Showing 1 - 15 Articles out of 22
Once flooded by characters from popular entertainment channels, the back to school range is now witnessing a diverse set of IPs all set to tap into the market of kid’s school supplies.
The products at Bollywoo are not ‘similar’ but exactly ‘the same’ to what is there in the movie, revealed this young entrepreneur while talking to us over a cup of coffee during his visit to Delhi.
The on-going and exponentially growing trend of licensed fashion merchandise is no surprise, given the abundance of entertainment content, the ardent fan base, penchant for brands or labels and increasing internet penetration.
While digital gaming was pioneered by Mario in late 90s in India, changes have been occurring rapidly and dramatically in digital ecosystem since 2014 with technology companies increasing their focus on mobile with each passing day, thus making mobile gam
Lately Freecultr has been in the market to raise funds, but without any success amid funding drying up and this prompted the company to initiate talks to sell to Arvind.
Mobile games based on movie properties have been mushrooming every now and then since smartphones became a basic necessity of lives.
After success of FAN: The Game - the official game for Yash Raj Film’s forthcoming movie Fan, 99Games and YRF have announced their next partnership on a game for Eid release of Salman Khan starrer – Sultan.
FAN: The Game', which will be released on 29th February, will be an online game for iOS and Android users.
Brand highly depends upon viral effect for marketing of its women’s category
Mumbai-based social networking app VoxWeb has raised $350,000 (about Rs 2.3 crore) in a fresh round of funding.
Yepme.com, India's Biggest Online Fashion Brand brings a chance for you to get closer to Shah Rukh Khan with their latest brand association with SRK's upcoming movie, FAN.
Retail giant Hindustan Unilever (HUL) is partnering over a dozen content creators from Star Network and Yash Raj Films to Facebook and Google to produce content across channels where HUL brands..
Changing dynamics in realty market are compelling developers to offer more than value for money.