Shoppers Stop has opened its 1st store in Rourkela, Odisha's steel city and third-largest urban agglomeration. The new store is located in the city’s famous Plutone Mall and is designed to meet the rising demand of the city’s fashion-conscious customers.
Venu Nair, Customer Care Associate, MD, and CEO, Shoppers Stop Limited said, ‘We are optimistic that our first Shoppers Stop store in Rourkela will enhance our retail offering to the city's fashion-forward residents. Our retail stores are a natural extension of our brand, design quality, and innovation. We curate the product offerings at the store based on consumer preferences in the area, as part of a hyperlocal customer engagement strategy. We have made considerable progress in delivering convenience to our consumers over the years by providing a personalized and service-backed purchasing experience. By increasing our brand's presence and market share in the region, we hope to further reinforce the high customer loyalty and brand recall we have in markets across the country.”
Customers of Shoppers Stop will enjoy the full Shoppers Stop experience at this Plutone Mall store, including access to the Personal Shoppers Lounge and fit and sizing assistance from Personal Shoppers in-store. They can try on the clothing in the lounge's distinctive, hygienic trial rooms without being bothered. Additionally, the store is kid and senior-citizen-friendly and offers a variety of food and drinks. The newest store in Rourkela will cater to the tastes of the high-heeled citizens of the city.
The new Shoppers Stop store retails products from over 500 of the finest international, national, and exclusive brands spread across multiple categories all under one roof. With this new store, the brand has enhanced its presence across 101 department stores in 49 cities. The store houses key brands such as Jack and Jones, Levis, Celio, Rare Rabbit, AND, Vero Moda, ONLY, JJ Kids, Adidas, Puma, RENNE, HUSH PUPPIES, ONLY KIDS among others. The store will be home to beauty brands like L’Oreal, Maybelline, Sugar, Chambor, My Glamm, Lakme, Colorbar, Burberry, Armani, Bvlgari, Versace, Mont Blanc, Ferragamo, Calvin Klein among others.
“At Shoppers Stop, the vibe is upbeat, and we are really excited about our expansion plans. To suit our clients' demands, we will continue to expand our product line,” Nair added.
With the launch of its new location, Shoppers Stop has reiterated its commitment to providing consumers with an amazing experience. So, don't forget to shop at the brand-new Shoppers Stop store!