The move reflects the growing global recognition of Indian fashion labels and their ability to blend cultural storytelling with contemporary aesthetics.
The Freedom Collection features a versatile mix of graphic T-shirts, polos, shirts, jerseys, and statement caps, each piece created to encourage individuals to express their identity boldly and unapologetically.
Available in over 40 rich colours, The Souled Store Supima T-shirts can be purchased through the brand’s app, website, and retail stores nationwide.
With this acquisition, Redwolf’s co-founders — Ameya Thakur, Rahul Jaisheel, and Vivek Malhotra — will now be part of The Souled Store team.
As both brands continue to make waves in the market, consumers can look forward to enjoying these exciting new offerings that bring joy and creativity to the festive season.
In a bid to strengthen its subscription VOD (SVoD) service, Sony Pictures Networks India (SPNI)-owned video on demand (VoD) platform SonyLIV has inked multi-year strategic deal with American entertain...
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