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Best marketing strategies for FMCG products in India from the leading brands

These are the multimillion names that can are altering the retail industry with their innovative marketing strategies

BY Madhushree Chowdhary  |  May 19, 2018  |  comments ( 0 )  | 

How to ensure right investment in retail?

Right investment is very crucial for the growth of retail business. The article sheds light on few important pointers which can help in generating healthy investment.

BY Shipra Srivastava  |  Jan 23, 2018  |  comments ( 0 )  | 

How Digital Assurance is key to E-comm Success?

Digital assurance has emerged as a must-have solution to turn e-commerce brands successful in today's highly digitalised world.

BY Guest author  |  Jan 19, 2018  |  comments ( 0 )  | 

These 5 potential threats may affect the FMCG sector

Acquiring any kind of loss can be devastating for any company, business or sector. Such losses are exposes through many reasons and threats are one of them. Let's find out what can threaten the FMCG sector.

BY Shwetha Satyanarayan  |  Jan 16, 2018  |  comments ( 0 )  | 

International vs local : It is about the ‘Survival’ of the fittest

Incense is just very small example regional retailer doing something extraordinary,brands such as Fab India, W, Ritu Kumar, BIBA, AND, Allen Solly, Van Heusen etc., which have been quite successful here, and on their way make it big in international arena

BY Shipra Srivastava  |  Mar 20, 2017  |  comments ( 0 )  | 

The e-retailer's wish list for Union Budget 2017-18

With the government stepping up focus on economic reforms and development, everyone is eagerly awaiting the Union Budget 2017-18. Among the key sectors that are expecting major policy changes is the e-commerce industry.

BY Guest author  |  Jan 17, 2017  |  comments ( 0 )  | 

Retailers Guide to avoid depletion of valuable goods

Most big format retail stores have started depending heavily on technology and have several loss prevention solutions in place. However, thefts and rendering useless merchandise keeps occurring as shoplifters find newer ways to steal/ shoplift a product o

BY Guest author  |  Jan 02, 2017  |  comments ( 0 )  | 

How retailers can be protected from shoplifting

Loss prevention is always a very challenging task. New technologies like 'Swarm Intelligence' is one of the most advanced ways to combat security related threats.

BY Indian Retailer Bureau  |  Dec 29, 2016  |  comments ( 0 )  | 

Why eWallets are not likely to become a mainstream mode of payment anytime soon

Transactional fraud is one big barrier that is impeding these service providers to win consumers trust. Mobile transactions are increasing rapidly, but retaining customers is getting tougher.

BY Sahil  |  Sep 14, 2016  |  comments ( 0 )  | 

Why Indian eRetailers are not able to configure their fraud settings?

One of the major challenges of the eCommerce industry today is the rising consumer concern about counterfeit and piracy, especially in terms of payments and villainous eCommerce imposters.

BY Sahil  |  Sep 09, 2016  |  comments ( 0 )  | 

6 factors to keep in mind before venturing into artifacts business in India

In 201415, Indian handicrafts exports stood at US$ 4.5 billion, up approximately 15.4 per cent over the previous years exports.

BY Guest author  |  Sep 08, 2016  |  comments ( 0 )  | 

Why encouraging participation of women in food & grocery retail is a good idea?

More than 75 per cent of the shoppers in most such stores happen to be women on a consistent and ongoing basis. They come in, browse, engage, make their choices and then take the final call based on their past experience.

BY Guest author  |  Jul 12, 2016  |  comments ( 0 )  | 

The KART marvel in Indian eCommerce space

It all started with the inception of Flipkart, an eCommerce firm launched in 2007 that has now evolved to be one of largest online retail firm in the country, hence the kart phenomenon came into picture.

BY Sahil  |  Apr 11, 2016  |  comments ( 0 )  | 

Here are the budget expectations from the eCommerce sector!

Exempting start-ups from taxes, making expansion easy, lowering the formalities among some of the most expected budget stands. Read on...

BY Nitin Abbey  |  Feb 15, 2016  |  comments ( 0 )  | 

DC announces Justice League series

Warner Bros. Animation is all set to roll out a new animated series based on characters from DC Entertainment that will air on Cartoon Network called Justice League Action.

BY Gargi Bhardwaj  |  Feb 02, 2016  |  comments ( 0 )  |