How Kosmoderma is Using Tech to Make Indians Look Beautiful

Kosmoderma Healthcare Private Limited (formerly known as Kosmoderma Clinics and Spas Private Limited) was founded by Dr.  Chytra V Anand in 2005. It is known for offering a wide variety of non-invasive solutions including, laser hair removal, anti-aging, skin-lightening, acne and acne scar removal, pigmentation to high-end facials, and skin tightening. 

Apart from this, the brand also offers hair regrowth services like PRP, Advance PRP, and GFC and Stem Cell therapy. It is also known for plenty of invasive procedures like liposuction, rhinoplasty, breast augmentation, gynecomastia surgery, buttock augmentation, blepharoplasty, abdominoplasty, and many more. 

As a market leader for the past many years, Kosmoderma offers personalized services that have helped the brand garner a 1.4 lakh+ customer base with a 94.3 percent success rate.

“These days, most people do care about how they look. They are worried about their appearance. So at Kosmoderma Clinics, our aim is to provide safe, effective, and affordable treatments to consumers. We also have the Kosmoderma Research Center where we do a lot of research on various skin formulations specifically for Indian skin,” asserted Dr Chytra.

“At present, we have nine clinics in cities like Bengaluru, Chennai, and Delhi,” she further added.

Tech Integration

The brands bet big on US FDA-approved technologies which means these technologies have undergone trials and have been deemed fit.

“We depend heavily on good technology because at the end of the day for us, it's about giving effective results which are safe,” she asserted.

The brand’s sister company SkinQ is also investing a lot in technology. It provides a feature called SkinQ AI Mirror where consumers can fill in their personal details, problems, and a picture, and then with the help of that, they are recommended products. 

“Kosmoderma is working on another app which will be more like a consultation app for the first screening. The Kosmoderma Mirror will be launched in January,” she stated.

Future Plans

The brand is currently focusing on Tier I and metro cities as it believes that the collective population in these cities is what it needs to serve at the present and eventually three years down the line, it will be penetrating deeper into India.

“We have six clinics slated for launch next year in cities like Delhi NCR, Mumbai, and Coimbatore,” she stated.

“Five years from now, we expect to have about 30 centers across India and will also foray into the international markets. So, overall we would probably have a market cap at about 45 to 50 centers and we'd look at India and the Middle East,” she further added.

The brand, which has been growing 25 percent year-on-year, is targeting $3 million in revenue this fiscal.