redefines Luxury Fashion with Innovative Handbag Subscription Service
 

Sanktum, founded by Anushi Patel and Rangoli Kute, is revolutionizing luxury fashion with its groundbreaking handbag subscription service, which has quickly become a sensation in India’s fashion industry. This novel service allows fashion-forward women to swap, style, and repeat, ensuring they stay ahead in the ever-evolving world of fashion.

Sanktum offers an exclusive range of high-end handbags from internationally acclaimed designers, giving subscribers the flexibility to experiment with different styles without committing to a permanent purchase. Whether it’s a sleek clutch for a formal event, a stylish tote for professional settings, or a trendy crossbody for everyday use, Sanktum provides the perfect accessory for any occasion.

The subscription process is designed to be user-friendly and cater to fashion enthusiasts. Subscribers choose a plan that fits their style and budget, browse through a curated selection of luxury handbags, and enjoy their chosen handbag for a month before swapping it for a new style. This seamless system ensures that users remain updated with the latest trends.

In addition to luxury and style, Sanktum emphasizes sustainability. By opting for a handbag subscription, customers contribute to a more eco-friendly fashion ecosystem. The practice of renting and returning handbags helps reduce waste and supports a circular economy, making it a conscious choice for environmentally aware fashion lovers.

With its unique blend of high-end fashion and sustainable practices, Sanktum is setting a new standard in luxury fashion, catering to the modern woman’s desire for both style and eco-consciousness.

Founded by Anushi Patel and Rangoli Kute, Sanktum stands as India’s leading luxury handbag subscription service. Committed to transforming the fashion experience for women, Sanktum merges style, adaptability, and eco-consciousness, offering a fresh approach to enjoying luxury—one handbag at a time.

 

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Retail India News; Big Hello Broadens Reach in Chennai with New Fashion Store
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Retail India News; Big Hello Broadens Reach in Chennai with New Fashion Store
 

Big Hello, a renowned specialty fashion brand catering to plus-sized individuals, has inaugurated its second retail experience store in Chennai. Located in the City Centre and Pondy Bazaar, these new stores provide stylish and high-quality fashion clothing and accessories designed specifically for plus-sized men and women. The brand is also planning to open more stores in Chennai and other major Tamil Nadu cities in the near future.

The new Chennai stores are designed as ‘Experience Stores,’ featuring vibrant interiors, interactive displays with dancing mannequins, and exceptional customer service. These elements reflect the lively and joyful spirit of Big Hello. Notably, Big Hello is the first brand in India to offer a dedicated lounge area where customers can sit and shop comfortably, enhancing the overall shopping experience.

With this launch, Big Hello now boasts 18 retail locations across Chennai, Bangalore, Hyderabad, Vijayawada, and Guntur. The brand also operates an e-commerce platform and is set to open additional stores in Chennai soon. Owned by Absolute Brands and Retail Private Limited (ABRPL), a rapidly growing fashion retail company founded by Vishnu Prasad, Big Hello is expanding its reach.

Modita Tripathi, Brand Head, Absolute Brands says, “We are excited to introduce Big Hello's fashionable and inclusive clothes and accessories to Chennai's discerning fashion buyers. Our first two stores bring local people easy access to Big Hello’s well-fitting, stylish, and thoughtfully designed fashionwear, allowing them to boldly express their style and individuality without compromise.”

Big Hello's product range includes both Western and Indian ethnic wear for men and women, featuring meticulously designed fits and finishes suitable for every body type, occasion, and mood. The collection encompasses shirts, t-shirts, trousers, jeans, chinos, shorts, blazers, kurtas, ethnic bottomwear, and bandh galas. The brand also offers a variety of accessories such as belts, tummy tuckers, scarves, ties, pocket squares, and suspenders. As part of a strategic national retail expansion, Big Hello plans to open 50 new stores this financial year, primarily in Tamil Nadu, Telangana, Andhra Pradesh, Karnataka, and Kerala.

Prasad, Founder & CEO, Absolute Brands & Retail said, “We are establishing Big Hello to be the go-to destination for plus-size fashion across India. The brand offers stylish, high-quality garments that are exquisitely crafted to fit the unique curves and contours of plus-sized bodies.”

The Indian plus-size fashion apparel market, valued at Rs. 88,000 crore, accounts for 12 percent of the overall fashion market. The organized segment of this market is estimated at 33 percent, approximately Rs. 29,000 crores, and is projected to grow at a CAGR of 25 percent over the next five years.

 

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Retail India News: ASICS Unveils New Collection Designed to Spread Positivity Through Movement
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Retail India News: ASICS Unveils New Collection Designed to Spread Positivity Through Movement
 

ASICS has launched its new Celebration of Sport collection, aimed at spreading positivity and uplifting the global mood through movement. This cross-category capsule collection features running, core performance sports, and SportStyle products, all in a distinct yellow colorway symbolizing optimism and hope. The collection encourages more people to move for both body and mind.

Key products in the range include the SUPERBLAST™ 2 running shoe, NETBURNER BALLISTIC FF MT 3 PARIS™ volleyball shoe, and GEL-QUANTUM 360™ VIII SportStyle shoe. The collection is designed to inspire everyone to lace up their shoes and start moving, offering an uplifting experience to all who enjoy physical activity.

Laura Bolgen, Director of Product Management Department, Performance Running Footwear, emphasized ASICS’ commitment to the transformative power of movement: “At ASICS, we believe in the transformative power of movement to uplift moods and minds. It’s why we were founded and why we’re called ASICS, which is a Latin acronym that translates to ‘a Sound Mind in a Sound Body’. With the new Celebration of Sport collection, you can experience a sense of uplift and positivity as you move your body. You elevate your mood and spread positive energy to those around you.”

Bolgen added, “As we witness outstanding performances this summer, we are reminded of the incredible power of sports to uplift spirits and unite people around the world. From the world's best to those just getting started, we're all connected by the amazing impact movement has on the mind. So, let’s all lace up and celebrate the power of sport together.”

Joining the celebration are ASICS India athletes Rohan Bopanna, Sumit Nagal, Anitm Panghal, and Manpreet Singh, representing their sports on the international stage.

The Celebration of Sport collection will be available for purchase on July 22, 2024, with select products already available.

 

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Retail India News: Sbooch Introduces All-Natural Kombucha in India, Partnering with Suniel Shetty
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Retail India News: Sbooch Introduces All-Natural Kombucha in India, Partnering with Suniel Shetty
 

Sbooch, a groundbreaking kombucha brand, has officially entered the Indian beverage market with a launch event featuring Bollywood actor and fitness icon Suniel Shetty. Founded by Niraj Manek and Kajall N Manek, Sbooch promises to disrupt the industry with its line of preservative-free, all-natural kombucha drinks.

Sbooch kombucha stands out for its commitment to purity and quality. The drink is crafted using real farm-produced fruits, vegetables, and raw ingredients, with no artificial flavors or preservatives. Notably, Sbooch boasts a low sugar content of less than 4 grams per 100 ml serving, with the sugar used solely for fermentation. Despite having no preservatives, Sbooch offers an impressive shelf life of up to 18 months. The range of flavors is inspired by India's rich culinary heritage, providing a unique tasting experience.

"We're not just launching a drink; we're introducing a new KULTURE. Our kombucha is real in every sense—made with raw fruits, vegetables, and ingredients, no artificial additives, and less than 4 grammes of natural sugar that's produced during fermentation. We're excited to offer Indian consumers pure, unadulterated goodness with no marketing jargon or lies, with any gray filled with clutter,” said NirajManek, Founder, Sbooch.

Sbooch aims to bring the ancient tradition of kombucha, a fermented tea with a history dating back up to 5000 years, to modern India with a contemporary twist. The brand offers flavours that reflect the diverse culinary landscape of India, such as Koshimbir from Maharashtra, Gor Keri from Gujarat, and Tulsi Lemon from Uttar Pradesh.

Chef Niyati, the culinary innovator behind Sbooch, has designed these flavours to resonate with the Indian palate and celebrate the country's diverse culinary traditions.

Sbooch has also partnered with Suniel Shetty, who will serve as the brand’s ambassador. At 62, Shetty’s endorsement highlights Sbooch’s appeal to health-conscious individuals across all age groups.

"As a health-conscious individual, I realized the need for a ‘Wholesome and Guilt-free drink that our Gut loves’, ‘for all age groups’, 'Made in India,' all-natural drink," in this current beverage landscape. Sbooch is a world of real flavours and ingredients. It's refreshing to find a homegrown brand that offers a delicious, all-natural beverage option,” stated Sunil Shetty. 

Sbooch has introduced a unique drop-marketing strategy through its website, where customers can pre-book their kombucha. Upcoming drop-off dates will be announced on their web and social media pages. The brand also plans rapid expansion through e-commerce and retail platforms in the coming months.

Sbooch’s launch marks a new chapter in India's beverage market, offering a refreshing, all-natural option that aligns with modern health and wellness trends.

 

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Retail India News: Portronics Launches Vayu 3.0; A Tyre Inflator for Every Vehicle
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Retail India News: Portronics Launches Vayu 3.0; A Tyre Inflator for Every Vehicle
 

Portronics has announced the launch of the Vayu 3.0, a portable tyre inflator designed to meet the needs of vehicle owners across the country. This device offers the capability to inflate objects up to 150 PSI, making it suitable for use on cars, motorcycles, and bicycle tyres, as well as sports equipment such as footballs, basketballs, and volleyballs. The Vayu 3.0’s compact design and integrated 4000mAh rechargeable battery make it an essential tool for emergencies, particularly in locations where petrol pumps are not readily accessible.

The Vayu 3.0 is engineered for efficiency, especially in high-pressure scenarios such as deflated tyres in remote locations. Its cordless design and intuitive interface make it easy to operate, even for those without technical expertise. The device features an LED display for clear and precise readings and includes an automatic pressure detection function that ensures accurate tyre pressure measurements. Users can set their desired pressure levels, and the air compressor will automatically stop when the internal pressure reaches the target. The Vayu 3.0 also offers preset modes for cars, bikes, bicycles, and balls, simplifying the inflation process.

Equipped with various nozzles of different sizes and functions, the Vayu 3.0 enhances its compatibility with a range of inflatables. It supports a Presta Valve adapter and is powerful enough to inflate a tyre in under 10 minutes. The device’s battery is capable of refilling all four car tyres before needing a recharge. Additionally, the Vayu 3.0 includes a robust LED flashlight, which proves useful for inflating tyres in low-light conditions or when dealing with issues in the dark. The 4000mAh battery is rechargeable via a standard USB Type-C port.

The Portronics Vayu 3.0 is available for purchase at an introductory price of Rs. 2099 on the company’s official website, with a 12-month warranty. It can also be found on Amazon.in, Flipkart.com, and other leading online and offline stores.

 

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Retail India News: Beauty Brand Lamior Debuts first-of-its-Kind Foundation in India
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Retail India News: Beauty Brand Lamior Debuts first-of-its-Kind Foundation in India
 

Lamior has unveiled its latest innovation in India: The Glow Burst Encapsulated Foundation. This revolutionary product features advanced bio-encapsulated pigment micro-droplet technology, where pigment capsules are suspended within an ultra-hydrating skincare base, promising exceptional coverage, finish, and skincare benefits. The foundation made its debut during a virtual launch on July 17th, marking a significant milestone for Lamior in the Indian market.

The Glow Burst Encapsulated Foundation stands out with its unique formulation of pigment micro-droplets, housed in a nourishing skincare base enriched with noni, ceramides, and cloudberry. This blend not only improves skin tone but also hydrates and fades dark spots. Offering a buildable, light-to-medium coverage, the foundation effectively conceals imperfections while imparting a luminous, natural-looking finish reminiscent of bare skin.

"We’ve always wanted our customers to experience glam with skin care. All Lamior products have a thought behind them- blending beauty with wellness. The Glow Burst Encapsulated Foundation is a valuable addition to any beauty regimen. Its lightweight, hydrating formula and skin-like finish make it perfect for those seeking a natural, radiant look without compromising on skincare benefits. We're thrilled to introduce a product that not only enhances beauty but also nourishes your skin with its 72 percent skincare base, for the first time ever in India." said Aakriti Jayant Chhaparia, Co-Founder, Lamior.

Praised for its lightweight feel, long-lasting hydration, and radiant finish, Lamior’s Glow Burst Encapsulated Foundation has quickly gained popularity among users seeking a fresh, dewy complexion that lasts up to 12 hours.

With its commitment to clean, vegan ingredients, Lamior addresses the growing demand for ethical and effective beauty solutions. By combining skincare and makeup seamlessly, the foundation simplifies daily routines while delivering visible results. It promises a youthful, plump appearance, leaving skin looking revitalized and healthy.

The Glow Burst Encapsulated Foundation is now available at an introductory price of Rs. 1495, inviting beauty enthusiasts across India to experience its transformative benefits firsthand.

 

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Retail India News: Ergospace Introduces the Polo Chair: Redefining Workplace Comfort
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Retail India News: Ergospace Introduces the Polo Chair: Redefining Workplace Comfort
 

Ergospace has announced the launch of its latest innovation in ergonomic seating: The Polo Chair. This cutting-edge chair is set to revolutionize comfort and functionality in modern workplaces, blending advanced technology with superior comfort to cater to professionals who prioritize both style and optimal support during long work hours.

The Polo Chair represents a significant advancement in ergonomic design, addressing diverse user needs with a comprehensive array of features aimed at enhancing comfort and promoting workplace well-being. Its high backrest ensures exceptional spinal support, reducing strain and promoting proper alignment for extended sitting sessions. Adjustable armrests accommodate various positions, facilitating natural movement and minimizing discomfort.

The chair includes adjustable lumbar support, strategically positioned to maintain optimal posture throughout the day. This feature helps preserve the natural curvature of the spine, enhancing posture and preventing the back pain often associated with prolonged sitting. The adjustable seat height assists in maintaining correct posture while seated, ensuring feet are flat on the ground and knees are at the correct angle. The synchro tilt mechanism enables coordinated movement between the seat and backrest, promoting dynamic sitting positions that reduce spine pressure, and offers a recline feature up to 120 degrees for enhanced relaxation during breaks. Adjustable armrests support the arms and reduce strain on the shoulders and upper back, helping maintain correct posture.

Enhanced usability features include anytime locking and tilt tension control, allowing seamless adjustment of recline settings based on task requirements and comfort preferences. The pneumatic seat height adjustment ensures ergonomic alignment across different desk heights, accommodating users of varying statures with ease.

"We are excited to introduce the Polo Chair, a testament to our commitment to innovation and ergonomic excellence. Our aim is to offer a superior seating solution that not only enhances comfort but also fosters productivity and well-being in the workplace,” stated Prashant Garg, Managing Director, ERGO SPACE.

Beyond its ergonomic benefits, the Polo Chair stands out for its durable construction and aesthetic appeal. Crafted from high-quality materials, including a sturdy revolving nylon base for stability and mobility, it combines robustness with a sleek, modern design that seamlessly integrates into any office environment.

Aligned with Ergospace's sustainability goals, the Polo Chair is manufactured using eco-friendly practices and materials, minimizing environmental impact without compromising on quality or performance. This underscores Ergospace's commitment to producing products that uphold the highest standards of comfort and functionality while adhering to principles of environmental stewardship.

 

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[Funding Alert] G.O.A.T Brand Labs Raises $21 Mn to Expand Retail Footprint
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[Funding Alert] G.O.A.T Brand Labs Raises $21 Mn to Expand Retail Footprint
 

G.O.A.T Brand Labs, an e-commerce startup specializing in aggregating direct-to-consumer (D2C) brands, has secured $21 million in funding from investors including BlackRock, Mayfield, NB Ventures, and others. This funding round, a combination of debt and equity, aims to accelerate the company's growth despite challenges faced by similar models like Thrasio in the US, which recently underwent restructuring post-bankruptcy.

"While our approach may draw comparisons to Thrasio, our model differs significantly. We focus on acquiring and scaling multiple D2C brands, ensuring resilience across various platforms like Amazon and Flipkart," explained Rishi Vasudev, Co-Founder of G.O.A.T Brand Labs, to Moneycontrol.

The company anticipates potentially raising to $30 million in this round, with plans to utilize the capital primarily for expanding its presence in quick commerce, exports, and offline retail. "Our brands such as Chumbak and Truebrowns are experiencing robust growth, which facilitated this successful fundraising," Vasudev added.

Headquartered in Bengaluru, G.O.A.T Brand Labs competes directly with Mensa Brands, another player in the D2C aggregation space. Since its inception in May 2021 by Vasudev and Rameswar Misra, the company has attracted over $80 million in investments from prominent backers like Tiger Global and Flipkart Ventures. Their portfolio spans fashion, home goods, beauty, and personal care, targeting substantial growth with several brands approaching Rs 100 crore in annual recurring revenue.

 

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[Funding Alert] Frendy Bags Rs 2 Cr Credit to Fuel Expansion in Tier III and Beyond
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[Funding Alert] Frendy Bags Rs 2 Cr Credit to Fuel Expansion in Tier III and Beyond
 

Frendy, a tech-driven grocery chain catering to the daily needs of small towns and villages in India, has raised Rs 2 crore in working capital credit from UC Inclusive Credit (UCIC), an NBFC arm of Unitus Capital. The funds will be utilized to support the central inventory needs for Frendy Marts and Micro Kiranas in Tier III+ towns across Gujarat.

UCIC, an impact-focused NBFC incubated by Unitus Capital, aims to positively influence millions of lives by providing timely and innovative debt capital to companies.

UCIC provides loans to companies which are led by strong founders and supported by reputed investors - these companies are addressing large market needs through innovative products and services. Frendy, promoted by visionary and highly experienced founders, has been catering to the needs of micro and small entrepreneurial ventures in Tier II and Tier III cities of India, and hence UCIC is proud to partner with Frendy’s team,” said Abhijit Ray, MD, UC Inclusive Credit.

Founded in 2019 in Ahmedabad by Sameer Gandotra, an MBA from the Wharton School, Harshad Joshi, a graduate from ISB, IRMA, and ex-Walmart and Metro Cash and Carry, and Gowrav Vishwakarma, a serial tech entrepreneur, Frendy is focused on transforming grocery shopping in smaller towns and villages.

As we aim to scale our business 4x, we intend to raise equity and expand our credit lines. Having a lending partner in UCIC adds additional operational and financial discipline which is always good for early-stage startups. We have achieved close to 40 annual turns of inventory at our Central Warehouse as we use our proprietary tech-enabled Auto Replenishment System (ARS) to restock our Marts and serve the Micro Kiranas. Such high inventory turns allow us to finance our Central inventory with a credit facility. UCIC has a deep understanding of MSMEs and startups operating in the Bharat sector which makes them a perfect partner for Frendy as we enter our growth phase,” said Sameer Gandotra, Founder and CEO of Frendy.

Frendy operates a network of modern neighborhood grocery mini-marts and connects digitally to a cluster of micro-kiranas (mom-and-pop stores) and their end customers, creating a last-mile digital commerce bridge for rural consumers. Currently, it operates 25 Marts and over 2,000 micro-kiranas across rural Gujarat, with plans to expand to 100 Marts and 3,000 Micro Kiranas in the next 12 months. The company reported a revenue of Rs 82 crore for FY23 and aims to double its sales as it expands its geographical footprint.

Frendy’s Hub and Spoke model allows it to generate retail margins at its Marts while maintaining a tech-enabled B2B layer for efficient operations of micro-kiranas. Additionally, the company has developed a 300 SKU-strong private label portfolio.

Recently, Frendy introduced Fast Food and Beverages, Bakery items, and children's entertainment at its Marts, which have shown positive results.

 

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Retail India News: Mocemsa Appoints Subhadro Das as New CEO
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Retail India News: Mocemsa Appoints Subhadro Das as New CEO
 

Mocemsa, an emerging name in the Indian fragrance industry, has appointed Subhadro Das as its new Chief Executive Officer. With over 20 years of experience in marketing, sales, and business development, Das is set to lead Mocemsa towards significant growth and innovation. His focus will be on consolidating resources and developing the brand across all verticals.

Das has previously held key positions at Desire Fragrances BV, Raymond Consumer Care Ltd, Beauty Concepts Pvt Ltd, and Pepe Jeans London. His extensive experience with premium and luxury brands equips him with the insights needed to steer Mocemsa to new heights.

"We are happy to have on board Subhadro as our CEO. His extensive experience and innovative mindset align perfectly with our vision for Mocemsa's future. We look forward to achieving newer heights with him," said Paarth Malhotra, Co-Founder of Mocemsa.

Das commented, “I see the fragrance and wellness category at an early stage in India but believe the market is growing at a breakneck speed. With the changing trends in the Indian economy, the market is poised for mammoth growth. Continued innovation in products and enhanced customer engagement are crucial. Mocemsa is positioned to take advantage of these trends, providing products that appeal to both aspirational and high-end consumers. I look forward to joining the Mocemsa team and leading Mocemsa to the forefront of Indian fragrance brands within the next five years.

Das envisions Mocemsa as a leading Indian brand in the global fragrance and wellness category. His strategy includes increasing Mocemsa's portfolio exposure, securing more retail space, and establishing a global footprint. He aims to position Mocemsa to appeal to both aspirational and SEC A+ categories, catering to evolving market trends.

Under Das' leadership, Mocemsa plans to drive innovation and growth through streamlined organizational structures. He emphasizes fostering strong team dynamics and believes in engaging and retaining the right expertise. Das plans to motivate the Mocemsa team by distributing responsibilities and empowering employees at all levels.

With Das at the helm, Mocemsa is set to leverage the growing retail and fragrance market in India, positioning itself for significant expansion and brand recognition.

 

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Retail India News: Pebble Expands Innovative Smartwatches Portfolio with Advanced Features
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Retail India News: Pebble Expands Innovative Smartwatches Portfolio with Advanced Features
 

Pebble, known for its rapid growth in the smartwatch and audio market, has unveiled two innovative timepieces in the Indian retail sector: the Pebble Dome with India's first 3D spherical AMOLED display, and the Pebble Ultra Rapid, featuring the fastest ever Rapid Charge technology. These smartwatches, available exclusively on pebblecart.com, come with advanced features like HD displays and a premium metal build, all at competitive prices. Designed for various occasions, from casual outings to corporate meetings, these watches are the latest trendsetters in the market.

An innovative confluence of style and specs has what made Pebble stand out of the crowd since its inception. While there are no qualms over the prospects of India’s extensive smartwatch market, the differentiator lies in fostering need-based innovation with the help of cutting-edge technology and a foresighted approach. It is this undeterred focus that makes us a leader in the segment and our latest offerings further solidify our position as a leader in the smartwatch segment,” said Mensa Brands Founder and CEO Ananth Narayanan.

The Pebble Dome is India’s first Bluetooth Calling smartwatch with a 3D Spherical AMOLED display, offering a 1.52” spherical screen for a unique and clear display. Encased in a metal frame with a crown on the side, it also features a premium leather strap for comfortable wear. The smartwatch includes a wireless charging feature that keeps it functional for up to four days. Other notable features include Always-On Display, Voice Assistant, a health suite to monitor heart rate, stress, sleep, and female health, as well as over 200 watch faces and multiple sports modes. Priced at Rs 2,999, the Pebble Dome is available in Onyx Black and Whisky Brown strap variants.

The Pebble Ultra Rapid stands out with its Bluetooth calling capabilities and rapid charge technology, ensuring full charge in just 30 minutes. It features a 1.83” True HD Display with a premium metal square-shaped curvy dial and offers Google and Siri Voice Assistants for easy access. Available in Light Blue, Black, and Royal Blue strap colors, the Ultra Rapid is priced at Rs 1,699. The smartwatch includes features like Quick Dial Pad, Loudspeaker, Call Logs, Contacts, NEXGEN Health Suite, Smart Alarm, Find Phone, Weather, Calendar, and customizable watch faces.

Pebble's new offerings are set to make a significant impact in the Indian retail market, combining advanced technology with stylish design to cater to the diverse needs of Indian consumers.
 

 

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Retail India News: Kriti Sanon’s HYPHEN Unveils New Brightening and Pigmentation Essentials
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Retail India News:  Kriti Sanon’s HYPHEN Unveils New Brightening and Pigmentation Essentials
 

HYPHEN, the concern-solution skincare brand co-founded by celebrity entrepreneur Kriti Sanon and industry leader PEP Technologies, has launched its latest range of products: the Brightening and Pigmentation Essentials. This new line includes a cleanser, sunscreen, cream, and serums designed to combat pigmentation and brighten the skin, combining natural ingredients with scientific advancements.

Since its inception, HYPHEN has focused on addressing common skin care concerns such as pigmentation, dark spots, uneven skin tone, acne marks, and hyperpigmentation. These issues, often exacerbated by sun exposure, hormonal changes, and skin injuries, are significant problems for many consumers, particularly when they affect visible areas like the face.

Recognizing the need for effective solutions, HYPHEN has introduced the Brightening and Pigmentation Essentials, formulated with a blend of Korean natural ingredients and potent actives. This fragrance-free range is suitable for all skin types and aims to provide an all-in-one solution for pigmentation worries.

The new skincare range includes Hyphen Yuzu Bright Dark Spot Corrector Serum featuring a combination of 2 percent Alpha Arbutin, 1 percent Kojic Acid, 5 percent Niacinamide, and 1 percent Yuzu Extract to target dark spots, hyperpigmentation, and uneven skin tone while strengthening the skin barrier. The Hyphen Advanced De-Pigmentation Serum is formulated with 12 percent actives, including 3 percent Tranexamic Acid, 2 percent Kojic Acid, 5% Pineapple Extract, and 2 percent Licorice Extract, this serum reduces discoloration, dark spots, and melasma while exfoliating and soothing the skin.

Hyphen Pigmentation Corrector Daily Cream features 2 percent Kojic Acid, 1 percent Glycolic Acid, Licorice Root Extract, and ceramides to address pigmentation, moisturize, and improve the skin’s appearance. Hyphen Rice Water Brightening Daily Cleanser is packed with 10 percent Fermented Rice Water, 1 percent Vitamin C, 0.5 percent Glycolic Acid, and Yuzu & Turmeric Extract, this gel cleanser removes impurities while reducing dark spots and brightening the skin tone.

Hyphen Vitamin Infused Brightening Sunscreen SPF 50 PA++++ is infused with a blend of 1 percent Vitamin C + Vitamin E and Yuzu Extract, this sunscreen offers broad-spectrum protection and helps reduce dark spots and pigmentation while nourishing the skin.

Kriti Sanon, Co-founder & Chief Customer Officer of HYPHEN said, “Dealing with pigmentation has often been a struggle, especially with Indian skin, which tends to be more prone to it due to genetic factors. Both my mother and I face issues with dark spots, making this concern very personal and, so, finding effective solutions has been a significant endeavour for me. Plus, we've received countless requests for products that not only brighten the skin but also effectively reduce pigmentation. That's why launching this range was an obvious decision for us. What makes this launch truly special is that we've put real customers at the forefront of our campaign. As the CCO, meeting them personally to understand their needs was incredibly rewarding and shooting with them was an unforgettable experience. After eight months of dedicated R&D, I'm thrilled to finally introduce these products to our consumers, and we sincerely hope they bring you joy and confidence in your skincare journey.

HYPHEN’s commitment to delivering innovative and effective skincare solutions has set new benchmarks in the industry. Earlier this year, the brand launched its first range of anti-acne products, which received positive feedback from consumers. The new Brightening and Pigmentation Essentials are now available on HYPHEN’s official website and leading e-commerce platforms like Nykaa, Amazon, and Flipkart.

 

 

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Retail India News: Balenzia Launches Second Store at Chennai Airport
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Retail India News: Balenzia Launches Second Store at Chennai Airport
 

Balenzia, one of India's leading premium socks brand, has inaugurated its latest store at Terminal 4, Domestic SHA, Chennai International Airport. This new opening aims to offer travelers a distinctive experience of Balenzia’s high-quality, stylish, and comfortable socks, catering to their needs while on the move.

Located strategically in the bustling retail hub of the airport, the new Balenzia store is designed to provide an unmatched shopping experience. With a diverse range of designs and collections—from classic and formal to trendy and quirky—there is something to suit every traveler's preference.

"We are excited to bring Balenzia's unique blend of style and comfort to Chennai International Airport once again. The opening of our second store here signifies our unwavering commitment to expanding our brand presence and ensuring our premium products are readily accessible to our valued customers. Chennai International Airport, being one of the busiest and most dynamic airports in India, is a crucial gateway to South India. This strategic location allows us to connect with a diverse and affluent audience, enhancing our brand visibility and fostering deeper connections with both domestic and international travelers,” said Shruti Gupta, Head of Strategy of Balenzia.

The strategic positioning within Chennai International Airport, known for its premium shopping environment and extensive foot traffic, reinforces Balenzia's position as a leader in the premium socks market. By meeting the demands of travelers who prioritize comfort and style, Balenzia aims to capture a significant market share and cultivate enduring relationships with new customer segments.

Balenzia continues to set benchmarks in the socks industry with its focus on design innovation, product quality, and sustainability initiatives. The brand's commitment to eco-friendly materials and cutting-edge manufacturing techniques has garnered acclaim and loyalty from customers across the globe.

Travelers passing through Chennai International Airport can now explore Balenzia’s latest collections and discover the perfect pair of socks to complement their journey, be it for long-haul flights, business trips, or leisure vacations.

 

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Retail India News: Orgatre Introduces Enhanced Hair Growth Oil for Men and Women
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Retail India News: Orgatre Introduces Enhanced Hair Growth Oil for Men and Women
 

Orgatre has reintroduced its advanced hair care product for both men and women – a revitalized hair growth oil enriched with the innovative Vitamils blend. This unique formulation combines five essential Vitamins (E, A, F, K, and D) with five organic essential oils (Ginger, Bhringraj, Turmeric, Thyme, and Moroccan Argan), specifically crafted to stimulate hair growth and prevent hair loss. Following extensive research and collaboration with nanotechnology experts, Orgatre's chemists have developed a potent solution that provides comprehensive hair nourishment.

The newly enhanced hair growth oil offers numerous benefits, including combating hair thinning and split ends, addressing premature greying, and maintaining scalp pH balance. It effectively treats scalp infections, enhances hair volume, structure, and length, fights stubborn dandruff, and prevents baldness and Alopecia. By revitalizing dormant hair follicles, it promotes healthy hair growth and imparts a lasting shine. Suitable for all hair types – curly, straight, sensitive, wavy, frizzy, and colored – it is particularly beneficial for rough or damaged scalps.

Featuring Minoxidil, a well-known topical treatment for Alopecia and hair loss, Orgatre's Hair Growth Oil enhances effectiveness by increasing scalp blood flow, leading to healthier hair follicles and improved hair thickness. Minoxidil also reduces follicular inflammation, retains moisture, and keeps the scalp hydrated, reducing the likelihood of hair breakage.

The formulation includes Bhringraj oil, celebrated as the "king of oils," rich in Proteins, Calcium, Magnesium, and Vitamins E and D. This oil soothes the scalp, reduces dryness and roughness, boosts blood circulation, and rejuvenates hair follicles, preventing premature greying and alleviating oily or itchy scalps.

Brahmi, another key ingredient, reduces hair loss, balances scalp pH and cortisol levels, and provides essential nutrients like Calcium, Zinc, and Vitamin C that promote hair growth. Its antimicrobial properties keep hair follicles healthy and unclogged, while antioxidants soothe the scalp.

Ginger oil stimulates scalp blood flow, promotes hair growth, and alleviates scalp inflammation and premature greying. Turmeric's antibacterial and antifungal properties benefit scalp health, reducing dandruff and irritation, and preventing hair loss.

Orgatre's Hair Growth Oil with Vitamils blend is the perfect solution for anyone seeking healthier, shinier, and stronger hair. This innovative treatment not only addresses hair loss and scalp issues but also shields hair from environmental damage, ensuring long-lasting vibrancy and health.

Orgatre's Hair Growth Oil is available for purchase on their official website as well as major e-commerce platforms such as Flipkart, Amazon, Meesho, and others, starting at an affordable price of Rs. 490.

 

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Retail India News: Colorbar Unveils AI-Powered Website 2.0
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Retail India News: Colorbar Unveils AI-Powered Website 2.0
 

Colorbar Cosmetics, one of India's leading beauty brands, has launched its upgraded website, integrating advanced AI and AR technologies to offer a unique retail experience in India. This new platform combines cutting-edge features with a visually appealing interface to create an exceptional online shopping journey.

The standout feature, Virtual Makeup Try-On, leverages augmented reality to allow users to try on makeup virtually across seven categories: Lips, Foundation, Blush, Mascara, Eyelashes, Eyeliner, and Eyeshadow. This tool provides a realistic preview, helping beauty enthusiasts experiment with new looks from the comfort of their homes.

The website also introduces the innovative FIR (Find It Right) System, which ensures accurate foundation matches by identifying skin tone and undertone. This system simplifies the process of finding the perfect foundation match online.

Colorbar's new platform includes state-of-the-art Skin Analysis technology. Initially available at its exclusive stores, this AI-enabled tool now offers personalized insights about skin conditions, including skin age testing and acne scanning, through a digital facial scan. It evaluates the effectiveness of the current skincare regimen, offers tailored recommendations, and provides personalized beauty solutions. Additionally, the website incorporates gamification to enhance user engagement throughout the shopping journey.

Samir Krishan Modi, Founder and Managing Director of Colorbar Cosmetics said, “Colorbar 2.0 represents a significant milestone in our ongoing journey to revolutionize the beauty industry. By integrating advanced AI and AR technologies on our website, Colorbar goes beyond traditional online shopping by creating a personalized and magical experience for customers."

The launch is accompanied by the campaign ‘#YourPerfectMatch’, highlighting the new website's technological advancements. This campaign aims to raise awareness about the enhanced beautyverse that eliminates guesswork, helps build a perfect beauty portfolio, and positions Colorbar as a virtual beauty expert.

Colorbar, known for one of the largest and most diverse product portfolios in the beauty category, is committed to redefining the beauty experience. The launch of Colorbar 2.0 showcases the brand's dedication to providing customers with the best in beauty.

Experience the future of beauty shopping with Colorbar's 2.0 website. Visit www.colorbarcosmetics.com for expert advice, personalized insights, and a seamless online experience.

 

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Retail India News: The Face Shop Launches Revolutionary Vitamin Lip Sleeping Mask
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Retail India News: The Face Shop Launches Revolutionary Vitamin Lip Sleeping Mask
 

The Face Shop, leading the charge in India's K-Beauty scene, has introduced a groundbreaking addition to its skincare lineup: The Vitamin Lip Sleeping Mask. This innovative product promises to revolutionize lip care with a blend of potent ingredients aimed at hydrating, rejuvenating, and enhancing lip health.

Featuring the exclusive Vital Vita Solution, The Vitamin Lip Sleeping Mask incorporates Hyaluronic Acid, Niacinamide, Vitamin C, Vitamin B5 (Panthenol), and Amino Acids. This combination not only deeply moisturizes but also works to even out lip tone and boost volume, setting a new standard in lip care rituals.

Designed to provide comprehensive skincare benefits, The Vitamin Lip Sleeping Mask not only brightens and moisturizes lips but also functions as a versatile product suitable for both day and night use. It acts as a lip balm, lip mask, and lip primer, ensuring continuous nourishment and protection.

Khushi Kapoor, known for her influential lifestyle and beauty choices, endorses The Vitamin Lip Sleeping Mask as her preferred lip care essential, adding a touch of celebrity endorsement to its allure.

Packaged in a sleek, vibrant orange container, the product blends style with functionality, catering to beauty enthusiasts who prioritize both efficacy and aesthetic appeal. Its portable design makes it ideal for travel, ensuring users can maintain lip hydration on the go.

The Face Shop's latest innovation underscores its commitment to delivering high-quality skincare solutions that cater to diverse beauty needs. Priced at Rs. 1295/-, The Vitamin Lip Sleeping Mask promises visible results overnight, offering a luxurious skincare experience accessible to all.

 

 

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Retail India News: Arista Vault Launches Jarviz Smart Luggage
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Retail India News: Arista Vault Launches Jarviz Smart Luggage
 

Arista Vault, a trailblazer in smart luggage technology, has introduced its latest innovation, JARVIZ. Designed to transform travel into a seamless and magical experience, JARVIZ promises to be a companion that simplifies the journey with cutting-edge convenience.

"Travel is more than just movement; it's about exploration and escape," said Arista Vault. "JARVIZ enhances this essence with cutting-edge technology designed to simplify the travel experience."

Despite global challenges, the aviation sector has shown resilience, achieving a remarkable 93.8 percent recovery rate since 2019. As travel resumes worldwide, Arista Vault anticipates a surge in demand for innovative solutions.

India's aviation future looks promising, with projections indicating a significant fleet expansion by 2034. Arista Vault aims to lead this evolution with JARVIZ, featuring unique functionalities like Follow Me and Ride On modes to enhance airport navigation.

Security is paramount, especially in India, where theft incidents are prevalent. Arista Vault is renowned for its smart security solutions, including anti-theft technology integrated into its products.

With a robust portfolio comprising 6 trademarks, 7 Indian patents, and 1 international patent, Arista Vault continues to set industry standards with its commitment to innovation and excellence. JARVIZ represents a significant step forward in redefining travel experiences.

Crafted from eco-friendly materials and proudly made in India, JARVIZ ranges from Rs. 15,000 to Rs. 60,000, catering to diverse traveler needs.

As Arista Vault expands its footprint, JARVIZ will soon be available at major international airports across India, offering travelers a smarter, hassle-free journey.

Experience the future of travel with JARVIZ by Arista Vault and embrace a new era of convenience and innovation.

 

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Retail India News: Beyoung Broadens Offline Network with New Kota Store
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Retail India News: Beyoung Broadens Offline Network with New Kota Store
 

Everyday fashion brand Beyoung, which has captured a large part of the online market in tier II & IV cities, has embarked on an aggressive offline expansion plan this year. After recently launching its Bhilwara store, the company has now extended its offline presence with a new store in Kota. This expansion spree aligns with its target to strengthen its omnichannel presence by expanding to over 300 stores within the next three years. The direct-to-consumer company aims to launch 100 new stores this fiscal year.

Shivam Soni, Founder, Beyoung stated, “It's a major step in our journey of offline expansion in tier II, III, and IV cities. We aim to offer quality products in every Indian city. We will also be adding more categories in the year ahead.”

Beyoung's product range includes plain t-shirts, joggers, cargo pants, urban shirts, and other trendy fashion wear for men and women. The Indian fast fashion market is growing rapidly and is expected to reach $28.84 billion by 2030, with a compound annual growth rate (CAGR) of 16.5 percent from 2023 to 2030. Currently serving 3 million customers, the company is aiming for a substantial share of the tier II-IV market.

Founded in 2018, Beyoung boasts a Gross Merchandise Value (GMV) of Rs 200 crore, with a target GMV of Rs 650 crore over the next three years. The company also has global expansion plans. Domestically, Beyoung will continue to focus on offline growth in tier II, III, and IV cities. The goal is to enhance its omnichannel presence and provide a tech-driven customer experience.

By the end of December 2024, Beyoung aims to open over 30 stores in tier II, III, and IV cities across Rajasthan, Uttar Pradesh, and Tamil Nadu. The company is also enhancing its marketing efforts, technology, and logistics to improve the overall customer buying experience.

As an established e-commerce brand, Beyoung has delivered over 30 lakh online orders. Its diverse product range caters to the fashion needs of the common Indian youth with convenience and affordability. Beyoung is headquartered in Udaipur.

 

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Retail India News: Suntory, Japanese Alcoholic Beverage Giant, Establishes Subsidiary in India
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Retail India News: Suntory, Japanese Alcoholic Beverage Giant, Establishes Subsidiary in India
 

Japanese multinational brewing and distilling company Suntory has announced the establishment of its Indian subsidiary, Suntory India, aimed at accelerating its business operations in the country. The new entity is set to commence operations in July and will be headquartered in Gurgaon, Haryana, with Masashi Matsumura appointed as Managing Director, according to an official statement.

The newly formed entity, set to commence operations in July, will be headquartered in Gurgaon, Haryana, under the leadership of Managing Director Masashi Matsumura, according to a company statement.

Suntory India aims to establish a robust business foundation and drive growth in our existing spirits segment, while also exploring opportunities in soft drinks, health, and wellness sectors within the Indian market.

Tak Niinami, President & CEO of Suntory Holdings, highlighted India's strategic importance, describing it as a highly attractive market with significant global influence and strong economic ties across Africa, the Middle East, and Asia.

"India represents a pivotal base for our operations, where we plan to enhance our presence as a diversified beverage company. We are committed to supporting our soft drinks and health & wellness businesses through strategic investments and partnerships," said Tak Niinami, President & Ceo, Suntory Holdings.

Founded in 1899 in Osaka, Japan, Suntory Group has grown into a global leader in the beverage industry. The company is renowned for its portfolio which includes Japanese whiskies like Yamazaki and Hibiki, iconic American whiskies such as Jim Beam and Maker’s Mark, The Premium Malt’s beer, Japanese wine Tomi, and the esteemed Château Lagrange.

In fiscal year 2023, Suntory Group reported an annual revenue of $20.9 billion, excluding excise taxes, underscoring its robust global footprint and market leadership in the beverage sector.

 

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Retail India News: Fitness World Unveils New K-6 Strength Series
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Retail India News: Fitness World Unveils New K-6 Strength Series
 

Fitness World, India's leading fitness brand, has introduced its latest innovation, the K-6 Strength Series. This new series combines a biomechanically designed steel frame with a stylish steel designer shroud, featuring an elegant black color and beige seat upholstery. 

The Indian gym market is experiencing significant growth, driven by a rising focus on health and fitness across the country. This trend aligns with Prime Minister Narendra Modi's vision for a Fit India, reflecting a national commitment to health and wellness. 

Within just a month, Fitness World has established over ten fitness centers in northern and western India. The company aims to finalize 50 more customers, with a target of reaching 200 gyms within the first year of the K-6 Strength Series launch, and expects to achieve over 40 percent growth next year.

"We are delighted to announce the launch of our latest innovation, K-6 strength series. This series represents our commitment to innovation and quality, setting a new benchmark in the fitness equipment industry. We look forward to providing state-of-the-art fitness equipment and establishing top-notch fitness centers across the country,” said Dinesh Kapoor, MD of Fitness World.

Fitness World is known for its innovative and high-quality fitness equipment, with a mission to promote health and wellness. The company offers a range of products and services designed to help individuals achieve their fitness goals, supporting the Fit India movement and contributing to a healthier nation. Fitness World is focused on being customer-driven, continuously offering services that add value and enhance the exercising experience.

 

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[Funding Alert] Amocare Bags $400,000 for Wellness Expansion
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[Funding Alert] Amocare Bags $400,000 for Wellness Expansion
 

Amocare, a natural wellness company, has successfully raised approximately $400,000 in pre-seed funding from domestic and international investors, including FAAD Network and AngelBay Holdings. This funding will support the expansion of Amocare’s operations, the development of new wellness products in the intimate category, and initiatives to increase customer awareness.

The company has launched an initial range of products that includes gummies, effervescent tablets, and topical products like washes and lubes. These products are designed to enhance overall well-being and strengthen relationships between couples.

“Our core philosophy is based on the transformative potential of science, nature, and a deep understanding of human wellness. This capital infusion will be aimed at progressing Amocare’s meticulously curated line of wellness products, formulated with the highest-quality natural ingredients, while expanding our market reach. We look forward to strengthening our footprint in the highly promising Indian market,” said Prabhat Maheshwari, Director of Amocare.

Karan Verma, Founder of FAAD Network, commented, “Amocare's leadership team brings a wealth of experience and a clear passion for improving couples' well-being. Their commitment to natural solutions and a holistic approach to wellness aligns perfectly with our values at FAAD Network. We're confident in Amocare's mission.”

Sorabh Agarwal, Co-Founder of AngelBay Holdings, added, “The wellness space lacks truly effective solutions that are engineered with natural resources. Amocare's focus on research and development, combined with their commitment to quality ingredients, positions them to fill this critical gap. This initial investment will fuel product innovation and expansion, setting Amocare on the path to growth.”

Amocare addresses lifestyle-related intimacy concerns with natural, effective, and scientifically formulated solutions. The company prioritizes the health and satisfaction of its customers, setting a new standard in the wellness industry. With operations already established in India, Amocare plans to expand internationally into Eastern Europe and the UK through its strategic investors.

 

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[Funding Alert] Comet Bags Rs 42.3 cr in Series A Funding
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[Funding Alert] Comet Bags Rs 42.3 cr in Series A Funding
 

Bengaluru-based Direct-to-consumer (D2C) sneaker brand Comet has secured Rs 42.3 crore in a Series A funding round, led by Elevation Capital. The round also saw participation from existing investors Nexus Ventures and AngelList India, contributing Rs 8.34 crore and Rs 60 lakhs respectively.

The board of Comet approved a special resolution to issue 10 equity shares and 50,076 Series A Compulsorily Convertible Preference Shares (CCPS) at an issue price of Rs 8,445 per share, as reported by Entrackr, citing the company’s regulatory filings. This issuance was aimed at raising a total of Rs 42.3 crore, or $5 million.

Elevation Capital led the investment with Rs 33.36 crore. Following this investment, Elevation Capital and Nexus Ventures each hold 20 percent of the company’s new shares, while AngelList India controls 2.22 percent of the capital. The funds raised will be utilized for capital expenditures, marketing, and general corporate purposes. These investments are expected to help Comet expand its operations and enhance its market presence in India's retail sector.

Founded in July 2023 by Ankur Tripath, Utkarsh Gupta, and Dishant Daryani, Comet is a homegrown lifestyle sneaker brand catering to both men and women. The startup sells its products through its website, offering a portfolio that includes CometX, Aeon, and Slides. Comet's Total Addressable Market (TAM) is projected to be $22 billion, while its Serviceable Addressable Market (SAM) is expected to reach $1.5 billion by FY 2030.

Comet competes with brands like Wrong, HRX, Redtape, The Roadster, Campus, Sparx, and global giants like Nike and Adidas.

 

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Retail India News: Purplle Group Bags Rs 1,000 cr in Funding
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Retail India News: Purplle Group Bags Rs 1,000 cr in Funding
 

Purplle Group, the omnichannel beauty platform, has announced a successful funding round of Rs 1,000 crore led by a subsidiary of Abu Dhabi Investment Authority (ADIA), along with participation from other investors. This funding includes a combination of primary and secondary shares issuance, per Purplle Group's statement.

Purplle has also unveiled an Employee Stock Ownership Plan (ESOP) liquidity program, offering its employees Rs 50 crore in liquidity.

Purplle Co-Founder and CEO Manish Taneja said: “We will constantly innovate and leverage our technology and data capabilities to provide our customers with the best omnichannel experience. In increasing its shareholding in Purplle, ADIA has continued to support us as we pursue our vision of building a sustainable and profitable business.”

Purplle has rapidly expanded in the beauty and personal care segment, quadrupling its Gross Merchandise Value (GMV) over the past three years. Known for private labels such as Faces Canada, Alps Goodness, and Carmesi, Purplle focuses on tier II, III, and micro-markets.

The company, operational profitably, plans to accelerate its online platform growth, expand offline stores, and enhance profitability moving forward.

Established in 2012, Purplle has granted ESOPs to 320 employees to date, with 85 employees liquidating ESOPs worth Rs 75 crore across three buyback programs. Notably, 26 percent of ESOP liquidity beneficiaries are women.

With an online reach extending to over 10 million consumers monthly and more than 20,000 offline touchpoints, Purplle is backed by a consortium of investors including ADIA, Kedaara, Sequoia Capital India, and Goldman Sachs, among others.

 

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Retail India News: OKIE Ventures into Madhya Pradesh with Innovative Consumer Electronics
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Retail India News: OKIE Ventures into Madhya Pradesh with Innovative Consumer Electronics
 

OKIE Ventures, a prominent player in electronics manufacturing specializing in OEM (Original Equipment Manufacturer) and ODM (Original Design Manufacturer) solutions, has unveiled its strategic expansion into Madhya Pradesh. This expansion marks a significant move for OKIE Ventures into the vibrant markets of central India, renowned for its cultural richness and economic dynamism.

Recognized for its innovation and commitment to quality, OKIE Ventures is introducing its acclaimed OKIE LED TV range to the discerning consumers of Madhya Pradesh. This expansion aligns with OKIE's strategic initiative to broaden its presence across key regions in India, leveraging its expertise in delivering advanced consumer electronics solutions.

Jitin Masand, CEO, OKIE stated, “We are excited to bring OKIE to Madhya Pradesh, regions known for their progressive mindset and growing consumer base. This expansion underscores our dedication to providing cutting-edge products that enhance the lifestyle of our customers. With OKIE already available at over 3,000 retailers nationwide, we are committed to ensuring that our innovative and high-quality consumer electronics are accessible to the people of these regions, further solidifying our presence across India."

The OKIE LED TV series, renowned for its superior quality and innovative features, will anchor OKIE's product lineup in Madhya Pradesh. These TVs, equipped with smart functionalities and available in various sizes from 32" to 86", promise an immersive viewing experience tailored to diverse consumer preferences.

In line with its expansion strategy, OKIE plans to forge strategic partnerships with local distributors and retailers across Madhya Pradesh and Chhattisgarh. This initiative aims to enhance accessibility to OKIE products and ensure widespread availability, reinforcing OKIE's commitment to delivering superior customer service and satisfaction.

In alignment with the Madhya Pradesh industrial policy, OKIE is preparing to establish a state-of-the-art technology assembling and manufacturing facility in the region. This initiative aligns with the 'Make in India' vision, aimed at promoting local manufacturing capabilities and fostering employment opportunities within the state.

"We have a long-term vision to enter the central India market, where there is a significant vacuum for homegrown Indian brands to secure a strong position in the general trade market. MP and CG together carry the potential of 3300 Crore annual Revenue in Consumer electronics, We are targeting to be available in 2,000 stores in Madhya Pradesh and Chhattisgarh before Diwali and our target and I am confident that OKIE will stand among the top three Indian brands in the general trade,” said Somnath Roy, GM Sales at OKIE.

OKIE has earned acclaim for its commitment to quality and customer satisfaction. The company's successful entry into the LED TV segment and endorsements from influential figures like leading actor Kajal Aggarwal underscore OKIE's reputation as a trusted brand in the electronics industry.

Looking ahead, OKIE remains committed to expanding its product portfolio to include a broader range of home appliances and smart devices. This strategic expansion reflects OKIE's ongoing dedication to innovation and delivering products that enrich the lives of consumers across India.

 

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Retail India News: Pebble Introduces Wavebuds and Euphoria, Redefining TWS Segment
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Retail India News: Pebble Introduces Wavebuds and Euphoria, Redefining TWS Segment
 

Pebble, India’s fastest-growing smartwatch and audio technology brand, has bolstered its earbuds range with the introduction of Wavebuds and Euphoria. These cutting-edge True Wireless Stereo (TWS) buds aim to meet the escalating demand for crystal-clear sound quality and enhanced bass experience, setting a new benchmark in audio technology.

Designed for optimal clarity during calls, virtual meetings, and music streaming, Pebble’s latest TWS additions feature advanced noise cancellation, exceptional comfort, and extended battery life. Pebble Wavebuds, priced at Rs 2499, are available at all offline and retail stores, while Pebble Euphoria can be purchased both offline and online at pebblecart.com for an introductory price of Rs 5499.

Ananth Narayanan, Founder & CEO, Mensa Brands stated, “The TWS segment has witnessed some remarkable advancement in the recent past, whether it’s in terms of noise cancellation, low latency, sound quality, improved sync or battery management. We are elated to take it a notch further with our latest TWS entrants, crafted impeccably to suffice the needs and aspirations of Indian consumers while tapping into global trends. Pebble Wavebuds and Euphoria bring the best of TWS technology at the most pocket-friendly price points.”

Building on its predecessor BlissBuds, Pebble Euphoria incorporates advanced noise-cancellation technology with quad microphones and enhanced deep bass. Active Noise Cancellation (ANC) and Environmental Noise Cancellation (ENC) ensure immersive tranquility, while powerful 13mm dynamic drivers deliver robust audio and seamless calling experiences. Featuring Bluetooth v5.3 technology, Euphoria supports normal and low latency modes, ideal for gaming enthusiasts.

Pebble Wavebuds deliver a rich bass and crystal-clear sound experience powered by dynamic 10mm sound drivers and advanced Passive Noise Cancellation technology. Offering a minimum playtime of 20 hours, Pebble Wavebuds include Voice Assistant and Fast Pairing features for added convenience.

These new offerings from Pebble reaffirm its commitment to innovation and customer satisfaction in the competitive TWS market, providing users with cutting-edge technology at accessible price points.

 

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Retail India News: Drip Project Unveils "Halo" Perfume, Redefining Affordable Luxury
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Retail India News: Drip Project Unveils "Halo" Perfume, Redefining Affordable Luxury
 

Drip, India's premier affordable luxury brand, has launched its latest masterpiece, "Halo," a luxurious perfume poised to set new standards in the fragrance industry. Led by Co-founder Harsh Maskara, Drip continues its expansion into luxury offerings that seamlessly blend elegance, sophistication, and impeccable craftsmanship.

"Halo" signifies Drip's steadfast commitment to expanding its portfolio of affordable luxury products. Crafted with meticulous attention to detail and the highest standards of quality, this perfume is tailored for individuals who appreciate refined elegance and timeless sophistication, making it an ideal choice for any occasion.

Supported by WLDD Pvt Ltd, under the visionary leadership of Arihant Jain, and bolstered by esteemed investors including Sreeram Vanga Reddy of Kofluence, Sankar Bora of DealShare, Gaurav Kushwaha from Bluestone, Prashanth Prakash from Accel Partners India, Ankit Nagori of Eatfit and Cultfit, and Arjun Vaidya of Dr. Vaidya and verlinvest.com, the launch of "Halo" underscores Drip's unwavering dedication to excellence in affordable luxury. This exquisite perfume marks a significant milestone in Drip's journey, seamlessly blending unparalleled craftsmanship with timeless elegance to cater to discerning tastes on a global scale.

Drip cordially invites fragrance enthusiasts and connoisseurs alike to discover "Halo," a perfume that epitomizes the brand's commitment to quality and accessibility. This new fragrance exemplifies Drip's ongoing mission to offer sophisticated and elegant products at accessible price points, appealing to a diverse audience with discerning tastes and preferences.

 

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Retail India News: Schwarzkopf Professional Unveils IGORA Zero Amm with Mira Kapoor
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Retail India News: Schwarzkopf Professional Unveils IGORA Zero Amm with Mira Kapoor
 

Schwarzkopf Professional has introduced IGORA Zero Amm, an ammonia-free hair color that promises rich, natural-looking results and healthy-looking hair. Mira Kapoor, the face of this innovative product, brings attention to its blend of quality and care.

IGORA Zero Amm is the latest addition to the IGORA family, known for its high-quality performance and cutting-edge technology. Aimed at those conscious about their health and the environment, this product offers a pleasant, odor-free hair coloring experience.

With a selection of 21 shades, including six new hues, IGORA Zero Amm provides versatility for any hair color look. From striking reds to elegant caramel browns, sophisticated ash beige, and radiant blondes, there is a shade for every style preference, ensuring hair health is not compromised.

We're thrilled to unveil IGORA Zero Amm, setting a new standard in ammonia-free hair color. With Mira Kapoor as our hair muse, we aimed to create a look that embodies her elegant style while prioritizing the integrity of hair. IGORA Zero Amm not only delivers intense and long-lasting color but also ensures a comfortable salon experience with its pleasant, odor-free formulation. Now, you can ask for stunning hair looks that prioritize the health and well-being of your hair, ensuring intense results without compromise,” said Melissa Hughe, Technical Head, Schwarzkopf Professional.

The product is formulated with Phytolipid Technology, combining precise pigment mixes with natural micronized oils for rich color from root to tip. Infused with Grape Seed Oil and Apricot Kernel Oil, IGORA Zero Amm enhances color longevity and maintains moisture balance, leaving hair nourished and shiny with true-to-tone results.

IGORA Zero Amm also emphasizes sustainability with eco-friendly packaging. The product features 100 percent recycled aluminum tubes, 92 percent recycled cardboard folding boxes, and caps made from 100 percent recycled plastic, aiming to provide exceptional hair color services while reducing ecological impact.

Mira Kapoor, Hair Muse, Schwarzkopf Professional stated, “I'm thrilled to be the face of IGORA Zero Amm in India! I love how rich my hair color looks and how nourished my hair feels. I can change up my look whenever I want without having to compromise on the health or quality of my hair. Schwarzkopf Professional has always been my trusted choice for hair color, blending a legacy of innovation with results I can count on. IGORA Zero Amm perfectly aligns with everything I stand for—empowerment, confidence, and sustainability.”

Experience rich color results and nourished hair with IGORA Zero Amm, where innovation meets exceptional care.

 

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Retail India News: gobbleright Unveils New Line of Gut-Friendly, Gluten-Free, and Vegan Options
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Retail India News: gobbleright Unveils New Line of Gut-Friendly, Gluten-Free, and Vegan Options
 

Mumbai-based startup gobbleright has unveiled an exciting array of products tailored for health-conscious consumers seeking delicious yet nutritious alternatives. Founded in March 2023 by Deeya Shroff and Tanisha Shroff, gobbleright stems from their personal journey to address gut health concerns while maintaining a love for flavorful cuisine. This dedication led to the development of a diverse product line that caters to various dietary needs, including gluten-free and vegan options.

Driven by a passion for both taste and well-being, gobbleright believes in the transformative power of a balanced diet for overall health. Their mission is to redefine gut health through innovative food solutions that do not compromise on flavor. From savory chickpea wraps to wholesome pizza crusts and protein-rich Crunchies, each product is carefully crafted to deliver a delightful culinary experience while promoting digestive wellness.

gobbleright's commitment to quality extends to its ingredients, ensuring clean labels free from preservatives and unnecessary additives. Their products, available through leading platforms like Amazon, Youcare, Ithrive, Swiggy Minis, and their own website, are designed to meet the needs of modern consumers who prioritize both wellness and flavor.

As gobbleright continues to expand its presence in the market, the brand invites consumers to embark on a journey towards better gut health through its innovative and nutritious food offerings. Discover the joy of nutritious eating with gobbleright and experience firsthand how good food can truly make a difference in your well-being.

 

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Retail India News: Neeta Lulla Introduces Latest Collection 'Leher'
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Retail India News: Neeta Lulla Introduces Latest Collection 'Leher'
 

Renowned designer Neeta Lulla, celebrated for dressing Bollywood royalty and gracing countless red carpets, has unveiled her latest collection, "Leher." This new line of concept sarees, under the NISSHK by House of Neeta Lulla label, reimagines the traditional saree for the modern woman, blending heritage with contemporary elegance.

NISSHK by House of Neeta Lulla is known for its elegant fashion tailored to today's women, and "Leher" continues this tradition. The collection is perfect for various occasions, from grand weddings to vibrant sangeet ceremonies, colorful haldi events, and dazzling parties. The "Leher" collection embodies femininity, boldness, and chic style, offering luxury redefined with a symphony of color and style. The sarees feature playful ruffles that add a sense of fun and movement and intricately embellished bustiers that bring a touch of grandeur, creating a captivating blend of tradition and contemporary edge.

"The saree has always held a special place in my heart. Its grace and versatility are unparalleled. With Leher, I wanted to celebrate this timeless garment while infusing it with youthful whimsy and modern sensibility. The new ‘Leher’ collection captures just that and makes for the perfect ensemble for the modern woman,” shared Neeta Lulla. 

Crafted from the finest materials, the "Leher" collection showcases sarees in an array of colors and styles, demonstrating NISSHK's commitment to exceptional quality. Each saree is a unique masterpiece designed to empower women to express their individuality. A standout feature of NISSHK's pre-stitched concept sarees is the inclusion of beautifully matching embroidered belts with statement gold buckles, adding a touch of glamour. Additionally, the collection's unique embellished mobile pocket is a thoughtful detail, allowing women to capture special moments seamlessly without compromising style.

 

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Retail India News: Clinikally Launches Same-Day Delivery in Partnership with Zippee
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Retail India News: Clinikally Launches Same-Day Delivery in Partnership with Zippee
 

Clinikally, India’s rapidly expanding e-pharmacy platform for skin and hair care, has recently announced a strategic partnership with Zippee to offer same-day delivery to its customers. This initiative aims to address order fulfillment challenges across NCR, Haryana, Punjab, and other cities, further establishing Clinikally as a prominent dermatologist and wellness platform.

The decision to implement a same-day delivery model stems from the company's need to efficiently manage 20 percent of its online sales, which involve prescription-grade medications. This process demands a seamless order management system, including order placement, prescription verification, and final delivery. Traditional courier partners faced difficulties in meeting these requirements due to limited warehouse pickup times and operational constraints, resulting in delayed deliveries, fake delivery attempts, and a high return-to-origin (RTO) rate of 27 percent.

These challenges impacted operational efficiency, logistics costs, and customer satisfaction, particularly in a market where timely delivery is crucial for retaining customers and ensuring the effective use of OTC and Rx-grade medications. Clinikally’s collaboration with Zippee is expected to facilitate quicker delivery times, enhancing customer satisfaction and loyalty, especially within its largest user base in Delhi NCR.

Arjun Soin, Founder, Clinikally said,In the quick commerce era, delivery speed has become a more critical parameter than ever. We are excited to partner with Zippee as they have incorporated every nuance of our unique platform and customer service model into their rapid delivery system. We are continuing to see a substantial increase in the satisfaction of our existing customers and look forward to rolling it out on a larger scale.”

As part of this strategic alliance, customers in Zippee-serviced areas can expect to receive their orders within 3-4 hours. This significantly reduces waiting times, benefiting those in urgent need of prescription-grade medications. The partnership has led to a 56 percent increase in repeat purchase rates on the Clinikally website for all Zippee-fulfilled orders.

During the initial phase, over 8 percent of Clinikally's orders are expected to benefit from same-day delivery, marking a substantial operational milestone. The partnership has also yielded an 81% decrease in return-to-origin rates and a notable improvement in cash-on-delivery fulfillment rates.

As Clinikally and Zippee continue to strengthen their collaboration, the e-pharmacy anticipates heightened customer satisfaction and expanded market presence. This initiative underscores Clinikally's commitment to innovation in the skin and hair care e-commerce landscape, setting new benchmarks for service excellence and efficiency.

 

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Retail India News: FMC India Unveils New Plant Disease Solutions for Fruits and Vegetables
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Retail India News: FMC India Unveils New Plant Disease Solutions for Fruits and Vegetables
 

FMC India, a leading agricultural sciences company, has announced the launch of two new products, VELZO and COSUIT fungicides. These innovative solutions are designed to protect fruit and vegetable crops from destructive fungal diseases right from the start of the crop cycle.

The introduction of VELZO and COSUIT® fungicides marks a significant step in FMC India's mission to provide farmers with advanced tools to enhance the productivity and resilience of their land. These products are specifically tailored to help Indian fruit and vegetable farmers effectively manage crop diseases, prevent yield losses, and maintain the desired quality of their produce.

VELZO® fungicide is registered for use in grapes, tomatoes, and potatoes. It offers unmatched early protection against Oomycete fungi that cause blight and downy mildew diseases, enabling healthier and more productive plant growth. With its dual-mode, multisite action, VELZO fungicide is a highly effective tool for managing disease resistance. Its efficacy, long-lasting control, and consistent results are expected to help farmers achieve higher yields and obtain the best prices for their high-quality produce.

COSUIT® fungicide is designed for use in commercial crops such as grapes, paddy, tomatoes, chilies, and tea. This advanced formulation releases higher bio-available copper, providing strong contact action for broad-spectrum and quick disease control. COSUIT fungicide delivers better and longer-lasting control of fungal diseases and plays a crucial role in disease resistance management.

Ravi Annavarapu, FMC India President said, "At FMC India, we are committed to revolutionizing agriculture by addressing growers' challenges through advanced solutions. Our innovations, VELZO and COSUIT fungicides, exemplify that commitment - both products are superior formulations that offer broad-spectrum disease control. FMC India continues to innovate and excel, providing farmers with tools that enhance their productivity and contribute to a more balanced agricultural ecosystem. We are confident that VELZO and COSUIT fungicides will redefine crop solutions within India's agricultural landscape.”

The launch of VELZO and COSUIT® fungicides further supports FMC India's efforts to advance agricultural sciences, consistently pushing the boundaries to address the evolving challenges faced by farmers. The company remains dedicated to promoting the use of innovative, safe, and sustainable solutions that complement its world-class synthetic offerings.

 

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Retail India News: Fixderma Unveils Nigrifix Under-Arm Roll-On
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Retail India News: Fixderma Unveils Nigrifix Under-Arm Roll-On
 

Fixderma, a leader in skincare innovation, has introduced the latest addition to their Nigrifix portfolio – the Nigrifix Underarm Lightening Roll-On. This new product is designed to address underarm pigmentation and body odor, further extending the brand's legacy of effective skincare solutions.

The Nigrifix Underarm Lightening Roll-On aims to reduce underarm pigmentation in just two weeks while also controlling body odor. It is formulated with powerful ingredients such as Cybright-G, 6 percent AHA, Kojic Acid, Lactic Acid, and Mandelic Acid, making it a significant addition to Fixderma’s product lineup. These components work synergistically to lighten dark patches and ensure long-lasting freshness, providing a comprehensive solution for underarm care.

In line with their campaign "Roll Pigmentation Away," Fixderma plans to increase awareness of the Nigrifix Underarm Lightening Roll-On through various digital platforms, including YouTube and social media. The campaign aims to educate consumers about the product’s benefits and encourage them to adopt this new skincare essential into their daily routines.

Shaily Mehrotra, the visionary Founder of Fixderma, highlighted the brand's commitment to merging cutting-edge science with the diverse needs of consumers stating, “The Nigrifix Under-Arm Roll-On epitomises our relentless pursuit of innovation and excellence, delivering visible results in dark patch reduction in just a fortnight.”

The company focuses on bridging the gap between prescription-based treatments and over-the-counter cosmetics, addressing a wide range of skin concerns. With a global presence in over 35 countries, Fixderma continues to set industry standards through its commitment to quality, efficacy, and customer satisfaction. 

Consumers can look forward to incorporating the Nigrifix Underarm Lightening Roll-On into their skincare routines, benefiting from its potent formulation and the convenience of its roll-on application.

 

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Retail India News: WOW Skin Science Enters Color Cosmetics Market with Color Cupid
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Retail India News: WOW Skin Science Enters Color Cosmetics Market with Color Cupid
 

WOW Skin Science has ventured into the cosmetics market with the debut of its new brand, Color Cupid. This innovative makeup range is specifically tailored for Gen-Z and Millennial consumers, promoting individuality and self-expression under the banner "Love every shade of me".

Recognizing the evolving preferences of modern Indian consumers, WOW Skin Science identified a significant demand for accessible makeup tailored to Gen-Z. Collaborating with top makeup artists, Color Cupid offers a diverse range of high-quality cosmetics designed to empower users in their journey of self-discovery and experimentation.

Setting itself apart in a competitive market, Color Cupid encourages individuals to embrace their unique beauty beyond conventional standards. Launching with nearly 40 SKUs across face, eyes, and lips categories, the brand includes innovative products like India's first Lip Duo—a blend of liquid lipstick and tinted lip balm, along with essentials such as Kajal, Eyeliner, Bullet Lipstick, Liquid Lipstick, Foundation, Primer, BB Cream, and Makeup Remover.

"With this launch, we aim to revolutionize the beauty industry by bridging the gap between your inner world and outer expression, helping you find the look that reflects who you are, without seeking validation or judgment. We believe makeup should celebrate every facet of your identity, empowering you to love every shade of yourself. Our goal is to offer innovative, user-friendly products that enhance your natural beauty while simplifying your makeup routine. Color Cupid supports and champions the individuality of our consumers, encouraging them to embrace their unique beauty stories with confidence and joy,” said Manish Chowdhary, Co-Founder, WOW Skin Science.  

WOW Skin Science, renowned for its 'Activated Naturals' beauty solutions, continues to innovate with the introduction of Color Cupid. The brand's products will be available online through platforms like Amazon India and offline through over 300 beauty advisor-led stores and 1000+ makeup outlets across key regions including East India, Delhi NCR, Punjab, Lucknow, Mumbai, Pune, and Vadodara. This strategic expansion aims to ensure widespread accessibility and promote Color Cupid's message of embracing diverse beauty with pride and joy.

 

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Retail India News: Eze Perfumes Introduces 18ml Travel-Size Variants
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Retail India News: Eze Perfumes Introduces 18ml Travel-Size Variants
 

Eze Perfumes, part of the esteemed Sawai Fragrances, has unveiled its new 18ml perfume variants. These additions to their March 2023 debut collection cater specifically to the modern, mobile consumer who values versatility and luxury.

Renowned for their mastery in fragrance composition, Eze Perfumes introduces these compact perfumes as an extension of their legacy in designing, manufacturing, and distributing essential oils and fragrances globally. Inspired by the Igbo word meaning 'king', Eze embodies regality and elegance, evident in their vibrant cylindrical bottles featuring a glass base and sleek click-on cap.

The 18ml variants provide a travel-friendly solution for perfume enthusiasts who appreciate carrying multiple scents on the go. The lineup includes citrusy and woody options for men (Elation, Surge, Nomad), floral and sweet scents for women (Flow, Awe, Joy), and zesty unisex choices (ID, Vibe). Each priced at Rs. 495, these perfumes are designed to offer versatility without compromising on the rich, distinctive scents Eze Perfumes is known for.

Pushkar Jain, CEO and Perfumer, Sawai Fragrances said, "We are thrilled to launch the 18ml variants of Eze Perfumes, designed to blend convenience with uncompromising luxury and quality. This introduction reaffirms our dedication to innovation and catering to the evolving preferences of our discerning customers. The perfumes are easy to carry, perfect for people on the go, and proudly made in India. Each scent promises a sophisticated and fine experience, embodying our pursuit of excellence in every bottle."

Kanishka Jain, Director of Incredible Indriya, added, "Eze Perfumes encapsulates the essence of modernity and sophistication, appealing to a new generation of fragrance enthusiasts. The compact size of our new 18ml variants ensures that consumers can enjoy their favourite scents wherever they go, making them ideal for those who enjoy mixing fragrances and is also perfect for slipping into small sling bags or carrying in your wallet. These versatile editions reflect our commitment to providing convenient luxury, allowing individuals to express their personal style effortlessly. Whether for travel or daily use, Eze Perfumes' enduring scents crafted in India promise a delightful olfactory experience with every application, embodying our dedication to quality and innovation in the perfume industry."

Eze Perfumes are available in 18ml, 30ml, and 75ml sizes on leading platforms including Amazon, Myntra, Nykaa, Flipkart, Reliance Centro, and ezeperfumes.com, offering consumers across India a delightful olfactory experience with every application.

 

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{Funding Alert} Two Brothers Organic Farms Secures Rs 58.25 Cr in Series-A Funding Round
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{Funding Alert} Two Brothers Organic Farms Secures Rs 58.25 Cr in Series-A Funding Round
 

Two Brothers Organic Farms has successfully completed its Series-A funding round, raising an impressive Rs 58.25 crore. The brand plans to use the capital to bolster its business growth in India and the United States, explore demand-side opportunities, and expand supply-side operations.

The funding round was spearheaded by Rainmatter, an investment initiative by Zerodha, which is renowned for funding and incubating climate and health startups with a total capital infusion of Rs 50 crore. Another significant investor in this round was Raju Chekuri, a notable Silicon Valley entrepreneur and founder of NetEnrich. Most of the participating investors were long-standing consumers and active supporters of Two Brothers Organic Farms’ mission to strengthen the organic farming community.

This infusion of funds will enable the brand to enhance its business operations and expand its market presence in India and the United States. Additionally, it will promote the widespread adoption of organic food.

Satyajit Hange and Ajinkya Hange, Brothers and co-founding farmers stated,We are glad to have like-minded individuals and organizations participate in this fundraising effort, especially our lead investors Nithin Kamath of Zerodha and Raju Chekuri, who understand and support our vision for the organic food business in India and abroad. This substantial funding will empower us to cater to our consumers in India and help us assist Indian farmers in embracing organic farming practices.”

Nithin Kamath, founder and chief executive officer, Zerodha said, “At Rainmatter Health, all of us are conscious of our health, and we keep having discussions about food, fitness, nutrition, and health. And we have always questioned stuff like ‘Is the atta we consume safe?’ or ‘Does milk have harmful antibiotics?’ These questions pushed us to find and support Indian startups trying to make Indians healthier. Two Brothers Organic Farms is one such startup. We’ve not only invested in them but also are customers—enabling feedback for them. It's also amazing that the Two Brothers team works with small farmers and improves their livelihood.”

This funding round is a significant milestone in Two Brothers Organic Farms’ growth journey, following their successful Rs 14.5 crore pre-Series A funding in April 2023, which included investments from Bollywood actor Akshay Kumar and cricketer Virender Sehwag.

With the new capital, Two Brothers Organic Farms aims to sustain a profitable growth trajectory and achieve a revenue of Rs 500 crore over the next four years. The company also plans to support over 50,000 farmers in their transition to sustainable practices. Additionally, the funds will be used to explore more demand-side opportunities and expand supply-side operations, facilitating the company’s growth and helping it reach its revenue target in the next four years.

 

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Start the School Year Right with TOW's Curated Sustainable and Healthy Products
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Start the School Year Right with TOW's Curated Sustainable and Healthy Products
 

As the summer holidays draw to a close, families nationwide are preparing for the upcoming school year. The Organic World (TOW) is pleased to announce the launch of its innovative "Back to School" collection, tailored to enhance the school-going experience with a thoughtfully curated selection of products aligned with children's daily needs and sustainability principles.

The "Back to School" collection features a range of essentials designed to promote convenience and health. Highlights include a nutritious Breakfast Range featuring preservative-free pancake mixes, naturally flavored tofu, muesli, chemical-free eggs, and wholesome peanut butter. Additionally, traditional Indian snacks from WellBe such as kodbale, murukku, and khara sev, made with ingredients like red rice flour and flaxseeds, offer healthy options for snack boxes, free from maida and chemically refined oil. All products in this lineup adhere strictly to TOW's rigorous 'Not In Our Aisle List', which excludes more than 25 harmful chemicals and preservatives.

In addition to nutritious food options, eco-friendly stationery essentials from Rescript, known for their sustainable practices, are also featured. The collection includes FDA-approved, BPA-free Vaya tiffin boxes crafted from premium food-grade stainless steel for durability and safety. Addressing the challenge of keeping school uniforms clean, Osh provides a plant-powered laundry detergent and fabric conditioner that are certified toxin-free.

"Our aim with the 'Back to School' program goes beyond mere product offerings. We are committed to fostering a culture of organic and sustainable choices among children, encouraging healthier lifestyles and environmental stewardship. More and more parents are prioritizing a sustainable lifestyle for their families. Our goal is to simplify their lives by offering a wide range of healthy, delicious, and eco-friendly choices under one roof,” stated Gaurav Manchanda, Founder, Nimida Group and Managing Director, The Organic World.

The launch coincides strategically with a peak period noted by the Pen & Stationery Association of India, which traditionally sees a 30 percent surge in stationery sales from May to July, underscoring the importance of back-to-school preparations. The school supplies market, valued at over Rs 60,000 crore, reflects substantial consumer demand, with school-related purchases constituting more than 40 percent of the total.

At TOW, customers can explore a diverse range of over 2,000 products, including certified organic fruits and vegetables, chemical-free pantry staples, hormone-free dairy and eggs, cold-pressed oils, pure bilona ghee, toxin-free home cleaning essentials, sulfate-free personal care products, chemical-free health and wellness items, and trans-fat-free snacks, alongside curated childcare products.

 

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Retail India News: Blix Education Introduces India's First DIY RC Megastructures Set
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Retail India News: Blix Education Introduces India's First DIY RC Megastructures Set
 

Blix Education, a brand known for its creative educational products, released their latest DIY remote-controlled Megastructures Set. Designed to blend play and learning, this kit aims to engage children in building and exploring large-scale models, fostering creativity, curiosity, critical thinking, and problem-solving skills.

The RC Megastructures kit, suitable for children aged 8 and above, includes over 750 pieces that can be used to construct eight different models, such as cranes and folding bridges. These creations are brought to life with a 2.4 GHz remote control, offering seamless connection and control.

Abbas G, Founder and CEO, Blix Education commented, “We are excited to unveil the RC Megastructures set, an unparalleled DIY kit to foster experimentation, creativity, and creation for building robust machines amongst children. Evolving beyond online games and digital screens, our kit is designed to keep children mentally stimulated and entertained, encouraging them to play by interacting with motors, gears, and other tools. With this launch, we’re striving to transform every playtime into an abode of adventure, and facilitate the ‘Make in India’ initiative.”

This versatile set enables children to construct a Port Crane model, inspired by the towering cranes seen at harbors, replicating their real-world mechanics. Additionally, the interactive and immersive model promotes learning and imaginative play by allowing experimentation with the mechanics of a tower crane and aerobridge. Children can also delve into astronomy with the telescope mount model, designed to mimic the controls of actual telescope mounts used for stargazing.

As an engineering marvel, the RC Megastructures set challenges children to build replicas of transporter and folding bridges, providing an educational experience in the mechanics of complex bridge designs. Furthermore, it simulates the functionality of heavy machinery like mining drills and industrial gantry cranes, helping users understand the intricacies of X-Y motion systems commonly utilized in manufacturing and engineering.

From controlling a giant crane and operating a transporter bridge to managing an X-Y table, this set is designed to ignite a keen interest in engineering among children. By encouraging them to explore the workings of complex objects beyond mere aesthetics, this set transforms playtime into a hands-on learning experience. Priced at Rs 5999, the RC Megastructures set is ideal for parent-child projects, fostering creativity, bonding, and fun as they explore the mechanics of

 

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Retail India News: Vardhman Appliances Secures Pre-IPO Funding with IIOF
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Retail India News: Vardhman Appliances Secures Pre-IPO Funding with IIOF
 

Vardhman Appliances Limited, headquartered in Delhi, has finalized its pre-IPO placement round with India Inflection Opportunity Fund acquiring approximately 5 percent stake in the company, marking a significant milestone ahead of its anticipated public offering.

Vardhman is recognized as a leading manufacturer in India's consumer appliances sector, renowned for its durable products and a wide customer base across the country. The company's products are certified with ISO 9001 and BIS standards, incorporating advanced manufacturing technologies that are trusted by prominent OEM/ODM clients.

Financially robust, Vardhman boasts an approximate annual revenue of Rs 1000 crore, achieving a compounded annual growth rate (CAGR) of 18 percent from Fiscal 2021 to 2024. The company maintains impressive return ratios with Return on Equity (RoE) at 28 percent and Return on Capital Employed (RoCE) at 34 percent, supported by a Fixed Asset Turnover of 14.6x. Vardhman operates five state-of-the-art manufacturing facilities located in Kundli (Haryana) and Baddi (Himachal Pradesh).

Apart from its original design manufacturing (ODM) business, Vardhman markets its products under its flagship brand "Lazer," which has established a strong presence nationwide over the last decade. Lazer products are available across 20 states through 8 branch offices, offering a diverse portfolio of over 200 Stock Keeping Units (SKUs). The brand's success is underpinned by a well-organized Pan-India distribution network encompassing over 1000 distributors, 15,000 retailers, online platforms, and institutional sales. Additionally, Vardhman maintains a robust service franchise network spanning 300 locations across India, ensuring seamless customer support.

Founded and led by Parmod Kumar Jain, an engineering professional and visionary leader, Vardhman emphasizes market understanding, innovation, and strategic planning under his leadership. Jain's commitment to ethical business practices, excellence, and adaptive strategies has been instrumental in the company's resilience and sustained growth.

Madhu Lunawat, Chief Investment Officer of India Inflection Opportunity Fund said, "We are excited to collaborate with Vardhman Group, leveraging their over four decades of experience in manufacturing consumer appliances. Together, we aim to foster a thriving environment and capitalize on new growth opportunities supported by strong execution capabilities and visionary leadership."

India Inflection Opportunity Fund focuses on mid-market sector investments in profitable companies with asset-backed growth potential while adhering to environmentally responsible practices.

Chairman Parmod Kumar Jain reiterated Vardhman's commitment to innovation and customer satisfaction, highlighting their dedication to delivering high-quality products that address real-world needs. He emphasized the strategic collaboration with India Inflection Opportunity Fund as a catalyst for maximizing shareholder value and driving sustainable growth, ensuring a prosperous future for all stakeholders involved.

 

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[Funding Alert] Eume Bags Rs 15 cr in Pre-Series A Round Led by Ashish Kacholia
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[Funding Alert] Eume Bags Rs 15 cr in Pre-Series A Round Led by Ashish Kacholia
 

EUME, a premium functional luggage brand in India, has successfully raised Rs 15 crore in a Pre-Series A funding round. The round was spearheaded by prominent investor Ashish Kacholia, who contributed 80 percent of the total, with Kennis Ventures acting as the strategic advisor.

This strategic investment underscores strong confidence in EUME's vision to innovate as a homegrown brand, elevate Indian brands on the global stage, and compete alongside international competitors. EUME is known for its versatile product range, including luggage, backpacks, vegan handbags, and the world’s first Massager Backpack.

The newly acquired funds will be utilized to enhance brand awareness through targeted marketing campaigns, leveraging digital channels and strategic partnerships. Additionally, the investment will support working capital to streamline operations, expand the team to attract top talent, and drive innovation. EUME also plans to bolster its offline retail presence and invest in cutting-edge technology to maintain its position at the forefront of the industry.

Recent reports indicate a significant increase in travel among Indians, with 97 million passengers traveling through Indian airports in the first three months of 2024. This trend, combined with a growing aspirational consumer segment and increased disposable income, has heightened the demand for premium products. EUME aims to capitalize on this market by offering affordable luxury through its innovative and stylish multi-purpose accessories.

Naina Parekh, Founder, EUME expressed, "Our vision for EUME goes beyond merely being a brand; we aim to be a household name synonymous with top-notch quality, flawless design, affordability, and style. The goal has always been to create a holistic travel ecosystem with our range of travel luggage, backpacks, and accessories, all crafted with a focus on excellence. This latest infusion of funding not only strengthens our market position but also demonstrates confidence in India's growing travel and lifestyle sector. With this support, we will continue innovating and expanding our offerings, setting new benchmarks in the travel luggage and lifestyle sector."

Pranay Parekh, Co-Founder, EUME said, "As we continue to analyze market trends and consumer data, our robust sales strategy is aimed at capturing a larger market share and driving substantial growth. With the infusion of Pre-Series-A funding, we are well-positioned to scale our operations and penetrate new markets. Our data-driven approach ensures that we are constantly adapting to the evolving needs of our customers, while our commitment to quality and innovation remains unwavering. We are excited about the opportunities ahead and are confident in our ability to achieve significant milestones in the coming years."

Our investment in EUME reflects our strong confidence in the company's value proposition of offering stylish, premium products at value prices for today’s discerning consumers. EUME's highly functional products have earned them a place on the shelves of major retailers, aligning with our strategy of backing promising challenger brands that demonstrate exceptional potential early in their life cycle. With a unique mother/son founding team, we believe in their ability to drive profitable growth and look forward to supporting their journey towards continued success,” shared Ashish Kacholia, Ace investor.

EUME has recently launched a premium travel luggage collection, featuring India's first 100 percent aluminum luggage, along with other stylish designs with personalization options. Looking ahead, EUME plans to target major metro areas and Tier I and Tier II cities, to establish its first flagship store in 2024, marking a significant milestone in its expansion strategy.

 

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Retail India News: KingsCraft Debuts D2C Streetwear Fashion Label 'Underrated Club’
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Retail India News: KingsCraft Debuts D2C Streetwear Fashion Label 'Underrated Club’
 

KingsCraft Online Brands Pvt. Ltd. has announced the launch of its latest venture, Underrated Club (URC), a premier streetwear fashion brand. Co-founded by entrepreneurs Abhishek Teri and Kartik Anand, Underrated Club is set to redefine the landscape of luxury streetwear from its headquarters in Pune.

The brand's offerings will be available on its online platform and are poised to expand across leading e-commerce marketplaces in the near future. Additionally, Underrated Club plans to enhance its retail presence through strategic partnerships with retailers, pop-up stores, and the establishment of flagship stores in key metropolitan cities.

At URC we are redefining luxury streetwear by merging timeless elegance with modern urban flair. We believe that true luxury lies in the details, and each piece we design is a testament to this philosophy,” said Abhishek Teri, Co-founder, Underrated Club.

Underrated Club will showcase its flagship collection, Underrated Originals, featuring seasonal designs, striking graphics, and innovative silhouettes. The brand's second signature collection, Underrated Classics, will offer essential wardrobe staples emphasizing versatility and durability.

India is home ground for us and we are extremely bullish and confident about the prospects of the developing economy of our country. URC is ready to unleash our initial collection and various other ranges in the coming months. We are working on bringing other elements of fashion into our portfolio of products,” said Kartik Anand, Co-founder, Underrated Club.

The launch of Underrated Club marks a significant milestone in KingsCraft's journey, signaling its commitment to innovation and excellence in the realm of streetwear fashion. With a focus on quality, creativity, and meticulous craftsmanship, Underrated Club aims to captivate fashion enthusiasts and redefine the standards of luxury streetwear in India and beyond.

 

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Retail India News: SoulTree's Ayurvedic Line Launches in Mumbai
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Retail India News: SoulTree's Ayurvedic Line Launches in Mumbai
 

Ayurvedic brand SoulTree has officially made its debut in Mumbai with the launch of its first Soul Sanctum store in the city. This stand-alone outlet, encompassing 195 sq ft of retail space, is strategically located in the bustling airport area of Juhu. This expansion is part of SoulTree’s broader strategy to bring its Ayurvedic offerings to urban centers across India.

The Mumbai store marks a significant milestone for SoulTree, which has been on an expansion spree since establishing India’s first solar-powered Soul Sanctum at DLF Galleria Market in Gurugram back in January 2021. Over the past few years, SoulTree has successfully extended its footprint to major cities including Delhi NCR, Bengaluru, and Thiruvananthapuram, creating a robust presence in the Indian market.

Our Mumbai soul sanctum epitomizes Rooted luxury and sustainability, showcasing our unwavering dedication to holistic Ayurvedic well-being. As the global demand for natural beauty surges, we are determined to captivate discerning consumers both locally and internationally,” said Nitin Passi, chairman, SoulTree.

The new store offers an array of skincare, bath care, and body care products, all rooted in Ayurvedic traditions. In addition, the store features curated gifting options, making it a one-stop shop for consumers seeking natural and luxurious beauty solutions. Customers visiting the store can also benefit from personalized shopping assistance provided by ‘Soul Mitras,’ ensuring a tailored and enriching shopping experience.

SoulTree’s products are not limited to its physical stores. They are also available online through its official website, www.soultree.in, and via various online marketplaces. This dual presence in physical and digital retail spaces allows SoulTree to reach a wider audience, catering to the growing demand for Ayurvedic beauty products. Moreover, SoulTree has an extensive global footprint, with its products available in 28 countries worldwide, highlighting its international appeal and acceptance.

Looking ahead, SoulTree has ambitious plans to further expand its retail footprint. The brand aims to open additional stores across key metropolitan areas, reinforcing its presence in the urban retail landscape. This expansion strategy is in line with SoulTree’s vision to make Ayurvedic wellness accessible to a broader consumer base, both in India and globally.

 

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[Funding Alert] GRM Overseas Plans Rs 136.5 cr Fund-Raise to Expand 10X Brand in India
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[Funding Alert] GRM Overseas Plans Rs 136.5 cr Fund-Raise to Expand 10X Brand in India
 

GRM Overseas, a prominent exporter of Indian basmati rice and a leading player in India's food FMCG sector, has announced its board's approval for a fund-raise of Rs 136.5 crore through the issuance of share warrants. These warrants, priced at Rs 150 each including a premium of Rs 148, will be allotted on a preferential basis to 33 promoters and non-promoter investors.

The raised funds are earmarked for expanding the "10X" brand within India, aiming to strengthen GRM Overseas's position as a comprehensive food FMCG product company. Additionally, the capital will support strategic initiatives such as exploring inorganic growth opportunities through mergers, acquisitions, and enhancing operational capabilities. These strategic moves may be executed directly by the company or through its subsidiaries and joint ventures.

Investors participating in this fund-raise include Atul Garg (Promoter), Forbes EMF, Singularity Equity Fund, and Nikhil Vora HUF, among others.

Atul Garg, Chairman and MD, GRM Overseas said, “The fund-raise will boost the market competitiveness and product range of the company. This is a crucial fund-raise which will drive our initiatives to explore future inorganic growth opportunities and enhance operational capabilities. Our company is now poised to strengthen its position in the food FMCG space. The confidence reposed by marquee investors will take GRM into next league of growth opportunities. The 10X brand has been at the forefront of bringing innovative products in the Food FMCG space in India. We will continue to invest in our brand, distribution, operational capabilities and look out inorganic opportunities in Newage D2C brands."

 

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Retail India News: Anushka Khanna Unveils Vibrant Summer Line 'To Dye For'
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Retail India News: Anushka Khanna Unveils Vibrant Summer Line 'To Dye For'
 

Anushka Khanna, the Mumbai-based designer renowned for her vibrant use of color and intricate prints, has launched her latest summer collection, 'To Dye For'. This collection celebrates the essence of everyday beauty and the transformative power of color in our lives.

'To Dye For' is a kaleidoscope of rich hues and captivating prints inspired by the vibrant streets of Mumbai and the diverse flavors of Indian daily life. From the warmth of marigold yellow to the zest of haldi orange, each piece in this collection reflects Anushka Khanna's signature style of blending traditional craftsmanship with contemporary design.

"In 'To Dye For,' I aimed to capture the beauty of color that surrounds us daily. It's about celebrating the joy of vibrant hues and how they can enrich our everyday experiences," said Anushka Khanna about her latest collection.

The collection showcases Anushka Khanna's meticulous attention to detail with intricate embellishments like mirrorwork, sequins, and iridescent beads, crafted using traditional artisanal techniques. Each piece embodies the brand's commitment to exceptional craftsmanship and whimsical charm.

'To Dye For' invites fashion enthusiasts to embrace vibrant colors and captivating prints in their daily lives, reinforcing Anushka Khanna's philosophy that beautiful clothes should be enjoyed beyond special occasions.

 

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[Funding Alert] EUME Bags Rs 15 cr in Pre-Series A Funding for Expansion in India's Premium Luggage Sector
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[Funding Alert] EUME Bags Rs 15 cr in Pre-Series A Funding for Expansion in India's Premium Luggage Sector
 

EUME, India’s top functional luggage brand, has announced securing Rs 15 crore in Pre-Series A funding, led by prominent investor Ashish Kacholia, who contributed 80 percent of the total amount, with Kennis Ventures acting as the strategic advisor. This investment underscores strong confidence in EUME's mission to innovate as a homegrown brand, elevate Indian brands globally, and compete alongside international counterparts.

Recognized for its versatile product lineup encompassing luggage, backpacks, vegan handbags, and the pioneering Massager Backpack, EUME plans to utilize the funding to enhance brand visibility through targeted digital marketing campaigns and strategic partnerships. The capital infusion will also fortify working capital, supporting operational efficiency and enabling team expansion to attract top talent for continued innovation. Furthermore, a portion of the funding will bolster offline retail presence and integrate cutting-edge technology to maintain leadership in industry innovation.

With Indians increasingly embracing travel, reflected in a record 97 million passengers passing through Indian airports in the first quarter of 2024, there is a burgeoning demand for premium travel essentials. EUME aims to capitalize on this trend by offering affordable luxury through its range of innovative, multi-purpose accessories tailored for daily commuters, global travelers, and families.

Naina Parekh, Founder of EUME said, "Our vision for EUME extends beyond establishing a brand; we aspire to become a household name synonymous with top-tier quality, impeccable design, affordability, and style. Our objective has always been to create a comprehensive travel ecosystem with our assortment of travel luggage, backpacks, and accessories, all crafted with a commitment to excellence. This latest funding infusion not only strengthens our market standing but also underscores confidence in India's burgeoning travel and lifestyle sectors. With this support, we are committed to continual innovation and expansion, setting new benchmarks in the travel and lifestyle arena."

Pranay Parekh, Co-Founder of EUME added, "As we analyze market dynamics and consumer behavior, our robust sales strategy aims to capture a larger market share and foster substantial growth. With the Pre-Series A funding, we are well-positioned to scale operations and penetrate new markets effectively. Our data-centric approach ensures that we remain responsive to evolving customer preferences while maintaining our steadfast dedication to quality and innovation. We are excited about the prospects ahead and confident in achieving significant milestones in the years to come."

Ace investor Ashish Kacholia commented, “Our investment in EUME underscores our strong belief in the company's value proposition of delivering stylish, premium products at compelling prices for today’s discerning consumers. EUME's highly functional product range has earned them a prominent place among leading retailers, aligning with our strategy of supporting promising challenger brands showing exceptional potential early in their growth trajectory. With a unique founding team, we are confident in their ability to drive profitable growth and look forward to supporting their journey towards sustained success.

EUME recently introduced a premium travel luggage collection, including India's first 100 percent aluminum luggage, alongside a variety of stylish designs offering customization options. Looking ahead, EUME aims to target major metropolitan areas as well as Tier I and Tier II cities. The brand's plans for 2024 include launching its inaugural flagship store, marking a significant milestone in its expansion strategy.

 

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Aulerth Unveils Altruist Kada Bracelet by JJ Valaya, Supports Girls' Education in Rural India
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Aulerth Unveils Altruist Kada Bracelet by JJ Valaya, Supports Girls' Education in Rural India
 

Aulerth, India's first multi-designer house for couture-inspired, consciously crafted jewelry, is excited to launch the Altruist Kada Bracelet. This new creation, designed by JJ Valaya, embodies the powerful concept of "Towards Selfless Service" and serves as a beautiful reminder of the impact of giving to others. By incorporating retail and India keywords, this launch targets socially conscious consumers who value purpose-driven products.

In a world where personal success often takes precedence, the Altruist Kada Bracelet emphasizes the significance of selfless service. Inspired by the Sikh community's ethos of giving back, this piece of jewelry aims to remind wearers of the enrichment that comes from helping others.

Aulerth has partnered with CRY (Child Rights and You) for the "Towards Selfless Service" initiative. With each sale of the Altruist Kada Bracelet, priced at Rs 3,500, Aulerth will donate Rs 1,500 to CRY. This contribution will empower three underprivileged girls in rural India to resume their education.

Vivek Ramabhadran, Founder and CEO of Aulerth stated, “Our growing community at Aulerth is passionate about making a positive change to the world we live in. Along with our community, we wish to create a reminder of this simple and powerful thought – ‘Selfless service gives our lives more meaning.’ And beyond the symbolism, there’s a direct opportunity to make a broader difference - to educate and empower girl children by joining hands with CRY.

JJ Valaya remarked, “The Altruist Kada Bracelet is a labor of love. It fulfills a long-time desire to create something meaningful using the iconic Valaya Shifting Leaves Chevron. This beautiful ornament combines the strength of steel and the warmth of brass, creating a blissful harmony. This unique blend evokes a powerful new sentiment and is destined to be a treasured wrist accessory while capturing many hearts. We are thrilled to continue our ongoing creative journey with Aulerth for the last several years. What truly makes this project special is its partnership with CRY, one of India’s most incredible NGOs."

Puja Marwaha, CEO at CRY said, “In India, a staggering 13 million girls under 19 are married, and 29 percent of them are forced to leave school. Early marriage is a critical issue holding back our nation's potential. Another 12 million girls are pressured into child labor when they should be learning. These numbers can change. Organizations like CRY, with their 45 years of relentless work, and Aulerth, with their commitment to social good, are coming together to make a difference. I'm thrilled to announce this special partnership! Aulerth is launching a beautiful jewel designed by JJ Valaya – The Altruist Kada Bracelet. The funds raised will directly empower girls in rural India by helping them return to school. By supporting this initiative, you can be a part of the solution. Together, we can empower every girl child in India.

The Altruist Kada Bracelet features a unique layering of brass on steel, meticulously outlined with the Valaya Shifting Leaves Chevron pattern. Brass, chosen for its symbolic meaning, represents purity, abundance, positivity, and dependability.

The launch event for the Kada Bracelet took place at Olive Kitchen and Bar in Delhi on June 18, 2024. The evening was attended by JJ Valaya, influencers, media personnel, and top change-makers from the corporate world. The event celebrated the "Towards Selfless Service" initiative, bringing together supporters for a meaningful cause.

 

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Retail India News: Zed Black Introduces Orva: A Direct-to-Consumer Brand
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Retail India News: Zed Black Introduces Orva: A Direct-to-Consumer Brand
 

Zed Black, the leading brand under Mysore Deep Perfumery House (MDPH), has recently introduced its latest Direct-to-Consumer (D2C) venture, Orva.

Orva is dedicated to serving the home and hygiene sector by offering a diverse range of vegan products. These include essential oils, reed diffusers, handwash, air fresheners, and more, all slated for release within the current fiscal period.

This D2C brand promises an array of fragrant offerings. For instance, the Orva hand wash line features four distinct fragrances: Pineapple, Mandarin Orange, Neem and Lemon, and French Aqua. Additionally, the vaporizer oil collection boasts scents such as Bergamote, Jasmine, Sandal, Lemongrass, Rose, and Lavender. For those seeking aromatic accents, Orva presents reed diffusers available in fragrances like Apple, Cinnamon, Jasmine, and Citronella.

Our new product lineup caters to the increasing demand for eco-friendly and vegan options in the home and hygiene segments with the biggest range of affordable luxury fragrance offerings. We are optimistic about our growth prospects for FY25. With our new product categories and a strong focus on market trends, we are confident in achieving our revenue targets by continuing to invest in product development, expanding our distribution channels, and strengthening our brand presence in key markets across the globe,” said Ankit Agrawal, Director, MDPH and Zed Black.

Orva products are set to be conveniently accessible through its newly launched online platform, OrvaHome.com, as part of Zed Black's strategic initiative to expand its digital presence.

We are also focused on expanding our international footprint, intending to export to 100 countries. With an ambitious target to reach a top line of Rs 1,000 crore by financial year (FY) 2027, Zed Black is leveraging its three main growth drivers Agarbatti & Dhoop category, puja essentials and hygiene category,said Anshul Agrawal, Director, MDPH and Zed Black.

With a vast network of 3,500 authorized distributors and 34 depots spread across India, Zed Black has established a strong foothold in the market. The brand enjoys a widespread presence, with its products available at over 750,000 retail outlets nationwide. Additionally, Zed Black exports to more than 40 countries, with ambitious plans to extend its global reach to 100 countries. In pursuit of its financial objectives, Zed Black aims to achieve a top-line revenue of Rs 1,000 crore by FY27, with a specific focus on enhancing revenue from the home and hygiene segment. The company has demonstrated consistent growth, with a 13 percent increase in revenue reported in FY23 and a further 14.2 percent growth in FY24.

Mysore Deep Perfumery House (MDPH), the parent company of Zed Black, specializes in agarbatti manufacturing, offering a diverse range of incense sticks and dhoop products. With a presence in over 40 countries, MDPH operates from its expansive 9,40,000 sq. ft. manufacturing facility in Madhya Pradesh, comprising five factories. The company's production capacity exceeds 3 crore incense sticks per day, underscoring its commitment to meeting global demand while maintaining high-quality standards.

 

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Retail India News: New Sustainable Lifestyle Brand 'Jodoh' Announces Its Official Launch
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Retail India News: New Sustainable Lifestyle Brand 'Jodoh' Announces Its Official Launch
 

Jodoh, a new entrant in the sustainable lifestyle brand arena, has recently announced its official launch. The brand, whose name translates to 'partner,' underscores its commitment to fostering strong relationships with its partners. Jodoh embodies a genuine design ethos rooted in ethical, environmental, and cultural consciousness.

Jodoh is dedicated to crafting spaces that not only exude beauty but also contribute to a brighter future. The brand's philosophy revolves around the seamless integration of design and purpose, emphasizing handcrafted conscious designs. This commitment is reflected in the use of natural materials such as rattan, pandan, and water hyacinth, sourced sustainably. All designs are brought to life by global master craftsmen, empowering communities and upholding ethical work standards.

"The design industry is witnessing a heartening shift towards conscious design practices. This belief is at the core of everything we do at Jodoh. Using natural materials and indigenous cultural practices is the foundation upon which we build our philosophy. We strive to build a better today so that more spaces tomorrow can be filled with pieces that represent good in the world,” said Rupika Harshwardhan, Founder, Jodoh.  

Jodoh's debut collection presents an enchanting array of handcrafted pieces, each imbued with generations of craft techniques that celebrate nature's elegance and cultural heritage. The collection features accent furniture like stools, bistro chairs, barstools, counter stools, and recliners, alongside gifting trays, organizers, boxes, planters, and magazine holders. Every piece is meticulously handcrafted, ensuring that each item narrates a story of cultural richness and sustainable practices.

Jodoh extends its partnership ethos beyond its suppliers and artisans, seeking collaboration with individuals who share a commitment to conscious consumerism. The brand believes that every purchase is an opportunity to contribute to a more sustainable future.

Jodoh's pledge is simple: to offer heirloom pieces crafted with care for both people and the planet. With Jodoh, each element, from raw materials to finished products, narrates a tale of conscious design, ethical practices, and timeless aesthetics. In a Jodoh piece, customers will discover not only beauty but also a reflection of their values and a dedication to a brighter tomorrow.

Jodoh invites everyone to join its journey towards creating a world where design and sustainability harmonize effortlessly. 

 

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Retail India News: Mocemsa Fragrances Targets Strong Expansion in Offline and Airport Retail
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Retail India News: Mocemsa Fragrances Targets Strong Expansion in Offline and Airport Retail
 

Renowned Indian fragrance brand Mocemsa is set for a significant expansion drive in the current fiscal year. Known for its exceptional fragrances and formulations, Mocemsa will focus on expanding its presence in shop-in-shop retail outlets and airport stores, alongside its ongoing digital expansion efforts. This strategic move aims to bolster brand visibility, elevate customer experience, and establish a strong multi-channel presence.

India boasts a vibrant fragrance industry with a rich history of perfumery, coupled with a burgeoning consumer base that seeks distinctive and high-quality scents. Mocemsa's entry into the Indian market offers fragrance enthusiasts across the nation an opportunity to experience the brand's unique approach to perfumery. As discerning Indian consumers increasingly prioritize premium fragrances, Mocemsa's original formulations and commitment to excellence present a compelling choice for those in search of luxurious and long-lasting scents.

"We are excited to bring Mocemsa to a larger base of customers using phygital strategy. Our perfumes are more than just scents; they are a reflection of India's rich heritage and culture. With this expansion, we look forward to sharing our unique fragrances with a wider audience, offering them a truly luxurious and unforgettable olfactory experience,” said Paarth Malhotra, Co-Founder and Manager, Mocemsa. 

Mocemsa's expansion efforts coincide with a growing demand for premium fragrances in India, where consumers increasingly seek luxurious scents crafted with the finest ingredients. The brand currently boasts a presence in 75 Lifestyle stores across India and key airport locations, including Delhi Duty-Free T3, Delhi Domestic Airport T1, Delhi Domestic Airport T2, Delhi Domestic Airport T3, Goa's airports, Lucknow Domestic Airport, Hyderabad Duty-Free International Terminal, Kannur Duty-Free International Arrivals, and Mumbai Duty-Free T2. Travelers passing through these airport locations will be introduced to the brand, further elevating its stature and global outreach.

In addition to its physical retail expansion, Mocemsa has forged partnerships with leading online retail platforms such as Amazon, Flipkart, Nykaa, Myntra, Shoppers Stop, and Oh that Natural, ensuring convenient access to its exquisite fragrances across India. Leveraging the extensive reach of these e-commerce platforms, Mocemsa aims to make its perfumes easily accessible to a wider audience. The brand's retail store format is designed to provide customers with a luxurious and immersive fragrance experience, with each store featuring elegant displays showcasing Mocemsa's exquisite perfumes.

Mocemsa's foray into offline retail spaces underscores its commitment to bringing premium fragrances to a broader audience in India. Each perfume is meticulously crafted by Mocemsa's in-house perfumers, led by Pulkit Malhotra, using the highest quality ingredients and adhering to strict international standards, including 100 percent IFRA compliance and cruelty-free practices. This unwavering dedication to authenticity and quality ensures that every Mocemsa fragrance embodies the brand's ethos of luxury, sophistication, and authenticity.

 

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Retail India News: Stovekraft Launches 'Electra': The Ultimate Electric Pressure Cooker by Pigeon
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Retail India News: Stovekraft Launches 'Electra': The Ultimate Electric Pressure Cooker by Pigeon
 

Stovekraft, a leading kitchen appliances manufacturer in India has rolled out 'Electra', the groundbreaking electric pressure-cooking system under its Pigeon brand. Engineered to elevate your culinary journey with convenience, efficiency, and safety, Electra promises to redefine cooking experiences in Indian households.

The Electra-Electric Pressure Cooker System boasts features tailored to meet consumer demands, ensuring consistent and perfect results with every use. Its 'No-Monitoring Needed Functionality' enables users to multitask, while the 'Auto-Off feature' prioritizes safety. Unlike traditional pressure cookers, Electra operates silently without whistle noise, eliminating common disruptions. The 'Delay Function' empowers users to schedule cooking in advance, maintaining food freshness and flavor. Moreover, the 'Keep Warm' mode preserves meals at the ideal serving temperature until ready to serve, enhancing convenience.

Rajendra Gandhi, Managing Director, Stovekraft said, “With Electra, we are setting a new benchmark in kitchen innovation. This cutting-edge appliance is not just about convenience; it is about transforming the culinary landscape in Indian homes. Electra epitomizes our relentless pursuit of excellence and our commitment to empowering consumers with state-of-the-art technology that enhances their cooking experience.” 

Nanda, Chief Marketing Officer, Stovekraft stated,Electra is more than a product; it is a paradigm shift in kitchen technology. By combining unprecedented convenience with versatile functionality, Electra is poised to redefine home cooking. We are confident that this innovation will inspire users to explore their culinary potential and create delightful homemade meals effortlessly.”

Electra boasts a diverse range of cooking modes, including pressure cooking, slow cooking, steaming, sautéing, and baking, catering to a wide array of dishes, from hearty stews to delicate desserts. Its user-friendly smart touch interface further enhances usability, enabling users to select cooking settings, adjust temperature and pressure levels, and monitor cooking progress in real time. Even novice cooks can achieve professional-level results with confidence and ease.

Originating from kerosene wick stoves in 1994, Stovekraft has expanded its offerings to include over 1000 products across brands such as Pigeon, Gilma, Black & Decker, and Pigeon LED. With a turnover exceeding Rs 1000 crore, the company has established a nationwide presence through 600 distributors, 75,000+ retail touchpoints, 150 company-owned Pigeon Exclusive retail stores, and 60 Exclusive GILMA stores. Stovekraft's global reach extends to 14 countries, including the USA, Middle East, and Africa, where it serves esteemed clients like Walmart and Big Lots.

 

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[Funding Alert] Zepto Bags $665 mn to Expand Store Count to Over 700 by March 2025
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[Funding Alert] Zepto Bags $665 mn to Expand Store Count to Over 700 by March 2025
 

Quick commerce platform Zepto has raised $665 million in a funding round led by existing investors Glade Brook, Nexus, and StepStone, with participation from Goodwater and Lachy Groom. New investors, including Avenir, Lightspeed, and Avra Capital, also joined the round, bringing Zepto's valuation to $3.6 billion. This funding comes just nine months after Zepto secured $235 million at a $1.4 billion valuation.

Zepto plans to expand its store count to 700 by March 2025. The company's gross merchandise value (GMV) has increased year-on-year to over $1 billion, and around 75 percent of its stores were fully EBITDA (earnings before interest, taxes, depreciation, and amortization) positive as of May 2024, the statement said.

We plan to continue operating with fiscal discipline as we scale from 350 stores to 700 stores by reinvesting the capital generated from mature stores back into the business,” said Aadit Palicha, Co-Founder and Chief Executive, Zepto.

The company plans to use the funds to enter new categories, expand initiatives like Zepto Pass, and recruit top talent across various teams.

The most exciting part about this next phase of Zepto’s journey is the major new projects that will 10X the customer experience, from launching new categories to expanding initiatives like Zepto Pass. To build out this roadmap, we plan to hire top talent across engineering, product, growth, finance, operations, and category management,” said Kaivalya Vohra, Co-Founder and Chief Technology Officer (CTO), Zepto.

Currently, all major quick commerce players—including Zomato’s Blinkit, Swiggy Instamart, Zepto, and Tata-backed BigBasket—are exploring the delivery of high-value electronics and white goods such as mobile phones, air conditioners, and washing machines. This move is expected to increase their average order value (AOV) and enhance profitability.

This funding round also marks the debut of Avra Capital, a growth equity fund founded by Anu Hariharan, the former Managing Director of Y Combinator’s Continuity Fund. Zepto is Avra Capital's first global investment.

 

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Retail India News: FootSecure India Ventures into Prescription Footwear Manufacturing
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Retail India News: FootSecure India Ventures into Prescription Footwear Manufacturing
 

FootSecure, a Bangalore-based healthcare start-up, specializing in podiatric medicine and wound care, has introduced a state-of-the-art custom footwear manufacturing unit. Supported by the Karnataka Institute of Endocrinology and Research, this venture aims to revolutionize foot care by providing tailored solutions for various foot conditions, thereby reducing amputation rates through timely intervention and care.

According to Allied Market Research, the global diabetic footwear market was valued at $5.8 billion in 2020 and is projected to reach $14.2 billion by 2031, with a CAGR of 7.9 percent from 2022 to 2031. The rise in the market for therapeutic and custom pedorthic footwear is driven by the increasing prevalence of chronic diseases like diabetes, arthritis, and plantar fasciitis, as well as advancements in medical technology.

Founded in 2018, FootSecure has focused on making quality podiatric services affordable and accessible. The new custom prescription footwear manufacturing facility in Bangalore marks a significant milestone for the start-up.

Dr. Sanjay Sharma, Co-Founder of FootSecure said,Today, there is little to no awareness about Podiatry as a specialised medical science and there is even lower awareness about therapeutic footwear. There are tens and thousands of Diabetic / Medical / Ortho Footwear available in the market, which do not necessarily meet the therapeutic standards, and cause more harm than good. For example, a lot of people believe that the softer the soles, the better the footwear. However, that is a myth. What a lot of patients need is an insole, which is hard enough to correct the foot position and the gait and withstand the body weight. Similarly, in the case of a pathological foot, standard off-the-shelf footwear doesn’t work in protecting the feet, giving stability, or preventing any injuries. A unique foot requires bespoke footwear. That is where therapeutic or prescription footwear comes into play.”

As a phygital platform, FootSecure offers diagnosis, treatments, and surgeries for over 300 foot and ankle conditions, including chronic wounds and sports injuries. The launch of the prescription footwear facility aligns with FootSecure's mission to integrate specialized foot health solutions. Dr. Sharma expressed excitement about this advancement and gratitude towards the Karnataka Institute of Endocrinology and Research for their support. He highlighted the potential of well-designed prescription footwear to reduce pain, improve healing, and enhance mobility and quality of life for patients.

Sanjay Sharma added, “We are thrilled to launch our prescription footwear manufacturing unit, which represents a significant step forward in our mission to provide tailored foot care solutions. We are also truly grateful for the support of the Karnataka Institute of Endocrinology & Research institute for their trust in our venture. I truly believe that good quality, affordable, and well-designed prescription footwear can not only help reduce pain and improve healing but can also help enhance mobility and drastically improve the quality of life of patients with various foot conditions. Our next step towards making these products truly accessible to all is the launch of our application which will allow clinicians to upload clinical parameters for making custom footwear. Our investment in this initiative reflects our commitment to innovation and excellence in podiatric care.”

With an initial investment of Rs 30 Lakhs, the facility offers custom-designed footwear based on the pathology and biomechanics of the foot, ensuring stability, injury prevention, and comfort. The current range includes six models, with options for both men and women, starting from Rs 2000. Advanced customizations cover the outer sole, midsole, insole, and uppers, catering to patients with various foot conditions. The facility has a capacity of up to 300 pairs of custom footwear per day.

Patients need to visit FootSecure centers in Bangalore to order custom footwear. However, by September, FootSecure plans to launch an app allowing clinicians nationwide to upload clinical parameters for creating custom footwear. Additionally, FootSecure offers digital solutions like Wound360 and Foot360, which provide guidelines and support for comprehensive foot health and wound care management.

Looking ahead, FootSecure aims to expand into new geographies, introduce innovative products and services, and establish India’s first dedicated podiatry hospital by 2025

 

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Retail India News: Beauty by BiE Unveils Peach Sunrise and Vanilla Sorbet Bodycare Line
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Retail India News: Beauty by BiE Unveils Peach Sunrise and Vanilla Sorbet Bodycare Line
 

Beauty enthusiasts everywhere are in for a treat as Beauty by BiE, a leading skincare brand has announced the launch of its newest collections – Peach Sunrise and Vanilla Sorbet. These two sensational lines promise to transform everyday routines into luxurious spa-like experiences right in the comfort of one's home.

Renowned for its innovative approach to skincare, Beauty by BiE has curated these collections to offer a complete bodycare regimen. Each trio includes a rich body wash, a gentle scrub, and a transformative lotion, ensuring a comprehensive skincare routine that leaves skin feeling refreshed and rejuvenated.

Queenie Singh, the Founder of Beauty by BiE stated "At Beauty by BiE, we believe that every day can be extraordinary. With Peach Sunrise and Vanilla Sorbet, we're bringing spa-worthy experiences right into your bathroom.”

Celebrity Aesthetician and BBB's Skin Guru, Dinyar Workingboxwalla added,Our new body is crafted with cutting-edge ingredients and pure indulgence in mind. From the invigorating scents to the transformative results, we want you to feel reborn every time you step out of the shower. It's more than just clean beauty, it's a reinvention ritual."

Peach Sunrise, infused with real peach, aloe vera, and trehalose, offers a revitalizing escape. The invigorating body wash cleanses deeply, while the gentle body scrub buffs away dullness, leaving you with a radiant glow. Complete the experience with the transformative body lotion, enriched with hyaluronic acid and niacinamide, for luminous, even-toned skin.

Vanilla Sorbet is a decadent delight, blending antioxidant-rich vanilla, glycerin, and aloe vera. The dreamy body wash pampers your skin, while the gentle body scrub reveals smoother, brighter skin. Finish with the transformative body lotion, providing 72 hours of intense hydration for irresistibly soft, supple skin.

With meticulous attention to detail and decades of expertise, Beauty by BiE ensures that each product delivers exceptional results. From the invigorating lather of the body washes to the gentle exfoliation of the scrubs to the luxurious hydration of the lotions, the Peach Sunrise and Vanilla Sorbet collections promise to awaken the senses and transform the skin.

 

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Retail India News: The Moon Store Unveils Freeze-Dried Mango and Strawberry Fruit Flavors
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Retail India News: The Moon Store Unveils Freeze-Dried Mango and Strawberry Fruit Flavors
 

The Moon Store, a renowned health food brand has expanded its range of freeze-dried fruits to include mango and strawberry. This summer, both children and adults can relish the juicy sweetness of mango and the tartness of strawberry, whether at home, in the office, or on the go, thanks to their cube-shaped portions and convenient packaging. Free from preservatives and requiring no refrigeration, these freeze-dried fruits boast a shelf-life of two years.

Snacking on the mango cubes aids in replenishing vitamins A and C levels, boosting immunity, improving skin health, and aiding digestion. Meanwhile, the crunchy strawberry cubes are rich in antioxidants and possess anti-inflammatory properties, promoting weight management, regulating blood sugar, enhancing digestion, and preventing cancer.

Packaged snacks and similarly flavored products usually contain added sugars and preservatives for taste and longer shelf life. Those opting for a healthier lifestyle need to cut such items out of their diet, but are faced with the predicament of losing out on essential nutrition. The Moon Store’s freeze-dried fruits are a healthier alternative, providing much-needed vitamins, antioxidants and fiber to boost immunity, restore gut health and improve overall wellness. We are excited about adding mango and strawberry this summer and are very confident that people will enjoy them as much as we do,” said Guruprakash Iyer, CEO, The Moon Store.

Ideal for those seeking natural and delicious snacking alternatives, The Moon Store’s freeze-dried fruits offer versatility in consumption. Customers can enjoy them straight from the pack, include them in their children's snack menu, add them to cereal, use them as yogurt toppings, incorporate them as natural sweeteners in cooking recipes, or blend them into nutrient-rich smoothies. Conveniently, they can be enjoyed without the hassle of peeling, cutting, or refrigerating. Their compact and portable packaging also makes them the go-to health snack for long trips and outdoor adventures.

In addition to mango and strawberry, The Moon Store offers a variety of freeze-dried fruit flavors, including banana, blueberry, custard apple, kiwi, pineapple, pink guava, chikoo, and jamun.

The freeze-dried fruits are available starting at Rs 149 on The Moon Store website.

 

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Retail India News: Clay Craft India Debuts AI-Enhanced Porcelain Tableware Range
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Retail India News: Clay Craft India Debuts AI-Enhanced Porcelain Tableware Range
 

Clay Craft India Private Limited, a leader in the ceramic tableware industry, has launched India's first digitally printed ceramic tableware collection, TEXTURES. This new collection marks a significant advancement for the HoReCa (Hotel, Restaurant, and Café) industry by combining traditional craftsmanship with cutting-edge technology.

Manufactured by Clay Craft India Private Limited, the JCPL brand offers fine porcelain pieces that cater to various tastes and occasions, featuring both classic and modern designs. Utilizing the power of Artificial Intelligence (AI), designers employ machine learning and advanced digital printers to create intricate designs on the porcelain pieces, resulting in unique textured surfaces.

Inspired by natural elements like Ground, Aroma, Soil, and Sway, the TEXTURES collection brings the elegance and grandeur of the Renaissance to modern tableware, enhancing the ambiance of any dining setting.

The launch of the JCPL Porcelain Collection marks a significant milestone for Clay Craft India. TEXTURES is a perfect blend of our legacy in fine porcelain and the innovative use of Artificial Intelligence. This collection represents our ongoing commitment to pushing the boundaries of design and quality. By blending tradition with innovation, we are able to offer tableware that is both timeless and contemporary, meeting the diverse needs of our customers. We are thrilled to offer our customers tableware that combines elegance, durability, and modernity, enhancing every dining experience,” said Deepak Agarwal, Director, Clay Craft India.

The JCPL brand upholds Clay Craft's reputation for excellence and sustainability. Key features of the TEXTURES collection include microwave safety, scratch resistance, high durability, dishwasher safety, lead and cadmium-free composition, antibacterial properties, and thermal resistance. These attributes make JCPL porcelain tableware ideal for the demanding environments of the HoReCa industry.

Committed to environmentally responsible production practices, Clay Craft ensures its products are designed to endure. The TEXTURES collection is backed by a Lifetime Print Warranty*, reflecting the company's confidence in the durability of its prints.

 

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Retail India News: Etchcraft Emporium Debuts 50 Exclusive Bracelets For Men And Women
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Retail India News: Etchcraft Emporium Debuts 50 Exclusive Bracelets For Men And Women
 

Etchcraft Emporium, known for its pioneering instant customization and engraving services, has rolled out its latest collection of 50 men’s and women’s bracelets, aiming to elevate personal style and expression. The new collections are now available both online and in-store, showcasing meticulous craftsmanship and a commitment to quality that redefines personalized fashion with sophistication, elegance, and individuality.

The new bracelet collection showcases meticulously crafted designs made from Grade 316L Stainless Steel with 22kt Gold plating, starting at just Rs 999. From personalized serenity bracelets to stylish hunk bracelets for men, each piece embodies a distinct aura symbolizing strength, positivity, and adventure. Etchcraft’s latest collection aims to accessorize men and women with modern, versatile, and affordable designs suitable for everyday wear.

The newly launched bracelet range includes Personalized Serenity Bracelet & Personalized Dot Bracelet for Women. Additionally, there are options for men as well including Personalized Hunk Bracelet, Mirage Bracelet for Men, and Personalized Barlock Bracelet for Men. 

Raghav Bansal, Co-Founder, Etchcraft Emporium stated, “Our designs epitomize individuality and style, creating accessories that not only enhance appearance but also carry personal significance. We're passionate about creating pieces that not only look great, but also have a deeper meaning and significance to the men who wear them. We're thrilled to be able to share our vision with the world, and we look forward to continuing to push the boundaries of what jewellery can be. Alongside this collection, we're thrilled to introduce 50 new products simultaneously, catering to diverse tastes."

In addition to its online presence, Etchcraft Emporium offers an immersive shopping experience at its outlets, providing customers with the opportunity to explore the collection firsthand. With nationwide delivery available, accessibility and convenience are ensured for all patrons.

The brand’s new product line promises to blend elegance and contemporary allure, offering sophistication that transcends geographical boundaries. As Etchcraft expands into global markets, it aims to redefine luxury shopping through a meticulously designed online platform focused on customer satisfaction.

 

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{Funding Alert} Asaya Beauty Hits $1.5 Mn Mark in Seed Funding
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{Funding Alert} Asaya Beauty Hits $1.5 Mn Mark in Seed Funding
 

Asaya, a leading skincare brand specializing in products for melanin-rich skin, has raised 12 crore (US$ 1.5 million) in seed funding. The funding round was led by OTP Ventures and Huddle Ventures, with additional investments from Eternal Capital.

The newly secured funds will be allocated towards several critical areas. A significant portion will be dedicated to melanin-centric research and the development of products tailored to melanin-specific needs. Additionally, funds will be utilized to expand market reach, with a focus on increasing awareness of melanin skin requirements and product availability across various marketplaces and pin codes.

Founded in September 2023 by Neeraj Biyani (former Co-founder of Paper Boat), Mandeep Bhatia, and Eeti Sharma, Asaya has rapidly expanded its sales and customer base. The brand retails through its website and online platforms like Nykaa, Amazon, Flipkart, Myntra, etc., offering more than 11 products and 23 SKUs. In just over 10 months, Asaya has cultivated a loyal customer base that recognizes the need for targeted products tailored to Indian (melanin-rich) skin.

"Our products have received an overwhelmingly positive response, indicating strong product-market fit for many items in our lineup. This funding will help us go from 20,000 to over 250,000 consumers in the next 12 months. We plan to significantly enhance our communication efforts and service capabilities to provide faster and more informed service to our rapidly growing customer base,” said Neeraj Biyani, Co-Founder, Asaya.

This funding round is part of Asaya’s larger strategy to secure more investments as the company grows. Asaya distinguishes itself in the competitive skincare market by focusing on research and developing effective science-and nature-derived formulations for Indian consumers. Future rounds are planned to support ongoing R&D and product development.

Sanil Sachar, Founding Partner, Huddle Ventures shared, “Consumers today are extremely aware of what works for them and increasingly vocal about their preferences. The truth is that there are not enough products developed with the specific skin care needs of the melanin-rich population in mind. Asaya is bridging the gap in the skincare space in India with robust products, and conversations that will move the needle. The highly experienced team behind Asaya’s first-of-its-kind mission to formulate and make inclusive skincare that’s relevant for our skin tones is what drove us towards backing them. Their data- and consumer-first approach has resulted in the successful reviews and love that Asaya has already garnered.”

Eeti Sharma, Co-Founder, Asaya added, “Historically, skincare has been researched and developed for the lighter skin tones of western markets. It’s no surprise then that the skincare industry falls short in addressing the concerns of darker skin tones and meeting the needs of Indian consumers. We Indians are various shades of brown, and 98 percent of us have melanin-rich skin. And most of us don’t even know that our skin is indeed different.”

In times when the beauty industry is flooded with brands backed by celebrities, Asaya will continue to study, research, invest, and make products tailored to the needs of Indian consumers. In India, the most googled words in skincare are acne, hyperpigmentation, dry skin, etc and the brand is constantly listening and creating melanin-first solutions, especially for Indian consumers,” says Suhail Sameer, OTP Ventures.

 

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{Funding Alert} Go Zero Raises $1.5 Mn in Pre-Series A Funding
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{Funding Alert} Go Zero Raises $1.5 Mn in Pre-Series A Funding
 

Ice cream brand Go Zero has secured $1.5 million in a follow-on pre-Series A funding round which was led by existing investors DSG Consumer Partners, Saama Capital, and V3 Ventures, among others. Notable investors like Arjun Purkayastha also took part in the round.

"I started Go Zero with a simple mission – to make ice creams and desserts healthier and guilt-free for all. The growth that we have seen in the past 12 months has been phenomenal and proves that there is a strong demand for ‘better for you’ ice creams that taste really good," said Kiran Shah, Founder, Go Zero.

Founded by Kiran Shah, Go Zero offers a diverse product portfolio featuring low-calorie, high-protein, and vegan ice creams. The brand has quickly attracted health-conscious consumers seeking alternatives to traditional high-fat, high-sugar ice creams. Shah brings extensive experience from the ice cream industry, having led his family business, Apsara Ice Creams, from 2014 to 2022.

The brand claims to have a presence in 16 cities and over 125 dark stores. It also asserts that Go Zero has become the No. 1 guilt-free ice cream brand on both quick commerce and e-commerce platforms in less than two years since its launch.

"We have become one of the fastest-growing ice cream brands on quick commerce platforms such as Blinkit and Zepto – which I feel are going to become a key channel for the ice cream category as people seek convenience and instant gratification. We will also continue to launch exciting flavours and formats for our consumers throughout the year," Shah added.

In FY23–24, Go Zero grew 4X compared to FY22–23, and achieved an astonishing 7X growth on quick commerce platforms in just five months from January to May 2024. With this round of funding, the startup plans to expand its presence in quick and e-commerce and reach Tier I cities like Jaipur, Chandigarh, and Ahmedabad.

Ash Lilani, Founder & Managing Partner, Saama Capital said, “We are incredibly excited to continue backing Kiran on his journey building India’s leading better-for-you indulgent ice-cream brand. The company’s immense revenue growth and profitability since our pre-seed investment last year is proof of Kiran’s product experience and the potential of India’s desserts market.” 

Hariharan Premkumar, Managing Director, India at DSG Consumer Partners said, “Healthy snacking is a core investment theme at DSGCP. We were excited to build a category-defining brand in guilt-free desserts with Kiran when we invested a year back. The phenomenal traction since launch has validated the customer need and size of the market opportunity. The company has achieved product-market fit and is set to scale rapidly. We are excited to deepen our partnership with the Go Zero team in the growth phase of their journey.

 

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Aditya Birla's TMRW Invests Rs 125 cr in Universal Sportsbiz (USPL ) for 16 pc Stake
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Aditya Birla's TMRW Invests Rs 125 cr in Universal Sportsbiz (USPL ) for 16 pc Stake
 

Aditya Birla Group’s fashion and lifestyle venture, TMRW, has made a significant retail investment in India by acquiring a 16 percent stake in Universal Sportsbiz Pvt. Ltd (USPL) for Rs 125 crore. USPL, backed by Accel and cricketer Virat Kohli, is the parent company of the clothing brand Wrogn. The investment comes with an option for TMRW to potentially acquire a majority stake in the future, as per Aditya Birla Fashion and Retail Ltd's announcement in an exchange filing.

In the financial year 2022-23, USPL reported a revenue of Rs 344 crore. TMRW, in a separate statement, expressed optimism that Wrogn could grow into a Rs 1,500-crore brand within the next five years.

"With the partnership with TMRW, Wrogn is ready to unlock its next phase of omni-channel growth. Apart from strengthening its leadership position on fashion platforms like Myntra, this partnership will help expand its offline footprint and provide impetus to scaling up the D2C business," TMRW stated.

Virat Kohli, who is both an investor and brand ambassador for Wrogn, adds considerable brand value to the venture.

We are excited about this new collaboration that will bring all-round synergies to take Wrogn to the next level," said Mahendran Balachandran, partner at venture capital firm Accel.

TMRW has plans to evolve into a house-of-brands enterprise, targeting over $1 billion in sales within the next 5-7 years. Since its establishment in 2022, the Aditya Birla Group company has invested Rs 444 crore in acquiring majority stakes in seven other direct-to-consumer (D2C) fashion brands: The Indian Garage Co., Bewakoof, Nauti Nati, Juneberry, Urnabo, Veirdo, and Nobero.

The fashion and lifestyle sector is India’s second-largest consumer category, valued at $110 billion, with about 10 percent of this market being online, according to a 2023 report by Bain and Co.

 

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[Funding Alert] The Pant Project Bags $4.25 mn Series-A to Expand Retail Footprint in India
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[Funding Alert] The Pant Project Bags $4.25 mn Series-A to Expand Retail Footprint in India
 

The Pant Project, a retail startup specializing in custom-made and ready-to-wear pants, has successfully raised $4.25 million in its series-A funding round. This marks the company's first institutional funding, led by Sorin Investments, a venture capital fund founded by former KKR India CEO Sanjay Nayar, which recently closed at Rs 1,350 crore.

Joining Sorin Investments in this round were prominent investors including MGA Ventures, Huddle, Dexter Ventures, Indian Silicon Valley, along with angel investors Arjun Vaidya, Avni Biyani, Nikhil Bhandarkar, and Vijay Taparia. The transaction was facilitated by Dexter Capital Advisors, serving as exclusive financial advisor to The Pant Project.

Founded in 2020 by Dhruv Toshniwal and Udit Toshniwal, The Pant Project began as a digitally native brand aimed at providing custom-fit pants tailored to Indian body sizes. Expanding its offerings in 2023 to include ready-to-wear pants, the brand now boasts over 250 styles ranging from formal trousers to chinos, jeans, cargos, joggers, and more, catering to both men and women. Notably, the founders bring a wealth of textile expertise, hailing from the family behind Banswara Syntex, a textile manufacturing legacy spanning five decades.

Dhruv Toshniwal, Co-Founder, The Pant Project said, “Having been bootstrapped for the past 4 years, our maiden funding round will be significant in propelling our next phase of growth as we aim to be India’s leading bottom wear brand with an omnichannel presence. Our biggest moat lies in our understanding of the apparel supply chain, with access to the best in global quality fabrics and designs for our customers. We have data on custom fit for over 100,000 Indian men and are using that to constantly improve. With this funding, we plan to grow our team, tech capabilities, brand awareness, and retail store presence.

The market opportunity in India for custom-made and ready-to-wear pants is valued at $4 billion, according to Toshniwal.

Currently, The Pant Project generates 65 percent of its sales through its e-commerce platform, complemented by a presence on major online marketplaces such as Amazon and Myntra. The brand also operates physical stores in Mumbai and Bengaluru. Leveraging a capital-efficient model, the startup has already served over 1 lakh customers and plans to scale its brick-and-mortar presence nationwide, while introducing new casual and athleisure lines.

Projected to surpass Rs 100 crore in revenue within the next 18-24 months, The Pant Project achieved a revenue of Rs 31 crore in FY24. Approximately 60 percent of its clientele resides in Tier-I cities, with the remaining 40 percent from Tier-II cities.

Pant Project has created a strong brand recall as a destination for bottom wear for all occasions demonstrated by deep customer love and repeat behaviour. We are excited to partner with Dhruv (Toshniwal) and Udit (Toshniwal) who have an in-depth understanding of men’s fashion and the associated supply chain, coupled with a DNA for product innovation which is visible through their high-performance fabrics providing better fit and comfort. We are big believers in India’s consumption economy and The Pant Project team has shown the ability to successfully cater to changing customer behaviour and needs. Sorin intends to add value through its network and deep understanding and experience in D2C brands,” said Mandar Dandekar, Partner at Sorin Investments.

Udit Toshniwal, Co-Founder added, "Our mission has always been to simplify wardrobes with the most comfortable pants for every occasion."

With Dhruv Toshniwal managing business operations, leveraging his finance background from Wharton, and Udit Toshniwal steering creative direction with his background from The School of the Art Institute of Chicago, The Pant Project is poised to redefine the retail landscape for bottom wear in India.

 

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Retail India News: HYPHEN Unveils Dewy Prep Skincare Treatment
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Retail India News: HYPHEN Unveils Dewy Prep Skincare Treatment
 

HYPHEN has launched its latest product, Dewy Prep, following 12 months of rigorous research and development. This new addition to their Vitamin-infused Peptide range aims to simplify skincare routines by combining natural ingredients and scientific formulations, and it highlights HYPHEN's commitment to the retail and skincare market in India.

Dewy Prep is a hydrating face treatment designed to provide an instant dewy glow while nourishing and promoting healthier-looking skin. The product features a blend of potent natural ingredients and effective scientific formulations, which help reduce blemishes and dark spots, even out skin tone, and act as a moisture magnet for the skin. It is enriched with peptides (8 percent), blackcurrant oil, and licorice extract, which brighten the skin and protect it from UV damage.

Suitable for all skin types, the fragrance-free, lightweight, and quick-absorbing serum blends seamlessly on any skin tone. It can be incorporated into a daily skincare routine or applied with makeup essentials for a beautiful, dewy finish anytime, anywhere. HYPHEN's innovative approach to skincare was further demonstrated when the first 500 units of Dewy Prep, signed by Kriti Sanon, sold out within three hours of the product's launch.

Kriti Sanon, Co-Founder and Chief Customer Officer of HYPHEN said, "I am a huge fan of the dewy-like makeup look. Often, I’d blend my moisturizer with a few drops of highlighter to capture that healthy glow. However, I recognized the need for a product that offered dewiness as well as a wealth of vitamins and peptides for the skin’s health. Since the inception of HYPHEN, I have planned and envisioned a versatile solution that could serve as the ideal base for make-up, delivering a radiant glow that would last all day. I have personally tried and tested this product. And after multiple rounds of rejection, it took twelve months of R&D to get the formulation right. HYPHEN is one of the only brands to make a product like this, and it is one of our most awaited launches – I am excited to share it with everyone!

HYPHEN continues to elevate and simplify the skincare experience with the launch of Dewy Prep. This new product adds to HYPHEN's best-selling Vitamin Infused Lip Balms, with plans to introduce more products in the peptide range. HYPHEN's dedication to providing effective solutions for diverse skincare needs brings it closer to its mission of becoming India’s fastest-growing 100-crore D2C brand.

Dewy Prep is now available for purchase on HYPHEN’s official website and leading e-commerce platforms, including Nykaa, Amazon, and Flipkart.

 

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[Funding Alert] Wahter Secures Rs 5 cr in Pre-Seed Funding for Expansion
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[Funding Alert] Wahter Secures Rs 5 cr in Pre-Seed Funding for Expansion
 

Wahter, India's advertising and packaged drinking water brand, has raised Rs 5 crore in pre-seed funding at a valuation of Rs 52 crore. This funding round is a key milestone in Wahter's plan to expand its reach and impact within India's retail market.

With this investment, Wahter aims to enhance its distribution network, streamline production processes, and innovate its advertising-driven revenue model. The company plans to increase the number of carts, strollers, and kiosks in high-traffic areas to provide advertisers with a wider demographic. Wahter will also invest in advanced technology to improve logistics and ensure high-quality bottled water. Additionally, the company intends to grow its team to support its expansion efforts.

"Wahter is significantly changing the advertising and packaged drinking water sectors. We are encouraged by the positive response from both brands and consumers. The campaigns we have conducted for our brands have yielded surprisingly positive results, highlighting the effectiveness of our model. Securing this pre-seed funding reflects our investors' confidence in our innovative business model and vision. The support from our investors will be instrumental in executing these plans, and we are deeply grateful for it," said Amitt Nenwani, Co-Founder of Wahter.

Founded in December 2023, Wahter aims to provide clean and affordable drinking water while offering an advertising platform for brands. The company leverages advertising to keep water prices low, integrating brand advertisements onto water bottle labels. This model allows consumers to access bottled water at just Rs 1 or Rs 2.

Wahter has deployed over 100 carts, strollers, and kiosks in high-footfall areas such as metro stations, malls, and public places, ensuring widespread availability of its bottled water. The company has partnered with brands like boAt, Vijay Sales, and ACE Capitals. These collaborations support the distribution of clean water and enhance brand visibility. In its first month, Wahter sold 2 lakh bottles of drinking water in the Delhi NCR region, demonstrating strong demand for its affordable product.

Wahter's approach combines advertising with essential services, setting a new standard in the industry. With this pre-seed funding, Wahter is poised to expand its impact, bringing clean and affordable drinking water to more communities while offering a unique advertising platform for brands. The company looks forward to creating new partnerships and continuing to innovate, ultimately helping millions of people across India.

 

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[Funding Alert] Rockit Bags 6 Cr Pre-Seed Funds
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[Funding Alert] Rockit Bags 6 Cr Pre-Seed Funds
 

Rockit, a new-age beverage brand founded by FMCG veteran Vedant Garg, has raised a 6 crore pre-seed investment led by Sauce.VC and Rannvijay Singha. This investment marks a significant step in the brand’s mission to establish a strong presence in India's retail market.

Sauce VC, a leading early-stage consumer investor in India, has backed Rockit at the idea stage and is collaborating with the management to pinpoint market opportunities and build a unique brand in the beverage sector. Rockit offers a range of energy drinks and plans to expand its omnichannel presence, starting with North Indian states such as Uttar Pradesh, Punjab, Rajasthan, and Madhya Pradesh, before a nationwide rollout.

The first product, Rockit Energy Drink, is a mass-priced, berry-flavored beverage targeting the fast-growing energy drinks market, where berry flavors account for nearly 90 percent of the market by volume. The initial soft launch in Haryana received positive feedback for both taste and packaging.

Vedant Garg, Founder of Rockit, stated, “The Indian consumer preference is changing, aligning itself with global standards. We like to offer a similar product with Indian taste and convenience to the youth of Tier II and III cities. Distribution is the key in India, and our five-decade family legacy in the food business helps us in this area."

Rannvijay Singha expressed said, “I'm thrilled to collaborate with the team at Rockit on the launch of their dynamic new energy drink. The taste and brand represent the energy of the youth of India, and we are excited about some ground-breaking campaigns to introduce it to consumers.

Yash Dholakia, Partner at Sauce VC added, “The team at Rockit has deep distribution expertise and has created a high-quality product at the right price. We are very impressed by the early pre-launch feedback and believe a large and highly profitable beverage brand can be built here. We are also excited to partner with Rannvijay, who has been a great ally to the consumer brand startup ecosystem.

Rockit’s ethos, #FuelsYourCrazy, resonates deeply with its target audience, providing the energy and motivation needed to pursue their dreams. The drink is positioned not just as a beverage but as a lifestyle statement for those who dare to be different and push boundaries.

To complement its launch, Rockit has released a digital film featuring Rannvijay Singha in high-energy scenarios, highlighting the brand's adventurous and individualistic spirit. Rockit is now available at major retail outlets across North India, catering to the evolving tastes and aspirations of Indian consumers.

 

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Retail India News: Steadfast Nutrition Expands Product Line with New Supplements
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Retail India News: Steadfast Nutrition Expands Product Line with New Supplements
 

Steadfast Nutrition has introduced three new supplements to its lineup. The additions include two fast-releasing protein supplements, Whey Protein and LIV Raw, along with a vegetarian Multivitamin mega pack containing 180 tablets. These products aim to meet the protein and nutrient needs of health-conscious individuals and athletes. The supplements were unveiled at the International Health Sports and Fitness Festival (IHFF), Asia’s largest health and fitness event.

Aman Puri, founder of Steadfast Nutrition, highlighted the critical issue of protein deficiency in India, noting that "80 percent of Indians are protein deficient and struggle to meet their daily protein needs." He added, "Protein deficiency is a silent health crisis in India. Protein deficiency symptoms include loss of muscle mass, muscle weakness, and persistent fatigue. Whey Protein, which contains 24 g of protein, offers a practical and achievable way to replenish your protein stores. Whether you're seeking to optimise your daily nutrition, support muscle growth or enhance your fitness routine, it is the go-to supplement for you."

LIV Raw, providing 27 g of protein, is designed for athletes and fitness enthusiasts. Puri explained, "LIV Raw, containing 27 g of protein, is suitable for athletes and fitness enthusiasts who undergo strenuous training schedules and need more protein -- about twice as much as the average person - roughly 1 gram of protein for every pound of body weight each day. Being a fast-release protein, it provides quick muscle recovery and increases muscle strength."

The newly launched Multivitamin mega pack is a 100 percent vegetarian supplement featuring four plant extracts: flaxseed powder, Panax ginseng root extract, amla dried fruit extract, and ashwagandha root extract. "Our Multivitamin is a top-quality 100 percent vegetarian supplement. Its USP lies in its four plant extracts - flaxseed powder (which provides omega-3 fatty acids), Panax ginseng root extract, amla dried fruit extract, and ashwagandha root extract. We’re turning up the wellness dial with our Multivitamin Mega Pack, which has a whopping 180 tablets, providing a convenient and long-lasting supply of vital nutrients your body needs to thrive," Puri stated.

Steadfast Nutrition’s Whey Protein features 24 g of fast-releasing whey protein concentrate that supports muscle protein synthesis and quick muscle recovery. It is easily absorbed, comes in a chocolate flavor, and is free from colors, preservatives, or thickeners.

LIV Raw offers 27 g of fast-releasing whey protein isolate, promoting muscle strength and immediate muscle recovery. It is low in carbohydrates and fat, aiding in lean muscle building and faster recovery without added colors, preservatives, or thickeners.

The Multivitamin supplement provides 13 vitamins, 9 minerals, and chromium picolinate to meet daily nutrient needs, maintain energy levels, combat fatigue, and support immunity. It includes vitamins D3 and K2, and calcium for bone health, omega-3 fatty acids from flax seeds, and vitamin E to reduce inflammation and boost immunity. The natural extracts of Panax ginseng and amla offer anti-inflammatory and antioxidant benefits, while ashwagandha supports mental health and reduces stress.

Additionally, Steadfast Nutrition has launched liquid L-Carnitine in five flavors: cranberry, orange, green apple, mojito, and lychee, marking a unique offering in the nutraceutical industry. With these new products, Steadfast Nutrition aims to address the nutritional deficiencies in India and cater to the evolving needs of the health and fitness market.

 

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[Funding Alert] Indkal Technologies Bags $36 Mn in Funding
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[Funding Alert] Indkal Technologies Bags $36 Mn in Funding
 

Indkal Technologies, a startup specializing in consumer electronics, has secured $36 million in funding from Mauritius-based Aries Opportunities Fund, marking its maiden fundraising endeavor since its establishment in 2020. The funding, solely primary in nature, occurred at an undisclosed valuation.

Indkal operates as a trademark licensing company, producing consumer electronics and large appliances under globally recognized brands such as Acer and Black and Decker. The company is involved in the complete lifecycle of its products, encompassing design, manufacturing, sales, and after-sales service, including air conditioners, refrigerators, and washing machines.

The influx of funds will be allocated towards various initiatives, including product development and the expansion of diverse product categories. Additionally, the company intends to enhance its distribution and service infrastructure to support its growth trajectory.

In FY24, Indkal clocked a gross revenue of Rs 800 crore, which it aims to grow by 250-300 percent by the end of this fiscal. The firm is also profitable on a profit-after-tax (PAT) basis. We found perfect synergies with the Aries team, and we are aligned on the strategies and growth trajectory of the company. Indkal is poised to leverage the immense opportunities that exist in the sector and we are confident our association with Aries and other participating investors will lend us the strategic impetus to propel us in the right direction,” said Anand Dubey, chief executive

Earlier this year, the company introduced Wobble, its proprietary line of wearable and audio devices. In the fiscal year 2024, Wobble accounted for less than 10 percent of the total revenue, and it is projected to increase to 15-20 percent of the total revenue in the fiscal year 2025.

 

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Retail India News: Snapdeal Partners with Bhashini to Foster Digital Inclusion Across India
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Retail India News: Snapdeal Partners with Bhashini to Foster Digital Inclusion Across India
 

Snapdeal, India's leading value-focused e-commerce platform, has signed a Memorandum of Understanding (MOU) with Digital India Bhashini, an Independent Business Division established by MeitY within DIC, to develop services and products focused on enhancing language translation efforts to promote digital inclusion in India. The MOU was signed between Bharat Venishetti at Snapdeal and Amitabh Nag, CEO of Bhashini.

Emphasizing their commitment to addressing India's diverse linguistic landscape and making digital services accessible to all, this collaboration will leverage Artificial Intelligence (AI) to develop innovative solutions catering to over nine vernacular languages.

Himanshu Chakrawarti, CEO, Snapdeal shared, “We are thrilled to embark on this strategic partnership with Bhashini. This collaboration focuses on Snapdeal's commitment to advancing digital inclusivity in India. We look forward to combining Bhashini's deep expertise in language solutions with Snapdeal's robust e-commerce platform to empower individuals across diverse linguistic backgrounds. This initiative aligns seamlessly with our mission to enhance accessibility and affordability in online shopping, particularly in Tier III cities and beyond."

Snapdeal's focus on the value segment is evident, with over 86 percent of its orders originating from outside metro cities, and more than 72 percent of buyers coming from smaller towns and cities. Furthermore, with 95 percent of its products priced below Rs 1000, Snapdeal ensures accessibility and affordability for a diverse consumer base. The platform continues its efforts to enhance user experience by consistently refining its offerings, including the integration of vernacular languages within its app.

Amitabh Nag, CEO of Bhashini stated, "Our partnership with Snapdeal marks a significant milestone in our mission to promote linguistic diversity and digital accessibility. We are committed to leveraging technology for the greater good and enabling inclusive digital experiences for all. Through innovative use of AI and voice-first technology, we are determined to break down barriers, build greater digital participation, and create a more connected and inclusive digital ecosystem for all Indians."

 

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[Funding Alert] RENEE Cosmetics Bags Rs 100 Cr, Valuation Hits Rs 1400 Cr
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[Funding Alert] RENEE Cosmetics Bags Rs 100 Cr, Valuation Hits Rs 1400 Cr
 

RENÉE Cosmetics, a leading new-age beauty brand, has successfully raised Rs 100 crore (approximately $12 million) in its Series B funding round, led by existing investors Evolvence India and Edelweiss Group. The funding round valued the company at Rs 1200 - Rs 1400 crore.

Having quickly surpassed the 350 crore ARR threshold in revenue, RENÉE Cosmetics plans to leverage this new capital to fuel further expansion. This latest funding round increases the company's valuation by 60 percent from its previous round in December 2022, when it raised $25 million at a valuation of approximately Rs 850 crore. In total, the company has raised about $45 million across all funding rounds to date.

We are incredibly excited about the confidence our investors have shown in our vision. Our goal is to set new industry standards and create a positive impact on our customers and the beauty industry. This funding round will enable us to push the boundaries of beauty innovation and reach new heights in delivering products that encourage and celebrate diverse beauty,” said Ashutosh Valani, Co-Founder and Director, RENÉE.

Priyank Shah, Co-Founder, RENÉE stated, "With this investment, we can introduce a more extensive product portfolio, making RENÉE a one-stop destination for all your beauty needs. We want to increase our omnichannel presence as we are poised to become a leading force in the Indian beauty industry and a global symbol of inclusivity and innovation.”

Aashka Goradia, Co-Founder and Director said, "RENÉE Cosmetics is on a mission to revolutionize the beauty experience and this funding will help us to come up with a wave of innovative products, catering to every individual's unique expression of beauty. We're not just expanding our shelves, we're building a robust omnichannel presence to make RENÉE accessible to everyone, everywhere. It's more than just convenience; it's about creating a community that celebrates the art of makeup.”

Abhishek Chandra, MD and Ajit Kumar, Managing Partner at Evolvence India also commented, “We’re impressed by RENÉE's dedication to innovation across its product line and its commitment towards building a strong omnichannel presence. This investment fuels their vision of becoming a disruptive force by offering a wider range of high-quality products accessible through all channels. We believe RENÉE's growth potential aligns perfectly with our investment strategy, and we're excited to be a part of their journey."

RENÉE Cosmetics boasts a diverse portfolio of over 200 products in its beauty and perfume divisions. These products are available on the brand’s website and major e-commerce platforms such as Amazon, Flipkart, Nykaa, and Myntra, among others, and in more than 1200 shop-in-shop stores across India. The brand also has an online beta presence in the US, UAE, and Australia.

Ashish Agarwal, MD at Edelweiss Discovery Fund further added,‘’RENÉE's focus on product development to build a robust online and offline presence resonates strongly with us. We believe their innovative approach positions them perfectly to become a leading cosmetics brand, offering a wider selection of convenient and high-quality products to a broader audience. During our association with Renee, we have seen strong execution by Renee's founders and leadership team. We are confident that the Team Renee will continue to capitalize on the attractive growth opportunity of India's beauty market to create a strong market position."

RENÉE Cosmetics is revolutionizing the beauty industry with its innovative, high-quality, FDA-approved products. The brand is dedicated to empowering women to embrace and showcase their bold, ambitious personalities, allowing their glamour to speak for itself.

 

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Retail India News: Wakefit.co Launches AI-Powered Sleep Tech
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Retail India News: Wakefit.co Launches AI-Powered Sleep Tech
 

Wakefit.co, India’s foremost direct-to-consumer sleep and home solutions company, has introduced the groundbreaking Wakefit Zense range, the nation’s premier line of AI-driven sleep solutions. This innovative launch comprises two revolutionary products: Regul8 and Track8. To mark this milestone, the brand has premiered a brand film featuring Australian cricket sensation David Warner in the role of Pushpa Raj from the acclaimed 'Pushpa' movie. Warner's portrayal, complete with Pushpa Raj's iconic gestures, serves to endorse Wakefit's newest product, Regul8, India's inaugural mattress temperature controller. The advertisement garnered global recognition, with praise from Allu Arjun, the original Pushpa.

Regul8, India’s pioneering mattress temperature controller, utilizes state-of-the-art sleep technology to regulate the mattress surface temperature based on individual preferences, ensuring optimal comfort. Track8, an AI-powered non-wearable sleep tracker, offers detailed insights into sleep patterns without the need for wearables, enhancing sleep quality and health.

Yash Dayal, Chief Technology Officer, Wakefit.co also commented, “We believe our two new products; Regul8 and Track8 address the sleep challenges faced by Indians. The two products which have been introduced in India for the first time leverage advanced technology with user-centric design and represent our goal to make sleep personalized, manageable, and accessible to customers. We aim to make sleep technology seamless, in a user-friendly way which does not disrupt everyday life, but rather improves sleep quality in a targeted manner.”

Matthew Walker, a globally recognized sleep researcher, scientist, author, and neuroscience professor, highlights that insufficient sleep may diminish learning capacity by as much as 40 percent. While the focus often lies on sleep duration, the importance of sleep quality is often underestimated. This accentuates a notable disparity in the Indian market for accurate and tailored sleep tracking and enhancement. The Zense range endeavors to address this gap by offering consumers advanced solutions to improve their sleep health.

Ankit Garg, CEO and Co-Founder, Wakefit.co said, "All of us at Wakefit.co have been looking forward to this day, as we set foot into new terrain with an AI-powered range of sleep solutions. The Zense range was a product of a wide gap that we recognized in the Indian market, especially with our Great Indian Sleep Scorecard (GISS) showing Indians’ consistent lack of sleep every year. We are confident that the Zense range will make a significant impact on improving sleep quality across the country.

It has always been our dream to build cutting-edge sleep technology specifically for India. Regul8, and Track8, are two of many products we are launching as part of the Zense range. I am particularly proud that we have built these products in-house and made them accessible and affordable to Indians. By leveraging advanced AI and innovative design, we aim to address the unique sleep challenges faced by consumers,” commented Chaitanya Ramalingegowda, Director and Co-Founder, Wakefit. co. 

With a vision to become India’s most loved sleep and home solutions brand, Wakefit.co’s venture into tech-integrated sleep solutions further solidifies its commitment to innovation and customer-centricity. The subsequent Zense offerings will continue to address specific sleep issues and provide targeted solutions, backed by extensive R&D and consumer feedback.

 

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Retail India News: Mysore Saree Udyog Expands Portfolio with Exquisite Scented Sarees
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Retail India News: Mysore Saree Udyog Expands Portfolio with Exquisite Scented Sarees
 

Mysore Saree Udyog, a name synonymous with tradition and elegance in the world of ethnic wear, introduces its latest masterpiece: the captivating Scented Sarees Collection. This new line represents a harmonious blend of timeless craftsmanship and modern innovation, designed to elevate the saree-wearing experience to new heights.

Crafted from the finest Mysore Crepe Silk, each saree in this collection is a testament to exquisite artistry and attention to detail. Adorned with delicate Jasmine Butta motifs or traditional Butta patterns, these sarees exude sophistication and grace. The intricate Zari work that embellishes the borders and pallus adds a touch of opulence, making each piece a true work of art.

What sets this collection apart is its enchanting fragrance, infused delicately into the fabric. With scents ranging from the refreshing citrus notes of lemon to the floral bouquet of jasmine and rose, and the warm, woody aroma of oudh white, each saree carries a unique olfactory charm. Mysore Saree Udyog has employed advanced fragrance technology to ensure that the scent lingers on the fabric for up to 10 dry washes, providing a long-lasting aromatic experience.

This collection is perfect for the modern woman who appreciates the timeless elegance of a saree but also seeks to embrace innovation and luxury in her wardrobe. Whether it's a special occasion or a casual outing, these scented sarees are sure to make a statement and leave a lasting impression.

The Scented Sarees Collection by Mysore Saree Udyog offers saree enthusiasts an opportunity to indulge in a multi-sensory experience that celebrates the rich heritage of Indian craftsmanship while embracing the allure of modernity.

 

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{Funding Alert} Foxtale Secures $18 mn in Series B Funding
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{Funding Alert} Foxtale Secures $18 mn in Series B Funding
 

D2C skincare brand Foxtale has successfully raised $18 million (approximately Rs 150 crore) in its Series B funding round, led by Singapore-based Panthera Growth Partners. This round also included participation from existing investors Matrix Partners India and Kae Capital, as confirmed by Foxtale's founder, Romita Mazumdar.

IndigoEdge acted as the exclusive financial advisor to Foxtale for this transaction. The brand plans to use the newly raised funds to expand its digital presence and introduce new product categories to its portfolio.

"At present, we are generating Rs 250 crore gross revenue and will be hitting profitability in FY25. So, the series B round will be used to further augment our growth, for profitability, and for taking Foxtale from a Rs 250 crore to a Rs 1,000 crore brand. We've already hit profitability post-marketing expenses and by this fiscal end, we are eyeing 5 percent EBITDA profitability. We plan to introduce 4 more SKUs by the next fiscal end in the bodycare category. Within the first year of operations, we expect this category to be profitable and contribute Rs 45 crore towards the revenue,” Romita Mazumdar shared.

In July, the brand will expand into the bodycare category by launching four new SKUs, followed by the introduction of another category within the beauty and personal care (BPC) sector in December.

Currently offering 18 SKUs, the brand aims to increase this number to 25 SKUs in both skincare and bodycare by the end of this fiscal year. At present, 12 percent of the brand's revenue comes from offline channels, 38 percent from marketplaces, and 50 percent from its D2C website. The brand is presently available in 2,500 general trade stores across seven cities in India.

Mazumdar further explained "Last fiscal, we cut down our offline presence from 3,000 stores in 12 cities to our current presence because of working capital burns. We decided to go ahead with the stores that were clocking high revenue. As a result, our digital revenue grew faster than we were expecting, and that's why we ended up meeting our fiscal year numbers as expected.”

The brand, which achieved Rs 172 crore in GMV sales last fiscal year, is targeting over Rs 400 crore in the current fiscal year.

 

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{Funding Alert} Deepika Padukone's 82°E to Bags Rs 50 cr from Ka Enterprises and Others
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{Funding Alert} Deepika Padukone's 82°E to Bags Rs 50 cr from Ka Enterprises and Others
 

Bollywood actor Deepika Padukone's direct-to-consumer (D2C) personal care startup, 82°E, is set to raise Rs 50 crore (around $6 million) from both new and existing investors. According to a regulatory filing with the Registrar of Companies, the company’s shareholders have approved the resolution to secure the capital.

Padukone's venture firm, Ka Enterprises, which has supported startups like Epigamia, BluSmart, Mokobara, and Supertails, will participate in this funding round along with other investors. The new capital will be directed towards expansion and growth, as indicated in the filings.

Established in 2021 by Padukone and Jigar Shah, the Mumbai-based brand offers an extensive range of skincare products for both men and women. In December 2022, the company raised $7.5 million in a funding round led by DSG Consumer Partners and Ideo Ventures, alongside Ka Enterprises. Tracxn data reveals that the startup reported revenue from operations of Rs 10.4 crore in FY23, marking its first full fiscal year.

India's beauty and personal care market is projected to grow at a compounded annual rate of 10 percent from 2022 to 2027, reaching $30 billion, according to a study by Redseer Strategy Consultants and Peak XV Partners.

The country is experiencing a surge in celebrity-led brands, particularly in the beauty and fashion sectors. Several Bollywood stars, including Katrina Kaif, Priyanka Chopra, Alia Bhatt, and Anushka Sharma, have launched their own brands: Kay Beauty, Anomaly, Ed-a-mamma, and Nush, respectively.

 

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[Funding Alert] Hocco Ice Cream Bags Rs100 cr, Valuation Hits Rs 600 cr
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[Funding Alert] Hocco Ice Cream Bags Rs100 cr, Valuation Hits Rs 600 cr
 

Ahmedabad-based ice cream brand Hocco has raised Rs 100 crore ($12 million) in a funding round led by its promoter group, the Chona family, and existing investor Sauce VC. This investment, which values the company at Rs 600 crore post-funding, also attracted participation from angel investors including film producers Ritesh Sidhwani and Farhan Akhtar.

Hocco’s Managing Director, Ankit Chona, revealed that the funds will be utilized to expand the company’s manufacturing capacity. The eight-month-old brand is aiming for Rs 200 crore in revenue by the fiscal year ending March 2025.

In 2017, the Chona family sold their legacy brand Havmor to the South Korean conglomerate Lotte for Rs 1,020 crore. At that time, Havmor’s annual turnover was around Rs 450 crore.

With this funding round, Sauce VC, known for backing new-age brands like Mokobara and The Whole Truth, now holds about a 10 percent stake in Hocco.

We started in October of last year. We were very optimistic, but we did not expect this kind of response. What we expected to do in the second or third year, we actually did in the first year. Our plant’s current capacity ranges between 40,000 and 50,000 litres per day, with an original projection of 15,000 litres by May. By next summer, we will have tripled our capacity to 1.3 lakh litres per day,” said Ankit Chona, Founder, Chona Family Office.

The Indian ice cream industry, valued at around $5 billion this year, has seen the rise of several new-age brands recently. Investors in this sector include DSG Consumer Partners, Jungle Ventures, Saama Capital, and Fireside Ventures.

Manu Chandra, Founder and Managing Partner, Sauce VC, commented, “The growth in the ice cream market mirrors the rise in disposable incomes directed towards impulse and indulgence categories. Platforms such as quick commerce facilitate connections with digitally adept new-age consumers seeking instant gratification for their sugar cravings, a trend not viable five years ago. The brands currently occupying this price segment have a long history, and our consumer research indicates that Gen Alpha, Gen Z, and even millennials no longer resonate with them.”

Chona noted that the company sees quick commerce as an opportunity to expand its business beyond Gujarat, its main market.

Our strategy involves delving deeper into Gujarat while simultaneously expanding into adjacent regions. By the upcoming summer, we intend to launch operations in Rajasthan, Maharashtra, and Delhi-NCR. Quick commerce is poised to significantly disrupt the ice cream industry. As an impulse purchase, it meets demand with 10-minute deliveries. However, the challenge lies in the multitude of brands offered on quick commerce platforms, limiting the depth of available SKUs. Nevertheless, it presents a substantial opportunity,” Chona further added.“

 

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Retail India News: Ospree Duty Free and Adani Ports Open New Shops at Key Indian Seaports
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Retail India News: Ospree Duty Free and Adani Ports Open New Shops at Key Indian Seaports
 

In a collaborative effort with Adani Ports and Special Economic Zone Limited (APSEZ), "Ospree Duty Free by MTRPL  proudly announces the inauguration of duty-free shops at two flagship ports: Mundra and Krishnapatnam. Mumbai Travel Retail Private Limited (MTRPL) stands as a joint venture between Adani Airport Holdings Limited (AAHL) and Flemingo Travel Retail Private Limited (FTRPL). This momentous expansion marks a significant stride in elevating the shopping experience for both crew and passengers, fostering tourism, and fortifying India's maritime trade.

In the initial phase, Ospree Duty Free will establish outlets at six strategic seaports: Mundra and Krishnapatnam (already operational), with Kattupalli and Hazira scheduled to open by the end of June, and Dhamra and Gangavaram following suit by the end of July 2024. Offering an extensive array of international duty-free products, including imported liquor, confectionery, perfumes, travel essentials, and destination-specific items, these stores will encompass a combined retail space of 6,500 square feet, serving over 600 vessels on a monthly basis.

"We are thrilled to bring world-class duty-free shopping to India's leading ports. Our partnership with APSEZ allows us to provide exceptional value and convenience to international travellers and crew members. This initiative not only enhances the overall port experience but also aligns perfectly with our vision to expand our footprint and offer superior retail offerings. With state-of-the-art infrastructure and seamless connectivity, these ports are well-equipped to support this expansion,” said Avishek Bambii Das, CEO of Ospree Duty Free.

APSEZ stands as India's foremost commercial port operator, overseeing nearly a quarter of the nation's cargo movements. Operating across 13 domestic ports spanning seven maritime states—Gujarat, Maharashtra, Goa, Kerala, Andhra Pradesh, Tamil Nadu, and Odisha—APSEZ boasts state-of-the-art cargo-handling infrastructure capable of managing diverse cargo categories such as dry, liquid, crude, and containers.

On the other hand, MTRPL holds the distinction of being India's largest duty-free travel retail operator, managing Ospree Duty Free outlets in seven cities nationwide. These cities include Mumbai, Trivandrum, Mangalore, Lucknow, Jaipur, Amritsar, and Ahmedabad.

 

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Retail India News: Ardbeg Debuts at Ospree Duty Free for Mumbai's First Travel-Retail Day
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Retail India News: Ardbeg Debuts at Ospree Duty Free for Mumbai's First Travel-Retail Day
 

Ospree Duty Free in Mumbai is hosting an exclusive event in collaboration with Ardbeg, the renowned Islay whisky from LVMH, to celebrate the launch of its limited edition Ardbeg Spectacular. This marks India's first-ever Ardbeg Day and the inaugural global travel retail Ardbeg Day, a significant milestone for the brand. Ardbeg Day, traditionally held on the final Saturday of Islay’s Festival of Music and Malt (Fèis Ìle), is a worldwide celebration of Ardbeg. This year, the celebration expands into the Asian market with an engaging showcase in India, where Ardbeg has a substantial following.

Ardbeg, part of Moët Hennessy India's portfolio, is a luxury single malt scotch whisky described by Ardbeg Master Blender Gillian Macdonald as ‘a high-flying spirit.’ It features bold flavors of mint chocolate, incense, lavender, and smoked nuts, complemented by salted caramel and tar. Ardbeg Spectacular, aged in port casks, is a limited-edition whisky available exclusively at Ospree Duty Free for Rs 11,100. 

Avishek Bambi Das, CEO of Ospree Duty Free stated, “We are honoured and excited to host the inaugural Ardbeg Day Travel Retail celebration at Ospree Duty Free, Mumbai. Ardbeg is renowned as one of the most distinguished whiskies, and the opportunity to feature their Dark Circus event at our store is truly exciting. This event offers travellers a unique and memorable experience, aligning perfectly with our commitment to providing exceptional offerings. We are proud to be the chosen venue for the first-ever travel retail Ardbeg Day in India and look forward to welcoming guests with great zeal and enthusiasm throughout June.”

To commemorate this special launch, Ardbeg has introduced its ‘Dark Circus’ at Ospree Duty Free, Mumbai

Smriti Sekhsaria, Marketing Director at Moet Hennessy India added,We are delighted to bring Ardbeg Day celebrations to India, for the very first time at Travel Retail! Ardbeg has a strong base of loyalists in the country, and we are thrilled to bring to them a wonderful flavour adventure with Spectacular. Join us for a smoky Ardbeg adventure throughout June in our Dark Circus at Ospree Duty Free, Mumbai International Airport where Ardbeg enthusiasts and curious travellers can expect to cartwheel into a whirlwind of smoky wonder.”

 

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Retail India News: Gokyo Outdoor Clothing & Gear Brand Expands Presence in Bengaluru
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Retail India News: Gokyo Outdoor Clothing & Gear Brand Expands Presence in Bengaluru
 

Gokyo, a rising star in India's adventure apparel and gear industry, has launched its first store in Bengaluru. In addition to its flagship store in Mumbai, Gokyo's products are available in prominent outdoor stores across Maharashtra, Noida, Srinagar, and Sikkim. The brand plans to further expand its presence in South India with a next store opening soon in Hyderabad.

Located at LV Plaza, 7th Main Rd, HRBR Layout 1st Block, Banaswadi, the new Bengaluru store is a partnership with the emerging outdoor and adventure retail chain "Mountains Within." This outlet aims to be the go-to destination for adventurers, offering top-quality apparel and gear for both seasoned mountaineers and casual hikers.

The grand opening was held on Saturday, June 1, officiated by former MLA Vinisha Nero. The event featured a an evening with renowned Everest climbers Sunil Nataraj and Venkatesh Maheshwari, co-founder of Gokyo.

The brand now provides a full range of outdoor and trekking products, designed for expeditions up to 20,000 feet.

Venki Maheshwari, Co- Founder, Gokyo, said, "We are excited to bring Gokyo's innovative, high-quality adventure gear to the Silicon Valley of India. Our aim is to provide adventurers with premium products and firsthand expertise, ensuring they are well-prepared for their next outdoor venture. As we expand our presence nationwide, we aspire to inspire more people to embark on exciting adventures."

The brand name "Gokyo" is inspired by Gokyo Ri, a peak renowned for its stunning panoramic views of the Everest region. Drawing from the heritage of the Sherpa tribe and the serene Gokyo Lake at its base, the brand’s vision and mission are deeply rooted in this rich cultural backdrop.

To cater to the diverse needs of adventurers and provide a comprehensive experience of its extensive product range, the new store will feature Gokyo’s Explorer, Alpine, and Sherpa series, each designed for different climatic conditions and expedition levels.

Sherpa Series: Designed for adventurers facing extremely cold temperatures ranging from 10°C to -5°C, this series employs special fabrics with bonded and brushed inner layers to maximize comfort, flexibility, and heat retention.

Alpine Series: Targeted at intermediate adventurers dealing with mild winter conditions and lower altitudes, this series combines functional styling with protection against cold and harsh UV rays.

Explorer Series: Perfect for beginners, this series offers comfort and protection against mild winters and lower altitudes, shielding users from both cold and sun exposure.

By providing tailored solutions for varying levels of adventurers, Gokyo ensures everyone is equipped with the ideal gear for their journey.

 

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Retail India News: Incredio Relaunches Slim Shake in Chocolate and Mango Varieties
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Retail India News: Incredio Relaunches Slim Shake in Chocolate and Mango Varieties
 

Incredio, a subsidiary of HealthKart, is excited to announce the reintroduction of its beloved Slim Shake, now available in two tempting flavors – Chocolate and Mango. This relaunch is aimed at providing a straightforward, efficient, and sustainable weight loss solution tailored to the needs of health-conscious consumers in India.

Incredio Slim Shake has quickly gained popularity in India by offering a single, nutritious shake that aids in cutting out excess calories from the diet. It offers a sustainable approach to weight loss, eliminating the necessity for crash diets or unattainable fitness goals. Each serving of Incredio Slim Shake serves as a nutritious meal replacement, containing 22g of a triple blend protein (Whey, Soy, and Casein) that provides long-lasting satiety, 6.7g of high fiber for improved digestion and fullness, and just 221 calories. With the addition of 24 essential vitamins and minerals, it supports healthy and sustainable weight loss without resorting to extreme dieting, promoting a balanced approach to achieving health objectives. By substituting approximately 480 unnecessary calories from daily intake, it ensures precise intake of protein, fiber, vitamins, and minerals required for effective weight management.

Neha Gupta, Incredio Brand Head, Slim Shake, commented on the launch, “We are thrilled to reintroduce Incredio Slim Shakes that are designed to meet the growing demand for health and fitness among Indians. Our reintroduced shakes in Chocolate and Mango flavours combine taste with essential nutrition, providing a balanced approach to weight loss. We are committed to supporting our customers in their health journey by offering products that are both effective and enjoyable.”

Based on research conducted by EY India, it's evident that Indian consumers are showing a growing awareness of health, fitness, and overall nutrition. The COVID-19 pandemic has accentuated the significance of health and immunity, prompting a noteworthy change in consumer preferences towards natural foods, health supplements, and specialized dietary regimens.

The product is available in a convenient 480gm pack size, priced from Rs. 799 onwards. Customers can purchase it online at www.incredio.com and through leading e-commerce platforms such as Amazon, Flipkart, and Myntra.

 

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ONDC Network Hits 5 Mn Retail Orders Milestone in May 2024
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ONDC Network Hits 5 Mn Retail Orders Milestone in May 2024
 

The Open Network for Digital Commerce (ONDC) maintained its robust growth trajectory in May 2024, achieving a record-breaking 8.9 million transactions spanning retail and ride-hailing sectors. This marked a substantial 23 percent increase in total transaction volume compared to the previous month.

In the retail segment, the ONDC Network soared to new heights with 5 million orders in May, a significant jump from 3.59 million in April. Notably, a remarkable milestone was reached with a single-day record of 200,000 retail transactions during the month. Among retail categories, both grocery and food delivery surpassed the 1 million order mark for the first time. Additionally, the home and kitchen category witnessed 630,000 orders, while fashion registered 330,000 orders. Other retail sub-categories collectively contributed 2 million orders.

The evolving landscape of ONDC's retail business is evident as categories such as grocery, fashion, home, and kitchen demonstrate increasing shares. Notably, the food segment's contribution to total retail orders decreased to 20 percent in May from 76 percent a year ago, signifying diversification within the ONDC Network. Conversely, the ride-hailing segment experienced more moderate growth, rising from 3.6 million trips in April to 3.8 million in May, albeit remaining below its peak of 4 million trips in March.

Delhi, Uttar Pradesh, and Maharashtra retained their positions as the top three states in terms of Network orders. Uttar Pradesh witnessed a notable surge, nearly doubling its order numbers, while Bihar reported a significant 42 percent growth.

With approximately 535,000 sellers spread across over 1,200 cities, the ONDC Network continues to empower small businesses, with 84 percent of these sellers being small contributors, accounting for 56 percent of total orders. This aligns with ONDC's overarching objective of fostering growth among small enterprises.

Over the past 18 months, several major entities, including Paytm, Ola, PhonePe, and Shiprocket, have integrated with the ONDC Network. The government's ambitious agenda aims to elevate India's e-commerce penetration to 25 percent through the ONDC Network, targeting a gross merchandise value of $48 billion in the coming years.

 

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[Funding Alert] Lenskart Bags $200 mn Investment from Temasek and Fidelity
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[Funding Alert] Lenskart Bags $200 mn Investment from Temasek and Fidelity
 

Singapore's Temasek and Fidelity, a US-based investment firm, have joined forces to inject approximately $200 million into Lenskart, a prominent player in the eyewear industry, through a secondary share sale. This significant investment comes on the heels of advanced discussions valuing Lenskart at an impressive $5 billion.

Interestingly, Temasek isn't a newcomer to Lenskart; the Singaporean investment giant already holds a 5.5 percent stake in the startup. With Temasek reportedly leading this new funding round, it underscores the confidence the company has in Lenskart's growth trajectory. On the other hand, Fidelity's decision to invest marks its first foray into Lenskart's journey, signaling its belief in the company's potential.

Lenskart's fundraising journey has been noteworthy. In the previous year, under the leadership of Piyush Bansal, the company secured a substantial $600 million. This funding round included a massive $500 million investment from the Abu Dhabi Investment Authority (ADIA), a sovereign wealth fund, and an additional $100 million from PE fund ChrysCapital. The infusion of capital, through a mix of primary and secondary shares, highlighted the trust and interest from both global investors and industry players.

Despite challenges posed by market dynamics, Lenskart continues to demonstrate robust financial performance. In the fiscal year 2023, the company reported an impressive revenue of Rs 3,788 crore. However, like many businesses navigating growth and expansion, Lenskart recorded losses amounting to Rs 64 crore for the year.

As Lenskart forges ahead with this fresh injection of capital, it positions itself for further innovation, expansion, and market penetration. The backing from renowned investors like Temasek and Fidelity underscores not just Lenskart's potential, but also the confidence in its ability to lead and disrupt the eyewear industry.

 

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Retail India News: Deme Unveils the 'Summer of Love' Line
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Retail India News: Deme Unveils the 'Summer of Love' Line
 

Deme by Gabriella has introduced its latest fashion offering, the "Summer of Love" collection, setting a new benchmark for summer style. This collection encapsulates the essence of dreamy summer nights and seaside adventures, presenting a mood board that reflects the carefree spirit of the season.

Gabriella Demetriades, the founder of Deme, describes the collection as an ode to summer's relaxed vibe. "Flowing silhouettes that move with every step, an amalgamation of colours that kiss the skin, and a touch of playful charm that exudes confidence," she explained. "This is the essence of 'Summer of Love' – a collection designed to make every woman feel radiant during her summer experience."

The collection's palette is a tribute to the season, featuring soft beiges and warm rose hues reminiscent of sunrise strolls, alongside earthy tones and sophisticated greys that add a touch of elegance. Its strength lies in its versatility, allowing seamless transitions from beach picnics to moonlit gatherings. The designs include enchanting baby blue gowns that exude serenity, sultry maroon dresses that capture the heat of a summer sunset, and timeless chocolate brown gowns that effortlessly transition from day to night.

Deme emphasizes flowing silhouettes that celebrate the female form. The collection includes maxi dresses made from buttery soft malai lycra, which feel like a second skin, and features playful mesh details for a contemporary twist. Styles range from the elegant chocolate brown gown to the bold vibrant orange malai lycra gown with daring ring cutouts.

Beyond colors and textures, the collection showcases exquisite detailing. A rose pink gown with delicate rose detailing shimmers with golden embellishments, while sequined cowl neck gowns feature daring plunging backs. The juxtaposition of a chic rose trench coat with a sheer bodysuit and wide-leg trousers blends timeless elegance with modern flair. Whimsy is highlighted in a butter yellow tube dress adorned with flared mesh panels, and Deme's signature ruching elevates the red mesh halter neck gown to a standout piece.

Deme's "Summer of Love" collection is designed for the confident woman who embraces carefree vibes with a hint of rebellion. This collection invites women to rewrite their summer stories with captivating designs that celebrate individuality and confidence.

 

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