'Our target locations are metro cities and all district headquarters'- Victor

Established in 2016, Deals Campus is a global enterprise currently operating in USA and India. As the name says it all, the brand brings the best deals on earth at your door step. The main focus is to work with new inventors and their products. 

What distribution models have you adopted for the business? Please elaborate about your distribution models?

Our distribution model is simple. We give area exclusivity which means exclusive rights for the entire country, state, district or city for a particular product. We have a business model where the dealer can make 100 per cent in less than four months. We also offer up to Rs 50,000/- as referral commission if anyone brings us a potential dealer.

What are the price points for your products? Who is your target consumer and what consumer area/sensitivities does your brand stand for?

Our price point ranges from Rs 300 – Rs 500 for the dealers, which will give the dealer enough room to sell the products with very good profit margin. Our target consumer is anyone, who uses accessories to make their life more comfortable. At this point, we are focusing on cell phone accessories and car accessories and also combination of both.

What’s the average store size and investment required to open a store?

This can be a home based business. Our dealers do not need a business space. The investment ranges from Rs 20,000 – 5,00,000 depending on the area where the dealer is seeking exclusive rights.

What are your strategies to beat the existing competition?

Our product uniqueness, price, quality and durability beat every competition.

According to you, which format works well for your brand– EBOs versus shop-in-shop? Why?

We prefer shop-in-shop so that we can enhance the presence and availability of our products through thousands of stores. We promote mostly accessories, so it is important for us penetrate into as many shops as possible.

What’s your expansion plan? Will the investment be done through internal accruals or external funding?

We are building dealer network across the country and will start bringing newly invented products especially from USA and others. Our target locations are metro cities and all district headquarters. All funding is through internal accruals.