Myntra Onboards Malvika Sitlani's MASIC
Beauty aficionado and widely-admired creator, Malvika Sitlani's lifestyle brand, MASIC, is launching on Myntra, enabling shoppers to access…
Aditya Birla Group’s ‘House of Brands’ Venture TMRW Partners with 8 Digital-First Brands
TMRW, an Aditya Birla Group venture, announced a partnership with 8 digital-first lifestyle brands. These partnerships with the new-age founders have…
Arvind Limited Partners with PurFi Global to Combat Massive Textile Waste Problem
Arvind Limited, India’s largest textile-to-technology conglomerate, and PurFi Global LLC, a sustainable technology company specializing in…
Aditya Birla Group Partners with Galeries Lafayette, Open Luxury Department Store
Aditya Birla Fashion and Retail Limited (ABFRL) enters into a strategic partnership with Galeries Lafayette, renowned globally for its flagship…
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Spice Story Partners with Jayanti Herbs and Spice for Offline Expansion
Spice Story, India’s first and largest D2C brand offering the widest range of ethnic chutneys from various regions of the country, has announced a…
Roposo and Chef Saransh Goila Co-create ‘Delishaas’
Celebrity chef and entrepreneur Saransh Goila has joined hands with India’s leading creator-led live entertainment commerce platform Roposo to launch…
Skinella Expands into the D2C Biz, Tie-ups with Purplle, JioMart and Netmeds
Skinella has grown significantly ever since its inception in 2017. Now, it is all set to expand its business to include Direct to Consumer (D2C)…
Pocket Aces Partners with Aniket Metals, Launches Gobble Cookware for Millennials
Pocket Aces’ lifestyle channel Gobble has partnered with cookware major Aniket Metals Pvt Ltd to launch a kitchenware line designed specifically for…
Kapoor Watch Company Ties up with Luxury Swiss Watch Brand Franck Muller 
To commemorate a milestone event, where Kapoor Watch Company celebrates 55 years of being an institution in India, as well as to salute India…
Snapdeal Onboards 2 New D2C Fashion Brands - Rangita and Urban Mark
E-commerce platform Snapdeal has announced the onboarding of two new D2C fashion brands – Rangita and Urban Mark on its platform. Both brands are…
Puig Acquires a Controlling Stake in Kama Ayurveda
Paco Rabanne, Nina Ricci, Carolina Herrera has acquired a controlling stake in Kama Ayurveda Pvt. Ltd, which sells beauty and personal care products…
Paytm to Collab with Flipkart for The Big Billion Days 2022
One97 Communications Limited, the parent company of Paytm, has announced its partnership with Flipkart’s flagship event - The Big Billion Days - to…
Blinkit Collaborates with Apple Reseller 'Unicorn' to Deliver Products in Minutes
Albinder Dhindsa, CEO and Founder, Blinkit has announced on Twitter that the quick-commerce startup has tied up with Apple reseller Unicorn to sell…
Paytm to Collab with Flipkart for The Big Billion Days 2022
One97 Communications Limited, the parent company of Paytm, has announced its partnership with Flipkart’s flagship event - The Big Billion Days - to…
Blinkit Collaborates with Apple Reseller 'Unicorn' to Deliver Products in Minutes
Albinder Dhindsa, CEO and Founder, Blinkit has announced on Twitter that the quick-commerce startup has tied up with Apple reseller Unicorn to sell…
AKAI India Teams Up with Reliance Retail to Reach 540 Stores across India
Japan-based consumer electronics company AKAI has announced its partnership with Reliance Retail to expand its portfolio and reach consumers across…
The Lip Balm Company Partners with Purplle to Sell Lip Balms
The Lip Balm Company (TLBC) has partnered with Purplle.com to stock and sell The Lip Balm Company’s exclusive collection of 17 scientifically…
Shoppers Stop and G.O.A.T Brand Labs Sign Exclusive Partnership as Strong Foundation for Future Growth
G.O.A.T Brand Labs, India's leading house of D2C brands, and Shoppers Stop, the nation's leading fashion and beauty destination, announced an…
VAHDAM India is Now a Part of the Emmys Gift Bag, 2022
After the highly coveted 2022 Oscar goodie bag, Global wellness brand, VAHDAM® India has made its way into the official Emmy Awards Gift Bag for 2022…
All Things Baby Joins Hand with International Brand Omie
All Things Baby, a curated platform for mother and baby care products, has onboarded an International brand Omie. Akshay Jalan, Co-Founder, All…
Nutrition Brand Fast and Up Collabs with Celebrity Chef Sanjeev Kapoor
India's most preferred active nutrition brand, Fast and Up collaborates with Celebrity Chef Sanjeev Kapoor to foray into a new segment by launching a…