What is Wholesale in Retail? Explained

Wholesale in the retail industry involves the sale of goods in bulk to other businesses, serving as intermediaries between manufacturers or distributors and retailers. Wholesalers purchase products at discounted rates in large quantities and then sell them to retailers, enabling the latter to acquire inventory at cost-effective prices. This business model streamlines the supply chain, ensuring a consistent flow of goods to retail outlets without the need for direct dealings between retailers and manufacturers. The wholesale process is essential for maintaining sufficient stock levels and providing retailers with diverse product offerings.