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Genesis Luxury

Showing 1 - 15 Articles out of 392

How was 2018 for Indian retail!

The final trend of note in the Indian retail segment last year was the emergence and establishment of experiential retail.

BY Guest author  |  Jan 09, 2019  |  comments ( 0 )  | 

What to expect in 2019 for footwear retail?

The year 2019 will bring new trends and marketing strategies into the picture that will greatly influence the market growth.

BY Guest author  |  Dec 28, 2018  |  comments ( 0 )  | 

Top 5 strategies that successful brands are using

Today we have brands such as Google and which have managed to create dominance in their respective sectors and emerged as anchor points for entire ecosystem.

BY Indian Retailer Bureau  |  Dec 26, 2018  |  comments ( 0 )  | 

How VR is a third Dimension between online and offline?

one of the retail majors deployed a model analysing the shopping pattern of customers and predicted their chances of Parents-to-be in recent future.

BY Guest author  |  Dec 21, 2018  |  comments ( 0 )  | 

Top learning from traditional brick-and-mortar retailers to safeguard the cart!

Optimising the checkout process is crucial for e-commerce businesses to grow revenue and deliver a great online experience.

BY Guest author  |  Dec 14, 2018  |  comments ( 0 )  | 

How Supply Chain is helping retailers in this festive season?

There is no one particular product preference but a combination of products both as regular consumption and a gift factor that add to the complexity.

BY Guest author  |  Dec 06, 2018  |  comments ( 0 )  | 

MATTLOOK COSMETICS debuts 6.5 bn Indian Cosmetic & beauty Industry

The Company has set up a R & D and product design centre in Delhi which is responsible for product designing and testing before it hits the market

BY Indian Retailer Bureau  |  Nov 22, 2018  |  comments ( 0 )  | 

How value retail is emerging as high profit business?

value retail stores meet their profits by virtue of large scale reach and unique target audience segmentation.

BY Guest author  |  Nov 01, 2018  |  comments ( 0 )  | 

The Emergence of Analytical Techniques in Value Retail

In the fast-growing and manufacturing world words like market segmentation manual surveys and written feedback may not be considered of great use.

BY Guest author  |  Oct 24, 2018  |  comments ( 0 )  | 

Why ‘smaller’ towns are big players this festive sale season?

This festival season for more reasons than one has been truly belonged to the online shoppers of not Metros, but smaller towns like tier II cities, and even tier III and IV cities.

BY Shwetha Satyanarayan  |  Oct 15, 2018  |  comments ( 0 )  | 

A pair of shoe worth Rs 123 cr !

The pair has been created in collaboration with UAE-based brand Passion Jewellers

BY Indian Retailer Bureau  |  Oct 01, 2018  |  comments ( 0 )  | 

Nykaa Luxe Flagship Store Opens at THE CHANAKYA, NEW DELHI

Focused on experientials, the signature feature of the store is the 100 sq. foot horseshoe shaped vanity area where customers can touch and feel products for a first-hand experience.

BY Indian Retailer Bureau  |  Sep 11, 2018  |  comments ( 0 )  | 

How to connect with customers?

In addition to donating all its proceeds from its Charity Pot lotion;hosts in-store demonstrations that support the brand’s commitment to environmental conservation, animal welfare, and human rights.

BY Shwetha Satyanarayan  |  Sep 04, 2018  |  comments ( 0 )  | 

Steele: A new entrant in men's fashion space!

In an exclusive conversation with Surya Suri, Founder, Steele Collection sheds light on the growth strategy of the brand.

BY Shipra Srivastava  |  Sep 04, 2018  |  comments ( 0 )  | 

How brands are increasingly relying on the power of influencers to tap their target audiences?

All brands need to do is to look for the right influencers with creative ideas that are aligned with their brand personality.

BY Guest author  |  Aug 14, 2018  |  comments ( 0 )  |