How Rovio is spreading wings with Angry Birds?
While Red, Chuck, Bomb and the remaining flock are spreading wings to team up to investigate the Bad Piggies and find out their evil plans, Rovio has rolled out a comprehensive licensing program for T...
  • By - gargi
  • / 4 MIN READ
Toy licensing gets a successful twist
Learn while you play seems to be the strategy of the toy licensing industry here which is attempting to aggressively expand its reach. And not just chance toys, the market offers a platter of toys rel...
  • By - gargi
  • / 9 MIN READ
From Gaming to digital properties
Gaming is swiftly making its presence felt both as a digital property as well as licensing category and sensing the change, investors are welcoming game developers with open hands and huge funds....
  • By - gargi
  • / 8 MIN READ
A License to Entertain
The games licensing industry is a crucial component of the $ 125 million (nearly Rs 700 crore) domestic licensing market and with the entry of popular games and characters at regular intervals, no ret...
Explore Upcoming Events And New Age Agendas
Stay on top – Get the daily news from Indian Retailer in your inbox