Is Discovery Commerce the Key to Unlocking Gen Z’s Shopping Habits in India?
In today’s digital landscape, where consumers are constantly inundated with options, the traditional shopping journey has evolved. The rise of…
India's Social Commerce Market Projected to Reach $25.69 Bn by 2029
The social commerce market in India is on the cusp of a significant transformation, poised to experience remarkable growth over the next few years.…
Why Social Commerce is the Next Big Thing for D2C Retail in India
Cruising through your go-to social media feed, not just to stay hip with the latest trends, but to snag them right then and there. Yes, you heard it…
The Rise of Social Commerce: Leveraging Social Media Platforms for Online Sales Growth
The digital age has brought about a paradigm shift in how we shop, interact, and engage with brands. One of the most significant developments in this…
Explore Upcoming Events And New Age Agendas
  • Startup Awards 2025
    27 Feb 2025, Hotel Sheraton Grand, Bengaluru

    Poised to be India's hottest start-up carnival, Startup 2025 is conceived as the microcosm of elements that promote the startup zeal. Here, one can find inspiration, indulge in competition amongst peers, and get recognition for their efforts.

  • IDEA Awards
    28 February 2025, Hotel Sheraton Grand, Bengaluru
    Welcome to the IDEA Awards - a spectacular celebration of the brilliant minds and organizations all across India that are making digital magic happen! We're here to honor the game-changers who are turning digital tech into real-world benefits and opportunities for everyone.
  • Tech & Innovation Summit 2025
    27-28 February 2025, Hotel Sheraton Grand, Bengaluru

    Driving Digital India: Innovations and Strategies for a Technologically Advanced Future. India's Roadmap to the Semiconductor Manufacturing Hub. How the digital transformation wave is driving the demand for high-performance data centres.

  • W3 Summit
    27-28 February 2025 , Hotel Sheraton Grand, Bengaluru

    There is a new web/internet which is radically changing how we invest, interact, live and work. Besides upending the way people manage their finances, Web 3.0 is also stimulating brands and entrepreneurs to innovate for both the physical and virtual worlds.

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Embracing Social Commerce for a New Era of Retail
In the ever-evolving landscape of commerce, the transition from brick-and-mortar stores to virtual marketplaces has been nothing short of…
How Social Commerce is Reshaping the E-Commerce Landscape in India
In recent years, social commerce has emerged as a transformative force in the e-commerce landscape worldwide. With proliferation of social media…
Social Commerce Market is Globally Expected to Grow Over $2 tn by 2025
With shifting marketing strategies, social media presents new opportunities for brands to generate consumer interest. The emergence of social media…
How Social Commerce is Aiding the Growth of MSMEs?
With the advancements in technology, changing social media and business trends, the nature of consumers, and overall society in general, social media…
How Social Commerce is Providing Opportunities to Digitize the Commerce Transaction?
The pandemic played a critical role in accelerating the digitization of commerce in India. While the pandemic and a strict lockdown disrupted the…
Is Social Commerce the Future of E-Commerce?
The digital transformation has paved new ways for e-commerce businesses to boost sales with social media platforms. With a genuine feeling of…
The Rise of Social Commerce in the Indian Retail Industry
A by-product of e-commerce and social media platforms, social commerce has taken to the masses rapidly in popularity despite being a new medium.…
How Social Commerce is Redirecting Retail into the Future
What is the biggest upside to marketing (and now selling) on social media? Everybody is right here, scrolling through their feeds, ready to engage…
How Social Commerce is Helping Automotive Industry in India to Move from Interaction to Transaction
The economic effects of the COVID-19 pandemic on India have been extremely harmful. The Reserve Bank of India modified India's gross domestic product…
The 2022 Trends of Social Commerce
Post pandemic the e-commerce industry has witnessed a paradigm shift. While many industries were slowly recovering from the downturn and bouncing…
The Rise of Social Commerce in the Indian Retail Industry
The novel pandemic has significantly modified the operations of the retail industry around the world. Ranging from small brands to mega-retailers,…
How More Women-led DTC Businesses Came into Spotlight in Recent Times
Over 40 percent of the total online businesses at present are run by women entrepreneurs. Also, more women-led DTC businesses have come to light in…
Why Global Social Commerce Industry is Expected to Grow 3x as Compared to Traditional E-commerce
The $492 billion global social commerce industry is expected to grow three times as fast as traditional e-commerce to $1.2 trillion by 2025.  The…
What Can We Expect From The E-commerce Sector In The Next Year 2022?
Riding on the boom in e-commerce since last year, this year too has been a successful year for the sector with several new trends coming to the fore…
  • By - Navneel
  • / 10 MIN READ
Can India Have 228 Million Social Commerce Shoppers By The End Of 2022?
India could have 228 million native social commerce consumers by the end of 2022, a 45 percent jump from the current user base, as shoppers discover…
Discovering Opportunities Through Social Selling
The art of using social media has evolved amazingly well during the unfortunate events of the almost last two years. Although more than 50 percent of…
How Social Commerce will Fuel Growth in the Retail Sector
The COVID-19 pandemic has dramatically altered the operations of the retail industry worldwide. The outbreak in early 2020 has forced retailers to…
Tweet & Buy: What will Twitter's Shop Module Bring For India's Retail Industry
Social media has become the digital community the world was looking for, especially during the pandemic, and no wonder, it's fast becoming the new…
How Technology is Revolutionizing Retail Industry
Retail existed from the time when there was no currency and all belief in sharing and barter system for consuming resources. People started…
How Social Commerce is Opening More Avenues for Retailers
Social Commerce is one of the fast-growing trends in retail. It is the ability for the customers to complete the purchase of the product while…
How Social Commerce is Revolutionizing the Future of E-commerce
India has successfully placed itself on the list of rapidly developing countries and is witnessing a grand rising in technological reform as well as…
3 Big Trends Shaping the D2C E-commerce in 2021
The adoption of digital wallets among the elderly audience and public, in general, was truly surprising, which gave rise to never-seen-before e-…
Omnichannel Trends 2.0
For brands to earn customer loyalty they must successfully implement an omnichannel experience. Omnichannel retail involves creating a consistent…
How Social Commerce is Changing the Retail Landscape
Since the time Facebook launched its first version of Marketplace back in 2007, social commerce has been around wherein users sell to each other on…
How Social Selling is Transforming the Fresh Produce Supply Chain in India
India, for ages, has remained a gigantic producer of multiple fruits and vegetables. A recent report by the National Horticulture Board indicates the…
The Future of Digital Commerce Demystified
The changing landscape of digital consumption is driving new services and experiences delivered in seconds, leading to digital commerce's growth. The…
How Social Commerce is Opening Immense Opportunities for Retailers
“The e-commerce sector grew to a $30 billion gross merchandise value (GMV) industry in India in the year 2020”. However, despite this, less than 10…
The Changing Landscape of Social Commerce in India
Looking at the consumer habits in the Indian market tells us that the average Indian consumer prefers to go shopping in a physical market rather than…
China's Social Commerce Sales to Soar by 36 pc to $363 billion in 2021, Ten Times the US Figure
Though the US social commerce market is growing at a rapid pace, China is not likely to lose its position of dominance in the near future. According…
5 Learnings for Entrepreneurs Looking to Tap the Social Commerce Space
The social commerce space has grown and expanded extensively in the past years, more so with the COVID-19 pandemic. The industry is dynamic and fast-…
How women are making it big in business via WhatsApp-based social commerce ?
Social commerce is not a new concept in the country major chunk of social commerce existed only in the fashion, beauty, and retail industries. Today…
How Social Commerce is Driving Online Retail Revolution?
Social media’s huge popularity has unlocked a new of ‘usage’ which is far beyond the conversations and sharing of pictures and contemplations. As per…
How Social Startups are Driving the Next level of Revolution in Retail?
Interaction and communication-based ways of shopping are emerging as a trend to look forward to. As per the industry data, the online reseller space…
Social commerce clicks with new age buyers
Two hundred minutes. That’s the average time spent per day by mobile internet users and it’s expected that a whopping 370 million active social…
Why the upcoming festive season is going to be diverse for retailers?
One of the most remarkable disruption because of internet, data & analytics has happened in media industry is the way we consume content. Any…
Eshopbox join forces with Roposo to boost online retailers
On-demand eCommerce technology and services company, Eshopbox has recently announced its tie-up with Ropose, a fashion focused discovery platform…