No-Frills in the retail industry involves a store or business model emphasizing cost savings and efficiency by offering products at lower prices. These retailers focus on providing essential goods without added features or services that could increase costs. Often seen in grocery retail, no-frills stores have a straightforward, minimalistic approach, reducing overhead expenses to pass on savings to customers. This concept prioritizes affordability and value, making it a common choice for those seeking essential items without the added costs associated with elaborate displays or additional services.