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Valentine’s Day Gets a Twist with Cadbury 5Star’s ‘Uncles for V-Day’ Campaign
This year, however, Cadbury 5Star aims to make this the "last Valentine’s Day ever" by enlisting an unexpected ally—uncles.
Cadbury Bournville’s New Campaign “Don’t Rush It” Champions the Art of Savouring Moments
Mondelez India brings this poignant message to life, urging consumers to pause and relish the exquisite notes of Cadbury Bournville’s intense dark chocolate.
Cadbury 5 Star Takes on AI’s Fast Pace with Humorous M.A.M.A Campaign
The campaign introduces a playful concept—AI progressing so fast that humans might struggle to keep up, losing opportunities to pause and unwind.
Cadbury Studio Debuts Exquisite Pralines for Diwali, Partners with Bollywood Royalty
To make this collection even more appealing, Cadbury has partnered with Bollywood’s beloved couple, Saif Ali Khan and Kareena Kapoor Khan, lending an air of glamour and sophistication to the launch.
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Smiley inks promotional deals with Mondelez & Unilever
Monetizing on the fad for emoticon, the Smiley Company has entered into promotional deals with Mondelez International in Asia and Unilever in France.Together with Mondelez, Smiley has released on-pa...