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“Young Crowd, Single Living & Socio-cultural Acceptance to Fuel Growth in Alcohol Segment”
Gurpreet Singh, Co-Founder & Director of World of Brands shares his insights on entrepreneurial journey, brand uniqueness, new launches and much…
By -
Vijetha Iyer
Jul 11, 2024
/ 7 MIN READ
The Rise in the Consumption of Craft Liquor & Myths about Alcohol
One of the most common misconceptions is who drinks rum in India. Rum till recently was one of the largest categories after Whiskey.
By -
Lalit Kalani
Jan 05, 2023
/ 5 MIN READ
At home party trend fueling the demand for cocktail mixers in India
This was a clear indicator of a trend, of a new age drinker with a more evolved palate, thirsty for more interesting options to top up his spirit,…
By -
Sakshi Singh
Aug 17, 2021
/ 7 MIN READ
"Premium whiskies most preferred choice of alcohol by Indians", survey
Bangalore, the alcohol capital of India, chugged down 5,466 liters of liquor in February 2020 alone.
By -
Nusra
Jan 06, 2021
/ 3 MIN READ
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Viiking Ventures to Invest Rs 100 Crore for expanding 'Goa Beer'
Recently it has acquired the 'Kings Beer' brand from Impala Distillery and Brewery in Goa for Rs 90 crore and rebranded as 'Goa Kings…
By -
RI Bureau
Oct 05, 2015
/ 3 MIN READ
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