Neha Malhotra

With the rising temperature, summer has already cast its spell much before than expected. Retailers are already out with their innovative strategies to grab the attention of the consumers this summer. Let us take a look

The Indian Premier League this season has gone bigger and better than its previous two seasons. Everyone associated with the IPL are picking up their share of benefits. Let us find out

Contests catch the frenzy of customers instantly. It is an effective guerrilla marketing technique which ensures high gains with little injection of investment. What goes behind it and what it does for your business? Let us find out

Mannequins have always been an influential aspect of every retail display. A meticulous and attractive exhibit of mannequins can help your customers zero-in on buying their preferred merchandise. Let us find out how…

Some essentials that store designers must keep in mind.

Private labels are amongst the key trends that will see an upswing this year. The power of private labels is being explored by retailers all over the world. Read further to explore this new albeit popular concept.

Innovation is the call of the day. Customers are always on the look-out for new-fangled ideas. If you can cater to this requirement, your business will touch new heights. An insight on how retailers can innovate.

Strained out? Feeling stressed? Well, a spa is what you need. The spa culture is becoming widely popular as people are becoming more health and beauty conscious. The industry is slowly but steadily picking up as it promises to have huge business potential