A hush-hush affair of Bonjour Socks with Hush Puppies
Bonjour has collaborated with Hush Puppies shoes in India. They will be taking care of Hush Puppies new product category – SOCKS. Bonjour will be responsible for product manufacturing, Marketing, an...
  • By - gargi
  • / 3 MIN READ
Why this is right time for Mattel to form merger?
Hasbro & Mattel have been engaged in an on and off relationship to create a merger that could possibly be one of the largest in toy industry so far.As per reports by Bloomberg, talks between the...
  • By - gargi
  • / 4 MIN READ
Why brand Licensing spells constructive outlook for Bonjour?
The popular socks brand Bonjour, which has been the official licensee for Asia’s top property Doraemon along with Barbie, Hello Kitty and Ben 10 has been gearing up for bigger business through licen...
‘Kidding’ is Serious Business
Learn while you play seems to be the growth mantra of the toy licensing industry which is attempting to aggressively expand this category. And, on offer include video-based stories and fables, toys re...
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19 Nov to 20 Nov - JIO World Convention Centre, Mumbai
The focus of the 2023 event is to get the best of Brands and Business Investors and for brands to get business done by meeting new partners, building advanced business relationships, and gaining new Business insights to help them make bold choices in the year ahead.
19 Nov to 20 Nov - JIO World Convention Centre, Mumbai
World Franchise Forum will bring together the smartest futurists and franchise leaders from all over the world to explore the impact of current and future trends in franchising business, government, technology and society.
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