Light for right experience

Philips LED-based retail lighting solutions offer advanced technology such as dimming and occupancy sensing, LED cooler and freezer modules and centralised control and monitoring. Philips offers flexible products to its customers to help them maintain consistent identity, eg, specialised lighting for fresh foods, AmbiScene solution for mood lighting for apparel stores and high CRI solutions for products such as jewellery.

Philips retail lighting solutions help ensure an enjoyable shopping experience by creating a welcoming and inviting atmosphere for the consumers. Philips’ LEDO downlighter system was developed by the company to address the need for LED downlights in the office and retail segments in India.  Philips Lighting grew at 24 per cent in 2010.

CASE STUDY

Vijay Sales, a large Indian retail chain of consumer durable products, wanted its store to have lighting solutions which are not only energy efficient but also creates an inspiring ambience at their store. Philips partnered with Vijay Sales and installed the new LED downlights system for their flagship store in Mumbai. These solutions helped Vijay Sales attract attention and made shopping an exciting experience for its customers.

Philips’ retail lighting solutions with its benefits 

Philips’ LEDO downlighter system was developed by the company to address the need for LED downlights in the retail segments in India. LEDO offers retailers a unique combination of the globally developed and most advanced light engine and the locally developed and more affordable optics and thermals. Launched in India in 2009, these consume only 18W as compared to 40W by the conventional CFL downlights for the same application hence enabling up to 50 per cent of energy saving. LEDO delivers consistent light output, stable colour performance and high colour rendering. One of the first large scale LED-based retail lighting projects in India, these are being installed at Vijay Sales stores across India. Subsequently, Philips LEDO+ downilghter system was launched to address the specific need for LED downlights offering in the retail segment with high ceiling heights. These luminaires have been scientifically designed to provide optimum light quality and quantity for retail spaces.

Vijay Sales is now lit up with the LED lighting solution - ‘Ledo’ from Philips. We were very pleased with the green appeal of LED, energy savings, and the décor that the new product has created in our store. These solutions have not only reduced our power bill drastically but have also helped in creating ideal shopping experience for our customers. The downlighter delivers consistent light output and stable colour performance. We are really thankful to Philips for making us a green retail chain.

Stanley Alappat, Co-ordinator, Maintenance & Project, Vijay Sales

Retail industry in India has grown beyond expectation and today plays a pivotal role in the growth of Indian economy. Today, lighting at a retail space plays a crucial role in creating not only the differentiation at a retail space but also in creating an enjoyable shopping experience for its customers. We look forward to consolidate our presence in retail lighting in India as more and more retailers are realising the benefit and impact lighting can play in making them standout from the competitors.

Jitendra Agrawal, Director, Professional Lighting Sales, Philips Lighting India