The multi-year agreement has added North and South America to IMG?s remit, which previously included Europe, the Middle East, Asia (excluding Mainland China for ?Assassin?s Creed?), and Africa.?
The partnership with IMG gives Rovio a one-stop-shop global partner to develop a holistic and synergistic consumer products programme aligned with the franchise across all of its content and platforms.
British fashion brand Superdry has appointed IMG to develop a strategic licensing programme which will extend the brand into select new product and lifestyle categories.By negotiating licensing part...
Hearst Magazines International?- the publisher of Cosmopolitan and Esquire, has set the plans rolling for?brand licensing as an expansion strategy in India. As reported by Mint, the publisher has pl...
IMG has been appointed as licensing representative by music media brand Billboard for consumers products in Asia. As per the agreement, IMG will develop a product-licensing portfolio across Japan, Chi...