Showing 1 - 7 Articles out of 7
Fabindia, started back in 1960, to market craft traditions of India globally, transformed this 'old school' ethnic wear industry with its crafts-based, contemporary and affordable product line.
Involving all the five senses of a consumer with a good retail design can promote sales and help sustain brand loyalty. A look into what retailers and visual merchandisers can do to make shopping a sensory experience.
Can the design of a retail store affect sales? It is a question worth asking and the answer to which is affirmative. This is how a store owner can employ a good retail design to improve sales.
Winter is a season of joy and celebration. The snowy displays and chocolate brown themes enlighten store windows. Visual merchandisers tell us how to go ahead in experimenting with the look of this season.
Retail shrinkage due to shoplifting has a very high incidence rate. It is the most common reason for shrinkage. It is although, preventable. A look at how it can be checked.
FRANCHISE INDIA 2009 CONFERENCE unleashes franchising, retail and licensing scopes
Star Studded Night of Achievements and Excellence