{D2C 100} SleepyCat: Offering Sound Sleep
India’s first mattress-in-a-box company SleepyCat is one of the internet's highest-rated mattress brands. SleepyCat’s product portfolio includes…
Is the Future of Mattresses Technology-Driven
As the clock ticks and the hours pass by, do you find yourself tossing and turning around on your bed the entire night or the hours you spent the…
How Mattress Brands Have Changed Consumer Perception Towards the Segment?
2021 has been a successful year for the mattress brands due to the increased demand for their products through e-commerce channels. Not just metro…
  • By - Navneel
  • / 1 MIN READ
4 D2C Mattress Brands Offering Healthy Sleep to Consumers
Over the past year, consumers have become warier of stepping out of their homes to make purchases and have opted for shopping from the safety and…
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How Mattress Industry has Transformed under the D2C Model?
India's overall mattress market has grown at a CAGR of above 11 percent over the last five years. The rise in income levels and health consciousness…
How The Indian Mattress Industry Is Coping With COVID-19?
Necessity is the mother of invention, no doubt this is the hard time and the time which will lead to new possibilities, innovation, and development…
Top 6 Consumer Trends in Mattress business
Indian consumers usually have a habit of going to store and feel the mattress by touching or sitting on it. This is how they decide the comfort level…
Betting big on 'sleep' category: Urban Ladder
Bengaluru-based curated online furniture seller Urban Ladder, which forayed into the mattress segment in April last year, claims to witness an…