How Homegrown Brands Are Redefining India’s Snacking Landscape
India’s snacking market is growing rapidly and is projected to reach around $11 billion by 2033. From traditional nuts and makhanas to ice popsicles…
D2C, Q-Commerce, and Gym Lockers: Where India’s Protein Snacks Are Winning Shelf Space
Once confined to the shelves of fitness stores and gym bags, protein has officially broken out. It’s no longer just the fuel of bodybuilders or…
Why 67% of Indians Now Trust Frozen Snacks from Reputed Brands
As modern lifestyles reshape our eating habits, frozen snacks have emerged as the unsung heroes of the Indian culinary landscape. Once considered a…
McVitie’s Bets on AI and Personalization for Future Growth
With over 180 years of legacy and innovation baked into its DNA, McVitie’s has established itself as a global leader in the biscuit and snacks…
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The Cinnamon Kitchen Secures Rs 60 Lakh Shark Tank Investment for Guilt-Free Delights
'The Cinnamon Kitchen' isn't your ordinary bakery; it's a haven where passion for wholesome indulgence meets a commitment to organic, plant-based,…
Quick Commerce and its Power of Reshaping the Indian Snack Industry
Quick commerce is revolutionizing the sale of Smaller Stock Keeping Units (SKUs) in India, this article talks about its ingenious force of reshaping…
What 5 Pillars of Assurance are Indian Households Looking for When Buying Snacks
India’s snacking patterns are ever-evolving. The roles played by main course meals vs snacks are reaching the point of intersection. The Indian…
What Makes Healthy Snacking the Next Big Segment?
Post the Covid-19 pandemic, the world has evolved - be it business or lifestyle. One can witness changes in every possible segment of life. With…
43 pc of Indian Millennials are Spending More on Healthy Food/Snack Options
With COVID-19 affecting lifestyles for over two years now, it follows that health has become a higher priority for many consumers, including…
Top 5 Snacking Trends in India
This year again, Indians have emerged trendsetters as snacking took over traditional meals at a  statistically significant pace. With 74 percent…